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[See You Next Tuesday]

I want a slogan like this



The power is YOURS! and By your powers combined...I AM MIKE HAWKE!

[Yojimbo_Ltd]

That was probably the most ambiguous sum up i've seen. What do all those catch phrases mean if there is no context besides the pre-rendered cutscenes?

I feel like I'm being treated like an idiot...

Modifié par Yojimbo_Ltd, 27 novembre 2010 - 04:34 .

[Atakuma]

Ideally Marketing should be somewhere between DA2 "Awesomeness" and TW2's Pretentiousness.

Modifié par Atakuma, 27 novembre 2010 - 04:35 .

[Gavinthelocust]

Yojimbo_Ltd wrote...

That was probably the most ambiguous sum up i've seen. What do all those catch phrases mean if there is no context besides the pre-rendered cutscenes?

I feel like I'm being treated like an idiot...

Watch the video, it's essentially what she says WORD FOR WORD.

[mr will jc]

TJPags wrote...

Maria Caliban wrote...

Wait, it was "Fight for the Lost."

TJPags wrote...

Is it odd the way they really don't want to let us know anything about the actual game? Just constant references to "cool stuff" . . . .

The assumption seems to be that any interview/trailer could be someone's first interview/trailer and it's more important to slant everything to someone who's seeing things for the first time as opposed to those of use who sit around eagerly awaiting new scraps of info and devouring them like ravenous wolves.

I'm starting to have that impression.

At some point, they really have to start  . . you know, showing us something.  Constantly telling us how "cool" or "awesome" it is really stops cutting it quickly.

THIS

[Dewarren2010]

Was it just me, or was she simply just telling us marketing lines for that full minute and a half? Not that I have anything against the lady...but that just irks me, especially when she said "Think like a General, Fight like a Spartan." I want to see someone who can sit down and talk about their game, not just shoot off marketing lines.

Modifié par Dewarren2010, 27 novembre 2010 - 04:35 .

[Shreav]

Dewarren2010 wrote...

Was it just me, or was she simply just telling us marketing lines for that full minute and a half? Not that I have anything against the lady...but that just irks me, especially when she said "Think like a General, Fight like a Spartan." I want to see someone who can sit down and talk about their game, not just shoot off marketing lines.

Almost like they're taking marketing lessons from Duke Nukem.

[TJPags]

Dewarren2010 wrote...

Was it just me, or was she simply just telling us marketing lines for that full minute and a half? Not that I have anything against the lady...but that just irks me, especially when she said "Think like a General, Fight like a Spartan." I want to see someone who can sit down and talk about their game, not just shoot off marketing lines.

That's exactly what it was - marketing catch-phrases spoken over the Rise to Power Trailer.  She said nothing new, actually said nothing at all of substance.

[errant_knight]

Uh oh. Maybe marketing is controlling them with blood magic.

[See You Next Tuesday]

iShreav wrote...

Dewarren2010 wrote...

Was it just me, or was she simply just telling us marketing lines for that full minute and a half? Not that I have anything against the lady...but that just irks me, especially when she said "Think like a General, Fight like a Spartan." I want to see someone who can sit down and talk about their game, not just shoot off marketing lines.

Almost like they're taking marketing lessons from Duke Nukem.

iknorite

[David Gaider]

Maria Caliban wrote...
The assumption seems to be that any interview/trailer could be someone's first interview/trailer and it's more important to slant everything to someone who's seeing things for the first time as opposed to those of use who sit around eagerly awaiting new scraps of info and devouring them like ravenous wolves.

I think we all know that marketing a game to people who aren't already paying close attention is terrible and offensive. What's even worse is that we know the marketing will never change as the release date draws closer. It's catch-phrases and slogans from here on out, as we cleverly hide the truth of our game from those who absolutely need to see more right now.

[Brockololly]

errant_knight wrote...

Uh oh. Maybe marketing is controlling them with blood magic.

*eye twitch*

Hot Rod Samurai! Press button something awesome happens! Ownable art style! Framed narrative like Princess bride or Usual Suspects! Think like General Fight like Spartan!

[KLUME777]

Anyone read the comments on the Euro gamer site?

[Lord_Valandil]

David Gaider wrote...

I think we all know that marketing a game to people who aren't already paying close attention is terrible and offensive. What's even worse is that we know the marketing will never change as the release date draws closer. It's catch-phrases and slogans from here on out, as we cleverly hide the truth of our game from those who absolutely need to see more right now.

Oh, snap!
Well played Mr. Gaider

Modifié par Lord_Valandil, 27 novembre 2010 - 04:46 .

[TJPags]

KLUME777 wrote...

Anyone read the comments on the Euro gamer site?

Just did.

So it's not just us that find these 'previews' less-then-enlightening.

[Brockololly]

KLUME777 wrote...

Anyone read the comments on the Euro gamer site?

They're fairly indicitive of most comments on any DA2 story you see across the web.

Which is to say, not terribly favorable.

[errant_knight]

Brockololly wrote...

errant_knight wrote...

Uh oh. Maybe marketing is controlling them with blood magic.

*eye twitch*

Hot Rod Samurai! Press button something awesome happens! Ownable art style! Framed narrative like Princess bride or Usual Suspects! Think like General Fight like Spartan!

OMG! It's spreading! *Holy Smite*

[slimgrin]

Hmm...press a button, something awesome happens. Where have I heard that before?



It's starting to sound a little forced.

[Am1vf]

It seems like the marketing catch-phrases were thought by Varric.

[Leonia]

Am1_vf wrote...

It seems like the marketing catch-phrases were thought by Varric.

That adds a whole new meaning to  "pressing a button and something awesome happens".

Modifié par leonia42, 27 novembre 2010 - 04:50 .

[Brockololly]

My favorite quote from all this HOT ROD SAMURAI! nonsense was from Matt Goldman in the PC Gamer DA2 article :

As art director on the series, Matt Goldman makes regular reference to anew, ‘hotrodded’ art style. “Marketing told me to say that,” he sighs.

At least he realizes how incredibly dumb some of these marketing catchphrases sound.

Modifié par Brockololly, 27 novembre 2010 - 04:55 .

[StingingVelvet]

I keep pressing buttons on my phone and nothing awesome is happening. DRAGON AGE 2 BETTER THAN PHONES CONFIRMED!

[slimgrin]

All I ask is they can the catch phrases and show us gameplay - for both platforms. That's what I'm interested in.

Modifié par slimgrin, 27 novembre 2010 - 04:58 .

[errant_knight]

Brockololly wrote...

My favorite quote from all this HOT ROD SAMURAI! nonsense was from Matt Goldman in the PC Gamer DA2 article :

As art director on the series, Matt Goldman makes regular reference to anew, ‘hotrodded’ art style. “Marketing told me to say that,” he sighs.

At least he realizes how incredibly dumb some of these marketing catchphrases sound.

I'm sure he's not the only one. We should probably be feeling a certain empathy rather than annoyance.