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ME3 Marketing: Action, Action, YEAH! Fun, fun, fun, fun...?


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#76
Eurhetemec

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CannonLars wrote...

 Excuse the title.

My questions to you all are: How do you feel about the mainstream, action movie style of the new ME3 marketing? Do you miss the serenity and scifi themes that the game is about in the marketing? Do you prefer this because it will appeal to those who aren't as familiar with scifi and RPGs? Do you think the music and fast pace in the trailer fits the games?

I would say that I really miss the traditional foghorn sound that the previous games used when they finished off the trailers with the logo. I think marketing it as a bit more scifi and less as the rock and roll music action title would be nice, but the trailers are capturing the intensity and pace that the game will likely have.

What do you think of the guitar rifts instead of spacey synth?


So long as the game has my spacey synth (and with Clint Mansell doing it, I have no doubt that it will!), I don't mind how they market it. Honestly, if the game is good and has it's serene SF moments from time to time, they could market the game as a goat-farming simulator if that's what sells the most copies!

I mean, I don't remember ME1/2 having particularly "serene" trailers, do you?

ME2's trailers largely centered around the game's most violent firefights, particularly the legendary Garrus mission. ME3's firefights look AWESOME. Way better than the already amazing ME2. I can't wait. Great firefights + awesome SF + fun characters + good plot + engaging decisions = PURE WIN. So long as they simply make "ME2, but better", it will be the best game in history, seriously.

#77
In Exile

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CannonLars wrote...
I apologize for not putting links, but I was trying to say that I meant for pretty much all of it.


I just had the links for reference.

I don't think I am that off. The series got listed as RPG on many websites based on BioWare's promotion and explanation.


I think it was labeled an RPG off Bioware's name. If you review the RPG pulse on ME1, it was largely that it wasn't RPG enough. And that was back in the day we thought we had full squad control.

Released demo footage is part of the marketing in my opinion, but I am mostly focused on trailers. No doubt that the series is Hollwood movie big, but the movies being advertised are very split compared to their similar products.

Mass Effect 1 looks scifi saga vs. ME3 looking like Resistance invasion action scenario. It isn't as big of a deal in appearance to me as you might think I am making it.


I think we should agree to disagree. I don't think ME1 looks more sci-fi or less action oriented than ME2.

Modifié par In Exile, 21 juin 2011 - 05:08 .


#78
Crackseed

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I remember the ME1 early trailers and they definitely felt different then ME2/ME3's marketing but I also chalk that up to Bioware having to sell the fans and general gaming public on what ME was even about by showing those points off. Now, fast forward to now and most of us know Mass Effect and are more interested in where the story is leading, combined with any changes/updates to the gameplay - which IMO, the E3 reveals all tended to focus on. It's hard to argue that even the actiony trailers don't also showcase the scope/scale of the conflicts.

Though again I have to offer major props for them launching that excellent live-action Invasion trailer alongside everything else to really set the tone for ME3.

#79
FlyingWalrus

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Didn't I already say that marketing is seldom representative of the actual product?

Oh yeah, I did. (Dragon Age: Origins "Violence" trailer)