201 réponses à ce sujet

[iTomes]

casadechrisso wrote...

Why would it be a bad marketing move or drive away any male gamer if we saw a Lady Hawke?
The reasoning of the OP doesn't make much sense to me, but Bioware sticking to their male protagonists doesn't either. Did Lara Croft drive male gamers off? I assume not...
Yeah, it's about time there's more marketing with a Lady Hawke (or a FemShep in Mass Effect's case). Male gamers will for sure not mind seeing it or will even applaud it, so no idea what Bioware is still using the typical seasoned warrior guy for... had that enough, time for a change.

theres still the problem with confusing those who are watching the trailer. nothing against ladyhawke trailers but we must keep in mind that the trailers are mainly for those who dont know the game yet. theres nothing wrong with screenshots and propably a little ingame trailer. we already had that for origins (about the screens im sure and im also able to recall female characters in the trailers), so ranting about wanting what we'll most likely, almost 100% actually, get anyhow  is just a totally silly waste of time.

CGI on the other hand is a totally other book. you usually only have ONE figure that represents the PC in those trailers, thats simply because two or even more would confuse the audience. its the "face" of the game, someone you recognize. two characters just dont fit there.

to your point, casadechrisso: If they'd put a Lara Croft alike character on top of the game the same persons ranting about not having a female character in the trailers would rant about her being some kind of pin-up-girl or whatever and that bio appearently couldn't respect women blabla. blaaa. blablabla. so you have to find a way to satisfy as much of the possible costumers as possible, and thats done best with a male character that also can appeal females, like hawke.

Modifié par iTomes, 21 août 2010 - 03:33 .

[Dynamomark]

casadechrisso wrote...

Why would it be a bad marketing move or drive away any male gamer if we saw a Lady Hawke?
The reasoning of the OP doesn't make much sense to me, but Bioware sticking to their male protagonists doesn't either. Did Lara Croft drive male gamers off? I assume not...

I don't think that would drive away the male gamers, but contrary to a female Hawke, you certainly can't go wrong with a male Hawke.

casadechrisso wrote...
Yeah, it's about time there's more marketing with a Lady Hawke (or a FemShep in Mass Effect's case). Male gamers will for sure not mind seeing it or will even applaud it, so no idea what Bioware is still using the typical seasoned warrior guy for... had that enough, time for a change.

I'd imagine that male spotty teenagers with pants around their ankles would agree with you. Not sure how many of them get to play Dragon Age though.

[tez19]

there are much more male gamers then female gamers. FACT.
that is why the trailers are of male hawke and shepard because that is biowares targeted audience.
so to have a trailer which will alienate their targeted audience would be a bit dumb.
plus maybe if there was a trailer of female hawke instead of male hawke some guys would think it is a game for girls?
either way i don't think it will ever happen as males are by far the majority in gaming.

[Behindyounow]

casadechrisso wrote...

Why would it be a bad marketing move or drive away any male gamer if we saw a Lady Hawke?
The reasoning of the OP doesn't make much sense to me, but Bioware sticking to their male protagonists doesn't either. Did Lara Croft drive male gamers off? I assume not...
Yeah, it's about time there's more marketing with a Lady Hawke (or a FemShep in Mass Effect's case). Male gamers will for sure not mind seeing it or will even applaud it, so no idea what Bioware is still using the typical seasoned warrior guy for... had that enough, time for a change.

Well, Lara Croft had two rather large things going for her that'd help bring male gamers in. Lady Hawke may have a nice face, but unless she's incredibly busty and/or wearing a chainmail bikini, she isn't exactly going to draw crowds.

[zazei]

While I would love a trailer of lady Hawke I don't think that is ever going to happen. Personally I would be pleased if they just released less generic material filled with nothing but mindless action. The Dragon Age Origins marketting had me fully convinced I would never touch that awful thing by the time it was released and the only reason I ended up buying it a few days later was because of forum impressions and youtube videos of the real game.

Dragon Age 2 is doing a good job of keeping the trend with once again pushing me away from the franchise. I only stick around because I suspect something similar might happen this time where the end product is a lot more to my taste then the marketting makes it seem.

