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Signature editon, worst marketing idea ever?


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#101
Cloaking_Thane

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Glaucon wrote...

The idea that these items are free seems a little off to me. Surely the cost is factored in somewhere? I might just create a thread bemoaning the fact that as a vanilla buyer I am being forced to subsidise these other editions.


The only verified cost is $7 for Vael.

You arent subsidising anything.

i.e. if no one purchased Vael DLC then Bioware are presumably still obligated to give it with the signature edition*

*I'm sure there is the obligatory "all terms subject to change" which is a huge legal panacea.....

#102
RinpocheSchnozberry

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The idea is great! Appears that the implementation needs some work is all. Don't worry though... almost all the cancels I've heard about are for boxed copies. Boxed copies are damn near a thing of the past. This wont be an issue for... say... Dragon Age 4.

#103
Cloaking_Thane

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the_one_54321 wrote...

Cloaking_Thane wrote...
Naturally, but what I'm pointing at here is you were never really mislead about anything in this case at all.....

Well I have to dissagree with that. I believe you can be given all accurate information and still be misslead by the language and tone used to present it.


Please point out the phrases in EA/biowares language RE: the SE that the average person would have trouble comprehending. Moreover, what tone do you speak of when talking about marketing, they didnt market this via commercials...

You state these things, now pony up examples....otherwise it rings hollow.

Keep in mind we could nitpick about clarity and definition all day.....that the foundation of any debate....

Modifié par Cloaking_Thane, 16 février 2011 - 05:55 .


#104
Misaki-Ki

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I got the Signature edition for the PC, but I made that decision in a bit of a rush. Minority view here, but I'll probably just end up canceling it and getting it on 360.



Most I feel like I'd be missing out on is just a box.

#105
Black_Warden

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the_one_54321 wrote...

Cloaking_Thane wrote...
Naturally, but what I'm pointing at here is you were never really mislead about anything in this case at all.....

Well I have to dissagree with that. I believe you can be given all accurate information and still be misslead by the language and tone used to present it.


No need to pick up the discussion we had in the other thread, i think it's safe to say we agree to disagree, but you've said this a couple times and i'm wondering what you actually are refering to? what, exactly, do you feel has been misleading about the SE offer?

#106
Guest_Glaucon_*

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Cloaking_Thane wrote...

Glaucon wrote...

The idea that these items are free seems a little off to me. Surely the cost is factored in somewhere? I might just create a thread bemoaning the fact that as a vanilla buyer I am being forced to subsidise these other editions.


The only verified cost is $7 for Vael.

You arent subsidising anything.

i.e. if no one purchased Vael DLC then Bioware are presumably still obligated to give it with the signature edition*

*I'm sure there is the obligatory "all terms subject to change" which is a huge legal panacea.....


So there are no exclusive items in that edition then?  Doesn't the marketing of a particular edition have costs?  Any way, don't get me wrong as I'm not bothered in the slightest.

#107
Black_Warden

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Glaucon wrote...

Cloaking_Thane wrote...

Glaucon wrote...

The idea that these items are free seems a little off to me. Surely the cost is factored in somewhere? I might just create a thread bemoaning the fact that as a vanilla buyer I am being forced to subsidise these other editions.


The only verified cost is $7 for Vael.

You arent subsidising anything.

i.e. if no one purchased Vael DLC then Bioware are presumably still obligated to give it with the signature edition*

*I'm sure there is the obligatory "all terms subject to change" which is a huge legal panacea.....


So there are no exclusive items in that edition then?  Doesn't the marketing of a particular edition have costs?  Any way, don't get me wrong as I'm not bothered in the slightest.


The armory with 5 items is exclusive to the SE. but as that's intirely in-game (just a bit more programming), it's of negligable extra cost from the developer point of view.

#108
CitizenThom

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I've noticed with a few games that the retailer exclusive items eventually become DLC for everyone... and occasionally it's free DLC. Two examples: I have Yoda on my PS3 version of Soul Calibre, I have the Giga Watt Blades on my copy of Infamous that wasn't ordered from Gamestop. Both took a few months to get, but I eventually had access to them.

#109
the_one_54321

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Cloaking_Thane wrote...
You state these things, now pony up examples....otherwise it rings hollow.

