Someone With Mass wrote...
What's so wrong with appealing to more people, anyway?
They'll make more money that way.
There is nothing wrong with trying to reach a larger audience. Any smart business would try to do the same to increase profitability and increase revenues.
HOWEVER,
That sort of move carries long and short term effects which can be viewed in a positive or negative way.
The Positives is that they do as I said above, they reach a larger audience and in the end, become a much profitable company which is the #1 #2 and #3 objectives of any major business.....to make profit.
The negatives can be much more complex and can be compared to many other situations in many other industries. Often when one entity tries to become bigger and exposed to a larger audience then they were previously exposed to, it often means that they sort of cut back or distance themselves from who they were at a core.
the tl;dr version is: Do what you want, expand yourself and become a broad competitor. However understand that no matter how big you get, you MUST have respect for your core consumers because in the end, they are the only TRUE loyal consumers you have as the rest of them will just flock away at the next biggest and greatest thing on the block/industry. There is a difference between expanding your audience and starting from scratch. What Bioware is doing is effectively "downsizing" their old audience [Hardcore RPGers] and catering to a new audience [FPSers, 3rd Person Shooters, Action]. That is not the same thing as expanding because expanding is keeping what you have, but making it larger. That is different from leaving behind what you have and trying to find something ELSE that is larger.
What Bioware is doing is essentially admitting that they are historically known to be a RPG maker and their core audience who have supported them since 1998 are hardcore RPG gamers, but their focus is now elsewhere, primarily the Action/Multiplayer segments because that is what is "popular" right now. However it is a trend and like all trends, they fade. By making comments like this, Bioware is loosing their core audience to other developers with other more "core" RPG elements such as The Witcher, Dark Souls, and even Skyrim which offers a streamlined approach but still holds truely to core RPG elements. So say....8 years from now when RPGs as a genre and not a gameplay mechanic actually makes a comback [With help from the Japanese] developers is going to scramble to try to tap into this "RPG Audience" and what they will find is that the developers that continued to cater to this audience will be the most successful ones.....Bioware will not be one of them. They instead will be finding themselves struggling to regain a population of gamers that they essentially said was "irrelevant" a long time ago.
So what Bioware might be saying might sound okay NOW, but they are shooting themselves in the foot from LONGTERM perspective.
Modifié par MajesticJazz, 22 août 2011 - 06:49 .