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Mass Effect 3 'tweaked' for a larger market - EA.


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#1
Rollingcabbage

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www.eurogamer.net/articles/2011-05-04-mass-effect-3-tweaked-for-larger-market

EA has spoken at an investor conference about realigning the franchise to appeal to a larger market. Does this have anything to do with the delay? What does this mean for the game?

Discuss.

#2
Dasher1010

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This means that all abilities and leveling up will be stripped from the game and ME3 is being retooled into a pure shooter.

#3
Da Mecca

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Well if it was at an investor conference no wonder they said that.

That's what investors want to hear.

#4
AdmiralCheez

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They are tweaking gameplay features to appeal to as many people as possible--RPG fans, shooter fans, hardcore followers of the ME series, and casual gamers. They probably needed more time, anyway, since the expectations for ME3 are through the roof.

Also, now they don't have to compete with Skyrim.

(Read as deeply into his statement as I could without going apesh*t.)

Modifié par AdmiralCheez, 05 mai 2011 - 04:34 .


#5
Leonia

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You're a bit late to the party, a thread on this topic has already been locked. There's really not much to discuss anyway. Marketting is being.. well..marketting. There's only so much you can read into what they say (which is to say, you probably are better off not reading into it).

#6
slimgrin

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Why in the bleeding hell does this Riccitiello fella got his grubby hands on one of my favorite IP's? Let the dev team make the damn game. I thought this was a joke when I first read it. It couldn't sound any worse:

"One of the things that Ray Muzyuka and the team up in Edmonton have done is essentially step-by-step adjust the gameplay mechanics and some of the features that you'll see at E3 to put this in a genre equivalent to shooter-meets-RPG,"

Guess what genius. That's precisely what ME2 was.

Modifié par slimgrin, 05 mai 2011 - 04:55 .


#7
AdmiralCheez

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"One of the things that Ray Muzyuka and the team up in Edmonton have done is essentially step-by-step adjust the gameplay mechanics and some of the features that you'll see at E3 to put this in a genre equivalent to shooter-meets-RPG," he said, "and essentially address a much larger market opportunity than Mass Effect 1 and Mass Effect 2 began to approach."

Okay, so they're tweaking gameplay and want to sell to more people. We already know that the gameplay is being tweaked and how, thanks to the GI article, and it's only natural that they want to sell more copies.

Recall that Casey Hudson himself said that they need to not only compete with other shooters like Gears of War, but to beef up the RPG elements.

"We're huge believers in the IP and are purposefully shifting it to address a larger market opportunity."

This is much less scary if by "it," they mean the release date. Therefore, larger market opportunity = don't have to compete with Skyrim.

Modifié par AdmiralCheez, 05 mai 2011 - 04:50 .


#8
Bachi1230

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Da Mecca wrote...

Well if it was at an investor conference no wonder they said that.

That's what investors want to hear.


Basically this, I don't know why everyone is freaking out about this article.

#9
SSJ5

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I don't want to see something like CoD leveling elements making it into the game. We don't need another CoD clone (in any sense). If you are marketing Mass Effect 3 as an RPG, please, make it an RPG. I am all for postponing the release date, but what I want to see is more story content. All we need (for gameplay) is a tweaked ME2 gameplay with a couple of new things mainly relating to cover, battle maneuvers and mining.

Modifié par SSJ5, 05 mai 2011 - 04:52 .


#10
Therefore_I_Am

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leonia42 wrote...

You're a bit late to the party, a thread on this topic has already been locked. There's really not much to discuss anyway. Marketting is being.. well..marketting. There's only so much you can read into what they say (which is to say, you probably are better off not reading into it).


There is nothing worse in the industry than some suade suit that holds an executive position over a company, especially if that company revolves around niche gaming. The last article made it sound like he's a hustling ****** (the EA director).

Modifié par Therefore_I_Am, 05 mai 2011 - 05:08 .


#11
Maria Caliban

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They're widening the audience by including m/m romances.

#12
slimgrin

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Maria Caliban wrote...

They're widening the audience by including m/m romances.


Ha! good one.

#13
Travie

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Maria Caliban wrote...

They're widening the audience by including m/m romances.


Mmmm, manflesh...

Seriously though, I really don't mind as long as they keep their promises about beefing up RPG elements. 

Shooter it up, whatever. ME2 was fun as hell. 