Black_Warden wrote...
No need to pick up the discussion we had in the other thread, i think it's safe to say we agree to disagree, but you've said this a couple times and i'm wondering what you actually are refering to? what, exactly, do you feel has been misleading about the SE offer?

In specific it is the DLC Prince. Naturally we are agreeing to disagree about this. My thoughts are that you have been fooled by the language/tone used in advertising how this extra content is attainable. You don't feel the same about it, and that's fine. If you did then you, like me, wouldn't be planning to buy the game, after all.

#110
Phoenixblight

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CitizenThom wrote...

I've noticed with a few games that the retailer exclusive items eventually become DLC for everyone... and occasionally it's free DLC. Two examples: I have Yoda on my PS3 version of Soul Calibre, I have the Giga Watt Blades on my copy of Infamous that wasn't ordered from Gamestop. Both took a few months to get, but I eventually had access to them.


Yeah Bioware did the same thing with Mass Effect retailer specific items, 3-4 months later they were all released as DLC for everyone. I am sure that will be the case with the 5 items in the sig edition. 

#111
Cezar_Rodrigues

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I believe that the Signature Edition was been a good idea, since it is an interesting way to show the Bioware's appreciation for all their fans giving them some digital free stuff.



But I believe it would have been better if there was also a more special edition, one more expensive ($100+) with not only digital items, but with things like steelbook case, artbook, small figurines, CD soundtrack and stuff like that.

#112
Cloaking_Thane

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Glaucon wrote...

Cloaking_Thane wrote...

Glaucon wrote...

The idea that these items are free seems a little off to me. Surely the cost is factored in somewhere? I might just create a thread bemoaning the fact that as a vanilla buyer I am being forced to subsidise these other editions.


The only verified cost is $7 for Vael.

You arent subsidising anything.

i.e. if no one purchased Vael DLC then Bioware are presumably still obligated to give it with the signature edition*

*I'm sure there is the obligatory "all terms subject to change" which is a huge legal panacea.....


So there are no exclusive items in that edition then?  Doesn't the marketing of a particular edition have costs?  Any way, don't get me wrong as I'm not bothered in the slightest.


My point is your purchase isnt a subsidy towards a SE purchase. Thats simply a wrong viewpoint. It was simply a decision we made where our $60 stretched further than when you made your decision.

To think of it another way does your (same coat) with 2 pocket subsidize my coat with 4 pockets if I bought it effectively "on sale"

Modifié par Cloaking_Thane, 16 février 2011 - 06:07 .


#113
PsychoBlonde

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mystupidmouth wrote...

If retailers were given a specific number of copies they were going to get, and then over sold, that is not bioware's problem, but the specific retailers.


That's the thing--how can you "oversell" a product that theoretically exists in infinite numbers?  All they have to do is make more of them.  That was the point of the signature edition--so they'd know in advance how many of them to produce and ship.

The whole canceling orders thing is just gross incompetence and stupidity on the part of the retailers.  The only bad decision marketing made was choosing to deal with those retailers, and for the most part they couldn't know that in advance.

If I were in EA's marketing department, anyone who started canceling signature edition preorders would have gotten an earful from me about how, if they don't fix this RIGHT NOW, THEY WILL NEVER SELL ANOTHER EA GAME EVER AGAIN.  And then, if they didn't fix it, we'd cross them off the list of vendors we're willing to deal with.  Maybe reopen the signature edition deal on the EA store so that everyone who got screwed by other vendors could at least try to get compensated.

#114
Black_Warden

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the_one_54321 wrote...

Cloaking_Thane wrote...
You state these things, now pony up examples....otherwise it rings hollow.

Black_Warden wrote...
No need to pick up the discussion we had in the other thread, i think it's safe to say we agree to disagree, but you've said this a couple times and i'm wondering what you actually are refering to? what, exactly, do you feel has been misleading about the SE offer?

In specific it is the DLC Prince. Naturally we are agreeing to disagree about this. My thoughts are that you have been fooled by the language/tone used in advertising how this extra content is attainable. You don't feel the same about it, and that's fine. If you did then you, like me, wouldn't be planning to buy the game, after all.


What, in regards to the Exiled Prince DLC, do you feel specifically mislead about?

Modifié par Black_Warden, 16 février 2011 - 06:04 .