I don't see why it has to be one or the other though. Even if men are the largest market why can't they market their products to *both* sides? Does one really exclude the other? Honestly the only reason I know that I like Bioware games is because a friend managed to get me hooked up on Baldur's gate 2 when it was released. If that never happend I would most likely not been a fan because none of their promotion material has ever made the games sound appealing to me.

Modifié par zazei, 21 août 2010 - 03:41 .

[Lisa_H]

zazei wrote...

I don't see why it has to be one or the other though. Even if men are the largest market why can't they market their products to *both* sides? Does one really exclude the other? Honestly the only reason I know that I like Bioware games is because a friend managed to get me hooked up on Baldur's gate 2 when it was released. If that never happend I would most likely not been a fan because none of their promotion material has ever made the games sound appealing to me.

Same goes for me. A friend told me how good KOTOR was, and when she told me that I could play as a female it made me curious enough to try. I have bought every Bioware game since then. Two of my friends and my sister also began playing Bioware games after I told them they could play as a female character. But had I just seen the trailers I would probably never have tried the games.

[ReinaHW]

Seeing that female version of the Mass Effect 2 has me wondering about restarting and trying again. I almost didn't buy the first ME game due to the heavy focus on the male version of Shepard, but none on the female.

The trailers for the second one were bad, too much focus on the male and nothing on the female, as usual.



The marketing departments in the gaming industry are so backwards that it's amazing that they know it's the 21st century and the whole 'man rule all' mentality is outdated now that men and women mostly work together in this day and age.

Female gamers aren't a 'few hundred', more like a few thousand, perhaps more. And more female gamers will appear over the years, gaming is a bit of escapism not just for males, but for females as well.



Why should escapism just be for males?



The marketing departments in the gaming industry need to get with the times, to grow up beyond the 'man rule all' mind set and start marketing towards both genders while more games should start having gender choice with the female lead being worked on just as much as the male, male only leads in games is boring and limiting.



The female gender isn't a minority, it's half of the human race, and I think the real statistics for female gamers is the same way, half female, half male.

[Niarviel]

Give us the Fem Hawke's first name so we can do a thread about her! I need more threads to make stockings.

Modifié par Niarviel, 21 août 2010 - 04:50 .

[iTomes]

Niarviel wrote...

Give us the Fem Hawke's first name so we can do a thread about her! I need more threads to make stockings.

Mariane or something. DGaider once said something like that...

[Saibh]

Niarviel wrote...

Give us the Fem Hawke's first name so we can do a thread about her! I need more threads to make stockings.

It's Marian, and we have a thread. It's not officially about Marian, since we don't know what she looks like.

Modifié par Saibh, 21 août 2010 - 04:55 .

[Lisa_H]

iTomes wrote...

Niarviel wrote...

Give us the Fem Hawke's first name so we can do a thread about her! I need more threads to make stockings.

Mariane or something. DGaider once said something like that...

Yes, but it is spelled Marian

[Eudaemonium]

ReinaHW wrote...

The female gender isn't a minority, it's half of the human race, and I think the real statistics for female gamers is the same way, half female, half male.

Technically, I think women are in fact more than half of the human race, very slightly. Which makes it even more galling.

[Saibh]

Eudaemonium wrote...

ReinaHW wrote...

The female gender isn't a minority, it's half of the human race, and I think the real statistics for female gamers is the same way, half female, half male.

Technically, I think women are in fact more than half of the human race, very slightly. Which makes it even more galling.

No, we're slightly less.

[Dynamomark]

Eudaemonium wrote...

ReinaHW wrote...

The female gender isn't a minority, it's half of the human race, and I think the real statistics for female gamers is the same way, half female, half male.

Technically, I think women are in fact more than half of the human race, very slightly. Which makes it even more galling.

Now you both just got to get the EA and/or Bioware marketing department to agree with you.

[Eudaemonium]

Saibh wrote...

Eudaemonium wrote...

Technically, I think women are in fact more than half of the human race, very slightly. Which makes it even more galling.

No, we're slightly less.

Dang, I guess my data was out of date. It was from a few years back, though.

[ReinaHW]

I recall reading something about that somewhere a while back, that there might be a more women than men in the world by a small margin, but it cna be hard to tell.
Some countries tend to have any new born baby girls killed at birth since males are seen as more important while females are seen as vastly less important.

