Bioware has the past 24 hours explained a number of times that the DLC is developed using a separate budget, hence "separate pile of money". It is not part of the Dragon Age 2 project, but the Dragon Age 2 DLC project. Sorry that I was unclear in that regard.bjdbwea wrote...
A "separate pile of money" (I'm sure you know their financial details), that comes from where, exactly? Enchantment? No. Of course not. It's paid for by everyone who buys the game. By everyone who buys the game. But only those who pre-order the game, will get the content "for free". If you walk into a store on release day, you buy the game for the same amount of money, included in the price is your small percentage of the development costs, but you do not get the whole content.
This particular DLC is as you say included in the price (at no additional cost), because it adds marketing value. Bioware is simply willing to tack this relatively cheap add-on onto the game to help sales. It is still a separate product that you get at no additional cost, should you choose to accept the promotional offer.
No, I do not believe it is generosity. I believe it is marketing. Used as a promotional offer. You are free to choose wether or not you are willing to accept it. It is not a scheme, but an offer. Just like buy 2 get one for free or if you buy your car before date x we will add leather seats at no extra cost.Yes, they have. Why? Because they want to advertise pre-ordering with it. Do you honestly believe that this is some sort of generosity? That someone said, "oh well, here's a pile of money, create a gift for our fans with it"? If only. BioWare used to do something like that in the past indeed, but then it was made available to everyone who had purchased the game, not used for a scheme like this.
An add on. Used for marketing value. Developed using separate resources.





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