#115
Cloaking_Thane

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the_one_54321 wrote...

Cloaking_Thane wrote...
You state these things, now pony up examples....otherwise it rings hollow.

Black_Warden wrote...
No need to pick up the discussion we had in the other thread, i think it's safe to say we agree to disagree, but you've said this a couple times and i'm wondering what you actually are refering to? what, exactly, do you feel has been misleading about the SE offer?

In specific it is the DLC Prince. Naturally we are agreeing to disagree about this. My thoughts are that you have been fooled by the language/tone used in advertising how this extra content is attainable. You don't feel the same about it, and that's fine. If you did then you, like me, wouldn't be planning to buy the game, after all.


What about it? That it was a mystery until Jan 7?

#116
the_one_54321

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Black_Warden wrote...
What, in regards to the Exiled Prince DLC, do you feel specifically mislead about?

Cloaking_Thane wrote...
What about it? That it was a mystery until Jan 7?

I believe that the practice/development/distribution of it in general is a very bad deal for gamers. I don't mind paying for content. Heck I want to pay for content, because I want to the developers of good games to be successful and keep making good games. But I feel very strongly that this entire setup is very bad for gamers as consumers. However, it is/was being pushed as a "bonus." I think that those who bought/buy into the whole "bonus" thing were fooled by the language/tone of the advertisement.

#117
Guest_Glaucon_*

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Cloaking_Thane wrote...

Glaucon wrote...

Cloaking_Thane wrote...

Glaucon wrote...

The idea that these items are free seems a little off to me. Surely the cost is factored in somewhere? I might just create a thread bemoaning the fact that as a vanilla buyer I am being forced to subsidise these other editions.


The only verified cost is $7 for Vael.

You arent subsidising anything.

i.e. if no one purchased Vael DLC then Bioware are presumably still obligated to give it with the signature edition*

*I'm sure there is the obligatory "all terms subject to change" which is a huge legal panacea.....


So there are no exclusive items in that edition then?  Doesn't the marketing of a particular edition have costs?  Any way, don't get me wrong as I'm not bothered in the slightest.


My point is your purchase isnt a subsidy towards a SE purchase. Thats simply a wrong viewpoint. It was simply a decision we made where our $60 stretched further than when you made your decision.

To think of it another way does your (same coat) with 2 pocket subsidize my coat with 4 pockets if I bought it effectively "on sale"


Well that boggled my mind.  I elect to disagree and will offer no further comment.

#118
TaleSpun

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I really liked the Signature Edition. Ironically, I didn't preorder until after Christmas, but I did. I knew I would from the moment they announced it.

For me, personally, I felt like after the mass backlash at DA2's innitial announcement, the Signature Ed. was BioWare's way of saying, "Hey, look, we're not going to abondon what Dragon Age is. Place your faith in us now, you'll be rewarded later."

Maybe that's what they meant, maybe not. But that's how I read it. If there's one developer I have the utmost faith in, it's BioWare. They never let me down before. Why would they start now?:happy:

#119
Cloaking_Thane

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Glaucon wrote...

Cloaking_Thane wrote...

Glaucon wrote...

Cloaking_Thane wrote...

Glaucon wrote...

The idea that these items are free seems a little off to me. Surely the cost is factored in somewhere? I might just create a thread bemoaning the fact that as a vanilla buyer I am being forced to subsidise these other editions.


The only verified cost is $7 for Vael.

You arent subsidising anything.

i.e. if no one purchased Vael DLC then Bioware are presumably still obligated to give it with the signature edition*

*I'm sure there is the obligatory "all terms subject to change" which is a huge legal panacea.....


So there are no exclusive items in that edition then?  Doesn't the marketing of a particular edition have costs?  Any way, don't get me wrong as I'm not bothered in the slightest.


My point is your purchase isnt a subsidy towards a SE purchase. Thats simply a wrong viewpoint. It was simply a decision we made where our $60 stretched further than when you made your decision.

To think of it another way does your (same coat) with 2 pocket subsidize my coat with 4 pockets if I bought it effectively "on sale"


Well that boggled my mind.  I elect to disagree and will offer no further comment.


We you can rest easy knowing you arent subsidising anything.

#120
Black_Warden

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the_one_54321 wrote...