#14
Savber100

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Appeal to a wider market?

*shudders*

Please please don't dumb this game down. x(

#15
wepeel_

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Statements like that tend to make me scared, even in a case like this where they don't seem to contain much actual information.

The concept of "addressing a larger market" just tends to come with so many bad things in terms of game development, and so few good ones. Fearful stuff that comes to mind is short gametime, limited conversations, simplified character development, simplified control scheme, exclusion of any game content that could possibly be thought of as offensive or non-PC to anybody, and of course; "every time you push a button, something awesome has to happen".

I'm just hoping it's not so.

#16
Siansonea

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I don't really know what to think of this news, but I have to admit it doesn't really sound encouraging. What segment of the market are they not capturing now?

#17
johnny jump up

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 Thought I'd share this.

Hopefully that will help ease some minds.  It's just a tweet, but I think it's still relevant.

#18
slimgrin

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johnny jump up wrote...

 Thought I'd share this.

Hopefully that will help ease some minds.  It's just a tweet, but I think it's still relevant.


Somehow, I just don't think 'do not worry' is going to put fans at ease.

#19
mad825

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johnny jump up wrote...

 Thought I'd share this.

Hopefully that will help ease some minds.  It's just a tweet, but I think it's still relevant.


The words "do not worry" is the last thing that could ease people's minds. Many people (including I) are going to take lessons from Dragon Age 2.

#20
wepeel_

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johnny jump up wrote...

 Thought I'd share this.

Hopefully that will help ease some minds.  It's just a tweet, but I think it's still relevant.


I suppose. Still, it'd be nice to get an idea of what Riccitiello really meant.

#21
Wrexilator

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AdmiralCheez wrote...

They are tweaking gameplay features to appeal to as many people as possible--RPG fans, shooter fans, hardcore followers of the ME series, and casual gamers. They probably needed more time, anyway, since the expectations for ME3 are through the roof.

Also, now they don't have to compete with Skyrim.

(Read as deeply into his statement as I could without going apesh*t.)


+1

#22
johnny jump up

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slimgrin wrote...

Somehow, I just don't think 'do not worry' is going to put fans at ease.


You're probably right, I guess I was being idealistic.  Still, any measure of reassurance from the lead gameplay designer has to be worth something.  It is for me, at least.  While this whole "new market" thing has rubbed me a little the wrong way, I am still confident ME3 will be an outstanding conclusion of the trilogy.

#23
Siansonea

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Hmmm, maybe they're tweaking it so you can import your custom Hawke from Dragon Age 2. :D

#24
AngryFrozenWater

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wepeel_ wrote...

Statements like that tend to make me scared, even in a case like this where they don't seem to contain much actual information.

The concept of "addressing a larger market" just tends to come with so many bad things in terms of game development, and so few good ones. Fearful stuff that comes to mind is short gametime, limited conversations, simplified character development, simplified control scheme, exclusion of any game content that could possibly be thought of as offensive or non-PC to anybody, and of course; "every time you push a button, something awesome has to happen".

I'm just hoping it's not so.

I am with you on this. I also hope that DA2 and Arrival aren't indicators of BW's new direction. Arrival seems devoid of anything RPG related. No companions (1 for a little while, but none of the regular ones), no meaningful choices, and hardly any dialogue. I understand that a company needs to make money, but cutting stuff out of the game just to produce it cheaper does nothing for the gameplay. I am a gamer, not a stockholder.

Modifié par AngryFrozenWater, 05 mai 2011 - 05:54 .


#25
Bluko

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Rollingcabbage wrote...

EA has spoken at an investor conference about realigning the franchise to appeal to a larger market. Does this have anything to do with the delay? What does this mean for the game?

Discuss.


Basically he's talking "nice" to ease the investors minds for the delay of a big title game. He said all that stuff basically to get the investors to think ME3 is going to be a really big deal and sell very well. By pushing back the relase date the idea is that ME3 will sell more copies hence more money. Which quite frankly is true, Mass Effect 3 is very liable to get lost in all the other AAA games coming out this holiday 2011.

To some investors the delay of ME3 might seem like a bad sign, since that's just one less big title EA will have out this holiday to sell. Though I'd have to say anyone actually worried about profits is an idiot. Umm Battlefield 3 hello? I mean geez if there's a game poised to sell like hotcakes that's it.