xSTONEYx187x wrote...
Let's say Mass effect 2 cost $30-40 million to develope, market, hire VA's etc etc. And now let's say each copy sold for $60, multiply that by 2.5 million and you get a return of $180 million, give or take a few million. 
Well for a starters your figures are way off, when you plonk your 60 bucks down on the gamestop counter you will find most of that $60 never actually makes it to the publisher/developer. I saw a recent breakdown of where your money goes, it is in UK pounds but the percentages will apply in the US as well :-
Game costs = £39.99
Minus VAT = £7 (17.5%)
Shop takes = £10.50 (27%)
Distribution = £0.65 (2%)
Marketing = £1.75 (4-5%)
Console Royalty fee = £8 (20%)
Publisher gets = £12 (30%)
SourceSo when you buy a game for $60 you will find EA see about $18 of it after everyone has taken their slice of the pie. So 2.5 million copies at $18 means EA see just $45,000,000 to cover the costs of Mass Effect 2. It doesn't take a mathamatician to figure out that if ME 2 cost around $35 million to make then EA only saw $10 million profit.
As for PC sales figures these are never made public (I don't know why) it is foolish to assume that it sold better on the Xbox 360 because that is not always the case with games. Suffice to say we are getting Mass Effect 3 on the PC so obviously it was profitable enough for them to make the final game on the PC and that should be enough for us.