Black_Warden wrote...
What, in regards to the Exiled Prince DLC, do you feel specifically mislead about?

Cloaking_Thane wrote...
What about it? That it was a mystery until Jan 7?

I believe that the practice/development/distribution of it in general is a very bad deal for gamers. I don't mind paying for content. Heck I want to pay for content, because I want to the developers of good games to be successful and keep making good games. But I feel very strongly that this entire setup is very bad for gamers as consumers. However, it is/was being pushed as a "bonus." I think that those who bought/buy into the whole "bonus" thing were fooled by the language/tone of the advertisement.


I don't see it as a bonus, and i can't remember that word ever being associated with Prince Vael, or the DLC in general (though, just because i can't remember didn't happen)

The Exiled Prince DLC being offered for free was an incentive to pre-order extra early. Now, said DLC is a just a character add-on DLC being offered for roughly the same price similar add-ons are generally offered for.

#121
the_one_54321

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Black_Warden wrote...
I don't see it as a bonus, and i can't remember that word ever being associated with Prince Vael, or the DLC in general (though, just because i can't remember didn't happen)

The Exiled Prince DLC being offered for free was an incentive to pre-order extra early. Now, said DLC is a just a character add-on DLC being offered for roughly the same price similar add-ons are generally offered for.

It's what I remember, though I'll certainly accept my memory could be mistaken. Your second paragraph is entirely accurate. However, I feel that this is a bad deal for gamers.

#122
Cloaking_Thane

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the_one_54321 wrote...

Black_Warden wrote...
What, in regards to the Exiled Prince DLC, do you feel specifically mislead about?

Cloaking_Thane wrote...
What about it? That it was a mystery until Jan 7?

I believe that the practice/development/distribution of it in general is a very bad deal for gamers. I don't mind paying for content. Heck I want to pay for content, because I want to the developers of good games to be successful and keep making good games. But I feel very strongly that this entire setup is very bad for gamers as consumers. However, it is/was being pushed as a "bonus." I think that those who bought/buy into the whole "bonus" thing were fooled by the language/tone of the advertisement.


It was a bonus to SE players as they get it for "free", it is further a bonus because it was not completed in time to go on a disc (DLC).

It is not a bonus to Day 1 purchasers and thereafter because its market value is $7

#123
Cloaking_Thane

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the_one_54321 wrote...

Black_Warden wrote...
I don't see it as a bonus, and i can't remember that word ever being associated with Prince Vael, or the DLC in general (though, just because i can't remember didn't happen)

The Exiled Prince DLC being offered for free was an incentive to pre-order extra early. Now, said DLC is a just a character add-on DLC being offered for roughly the same price similar add-ons are generally offered for.

It's what I remember, though I'll certainly accept my memory could be mistaken. Your second paragraph is entirely accurate. However, I feel that this is a bad deal for gamers.


Was Kasumi a bad deal for gamers?

#124
Phoenixblight

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the_one_54321 wrote...

Black_Warden wrote...
I don't see it as a bonus, and i can't remember that word ever being associated with Prince Vael, or the DLC in general (though, just because i can't remember didn't happen)

The Exiled Prince DLC being offered for free was an incentive to pre-order extra early. Now, said DLC is a just a character add-on DLC being offered for roughly the same price similar add-ons are generally offered for.

It's what I remember, though I'll certainly accept my memory could be mistaken. Your second paragraph is entirely accurate. However, I feel that this is a bad deal for gamers.


You can see it however you want but with DAO and Warden's Keep which was a Day 1 DLC had sold 1 miliion on the first month. 

#125
Black_Warden

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the_one_54321 wrote...

Black_Warden wrote...
I don't see it as a bonus, and i can't remember that word ever being associated with Prince Vael, or the DLC in general (though, just because i can't remember didn't happen)

The Exiled Prince DLC being offered for free was an incentive to pre-order extra early. Now, said DLC is a just a character add-on DLC being offered for roughly the same price similar add-ons are generally offered for.

It's what I remember, though I'll certainly accept my memory could be mistaken. Your second paragraph is entirely accurate. However, I feel that this is a bad deal for gamers.


While i view it as the same deal gamers have been getting (specifically paying $5-$10 for an additional character), while acting as a reward for a group who have shown they're faith in the devs.

agree to disagree, again?