1507 réponses à ce sujet

[addiction21]

marquiseondore wrote...


Red Sonja wih Brigitte Nielsen, Princess Leia (Carrie Fisher), and every movie with Pam Grier .

No love for Sigourney Weaver? And Carrie Fisher's character from The Blues Brothers movie would kick Princess Leias butt any day of the week and twice on sundays.

[marquiseondore]

addiction21 wrote...

marquiseondore wrote...


Red Sonja wih Brigitte Nielsen, Princess Leia (Carrie Fisher), and every movie with Pam Grier .

No love for Sigourney Weaver? And Carrie Fisher's character from The Blues Brothers movie would kick Princess Leias butt any day of the week and twice on sundays.

Woo 'd me on Sigourney already.   I've never seen The Blues Brothers...shame on me.

[sojourner77]

Discussing games with a co-worker yesterday she asked: "Can you play a female in Dragon Age? Cause you couldn't in Mass Effect." I set her straight, but it made me sad. Bioware makes games with fantastic layered female characters (just played Leiliana's Song again!), but then doesn't market that to utilize its strength.

[Altima Darkspells]

Stanley Woo wrote...

Shadow_broker wrote...
Female protaginist rarley work in mainstream media outside of chick flicks and Chick lit (books)

Tomb Raider, Bloodrayne, Resident Evil, Nancy Drew, Veronica Mars, Buffy the Vampire Slayer, Honor Harrington, Temperance Brennan, Birds of Prey, Sanctuary, Scream, Aliens, Victoria Nelson, Twilight, The Seven Sisters, Girl Genius, Danger Girl.

And that's just stuff I can think of off the top of my head. Looks like i've got comic books, movies, video games, science-fiction, fantasy, and television in there. tell me again how these femaleprotagonists "rarely work in mainstream media," because I'm just not seeing your point.

It's not just their existance, but being more than an extension of a male gamer's lust for boobies and ****s, which Tomb Raider and Bloodrayne, at least, most certainly are.  The last few Resident Evil games have also focused mostly on the male leads, too.

With that said, yay  Honor Harrington.

Although you should be whipped for bringing up Twilight.  Bella isn't a female; she's a sponge.

[Giltspur]

Bioware should definitely be trying to expand their sales by appealing to females.  As creators, they have to focus on what they're good at.  Not take a poll, see what's safe and try to make it happen.  What are they good at?  Character identification, story and interactivity primarily.  They're also good at using gameplay and character customization to further character immersion.  But that latter stuff isn't going to be what initially brings females in.  No, it's the dialogue and interaction and characters that would bring women in.  

You could just go for the male market.  But big sellers get that way by going beyond the traditional market.  Myst roped in people with no gaming skill whatsoever.  WoW roped in old people, young people, gamers, non-gamers, men and women.  It was an impressive feat.  Well, what do women do in WoW?  Men log out in the middle of a flight and think nothing of it.  After all, it's just a game.  Women run their characters to an inn, put them to bed and log out.  They'd probably tuck them in if Blizzard would implement a /tuck command.  Hey, chicks are weird.  But their money is as good as a guy's.  And less money is coming from them than from guys at the moment (a problem in need of correction!).  So you might think "We should focus on the guys.  We want to keep them and expand upon them."   Here's the thing: if your product already appeals to women (as Dragon Age Origins does) and women don't buy it because they don't know about it, it's a marketing failure.

WIth fantasy and sci-fi becoming more mainstream and with the majority of the fantasy fiction market (talking books here, people) being female, there's a market out there.  It's Bioware's loss if they don't do all they can do to get their product in front of women (and also keep them in mind when making decisions about what to put in their sequels).

[zahra]

Giltspur wrote...

Bioware should definitely be trying to expand their sales by appealing to females.  As creators, they have to focus on what they're good at.  Not take a poll, see what's safe and try to make it happen.  What are they good at?  Character identification, story and interactivity primarily.  They're also good at using gameplay and character customization to further character immersion.  But that latter stuff isn't going to be what initially brings females in.  No, it's the dialogue and interaction and characters that would bring women in.  

You could just go for the male market.  But big sellers get that way by going beyond the traditional market.  Myst roped in people with no gaming skill whatsoever.  WoW roped in old people, young people, gamers, non-gamers, men and women.  It was an impressive feat.  Well, what do women do in WoW?  Men log out in the middle of a flight and think nothing of it.  After all, it's just a game.  Women run their characters to an inn, put them to bed and log out.  They'd probably tuck them in if Blizzard would implement a /tuck command.  Hey, chicks are weird.  But their money is as good as a guy's.  And less money is coming from them than from guys at the moment (a problem in need of correction!).  So you might think "We should focus on the guys.  We want to keep them and expand upon them."   Here's the thing: if your product already appeals to women (as Dragon Age Origins does) and women don't buy it because they don't know about it, it's a marketing failure.

WIth fantasy and sci-fi becoming more mainstream and with the majority of the fantasy fiction market (talking books here, people) being female, there's a market out there.  It's Bioware's loss if they don't do all they can do to get their product in front of women (and also keep them in mind when making decisions about what to put in their sequels).

QFT

We are crazier and more intense. Seriously Bioware. Once you have our love its like getting imprinted by a mabari. TAKE ADVANTAGE OF THIS GODAMMIT

[RachelSkywalker]

zahra wrote...

THIS. THIS SO MUCH.

Bioware, you have the male gamers on lock. The females are a largely untapped market because your marketing department is apparently stuck in the 80's. The JRPGs know that there is a large female demographic and market themselves accordingly. Assuming that these women won't come in your direction in droves is silly, they aren't playing FF because of the awesome plot etc, its because it seems so female friendly whilst your game trailers are always "Look! You can play as a strong man and get to see some hot chicks!" 

Surely there is someone enlightened enough at Bioware to realize this. The reason "only 40 percent" (which I think is a MASSIVE slice of the percentage) of the people who played DA were female is because you don't advertise the fact that you can play as a female protagonist. Many many women out there are playing games, they just aren't playing your games, because you aren't giving them enough reasons to.

Thank you! And yes, I completely agree- I actually just wrote a paper for class on this whole topic, after my rant on here... My thesis being: why bioware should market towards women- the girl who peer reviewed it said it was awesome, my teacher liked it... Perhaps I'll send it to BioWare and see what happens.... I love this company so much, but it's getting tiresome excusing their behavior towards female gamers. I wish their marketing would embrace the equal opportunity that their games so strongly promote.

Modifié par RachelSkywalker, 21 septembre 2010 - 08:21 .

[RachelSkywalker]

zahra wrote...

In fact the arguments in this thread end up frustrating both sides because it goes like this:

(Mostly) Males: You guys are the minority, so thats why marketing towards you guys is unimportant.
Females: We are the minority BECAUSE of the lack of female-focused marketing.
(Mostly) Males: There is a lack of female-focused marketing BECAUSE you are the minority.
Females: GAHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHHH

LMFAO. YES. This is why I had to leave this forum for like a week... I could not, I cannot understand the lack of compassion from the (majority) of male commentators on here... It's just- beyond me.

BioWare's games speak universally, across genders. Everyone on these boards is connected for their love of this company. Regardless of whether or not we are male or female. So why are the female gamers getting crap for wanting to be included in marketing?

Are BioWare games some sort of elusive tree house with the ladder rolled up and a sign stating "Boys ONLY"??? NO. So STOP ACTING like it BIOWARE. I love you to death but time to grow up.

Modifié par RachelSkywalker, 21 septembre 2010 - 08:30 .