I find that kind of mindset very stupid, unless men are looking to improve medical tech where they can be the ones to be pregnant, develop the child within for nine months and give birth, then the female gender is just as important and needed as the male.

For all that those who do those misleading statisics know, the real number of female gamers might be more of a match with the number of male gamers, many female games tend to avoid saying much due to the outdated view by many male gamers, as well as the media, that gaming is a male only thing.
So they avoid saying anything and just keep it as a secret, especially online to avoid being pestered.

I hope one day that the gaming industry will make games attractive to both female and male gamers alike, instead of the constant male ego stroking and catering.

Modifié par ReinaHW, 21 août 2010 - 05:11 .

[Eudaemonium]

The issue is really that there's an assumption (in society at large as well as in the gaming industry) that women like *different* games to men, rather than just that people like *different* games to other people. Which tends to result in the industry bringing out particular games geared towards what they think women want to play, while aiming the rest at men.

[iTomes]

ReinaHW wrote...

I recall reading something about that somewhere a while back, that there might be a more women than men in the world by a small margin, but it cna be hard to tell.
Some countries tend to have any new born baby girls killed at birth since males are seen as more important while females are seen as vastly less important.

For all that those who do those misleading statisics know, the real number of female gamers might be more of a match with the number of male gamers, many female games tend to avoid saying much due to the outdated view by many male gamers, as well as the media, that gaming is a male only thing.
So they avoid saying anything and just keep it as a secret, especially online to avoid being pestered.

I hope one day that the gaming industry will make games attractive to both female and male gamers alike, instead of the constant male ego stroking and catering.

lets have a look at dragon age origins, shall we? male and female characters are available. both have their very own LIs (alistair was a very female focused character, such as morrigan was pretty male focused). the world reacts on your character being female. females dont have to wear "chainmail bikinis" or something. or take "the sims". now thats what i call a really female friendly game, and its marketing also is made to strongly appeal female players. so id say the gaming industry already does a lot for female gamers. but throwing in senseless feministic phrases doesn't really make a strong point.

[tez19]

it's political correctness gone mad!!

first they want the vote, and now they want their own bloody game trailers.



in all seriousness though like i said why would bioware bother when i bet the majority (by far) of its consumers are male. i would go as far as say about 85-90% are male, i have nothing to base this on it is just a personal opinion as i have never known a female gamer and very very rarely ever see one on xbox live.

[iTomes]

Eudaemonium wrote...

The issue is really that there's an assumption (in society at large as well as in the gaming industry) that women like *different* games to men, rather than just that people like *different* games to other people. Which tends to result in the industry bringing out particular games geared towards what they think women want to play, while aiming the rest at men.

that assumption isn't totally false, its just inprecise. i for example dont see many women on the average counterstrike server, same on COD. on the other hand i dont see that much men playing "the sims". but there still are some. theyre only a minority... nothing wrong with that.
those "borders" tend to fade when it comes to rpgs, out of reasons im not sure about....

[iTomes]

Dalira Montanti wrote...

I think they should have a male and female Trailer so we can see them both at the same time female hawke and male hawke fighting side by side or somthing so we can see what there made of

leads to absolute confusion. the main audience would just ask "whos that chick fightening alongside of Garret?? i wanna know!! shes haawt!!". in the end this confusion could've  a negative impact on the sales...

[Rogue Unit]

I'm sorry if I sound like an ass, but who cares what Hawke they use in trailers? You can still play as a female in-game so, what's the problem?

Default Hawke is Bioware's creation for use in Bioware's trailers. What's wrong with that? I can understand Female gamers not wanting Lady Hawke to be done like FemShep. Hidden away until release, but Bioware has stated this won't be the same case with Lady Hawke.

Modifié par Rogue Unit, 21 août 2010 - 05:24 .

[DaringMoosejaw]

tez19 wrote...

it's political correctness gone mad!!
first they want the vote, and now they want their own bloody game trailers.

in all seriousness though like i said why would bioware bother when i bet the majority (by far) of its consumers are male. i would go as far as say about 85-90% are male, i have nothing to base this on it is just a personal opinion as i have never known a female gamer and very very rarely ever see one on xbox live.

They exist, they just tend to hide. Understandably so.