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Better Marketing Please?


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#101
Ghost-621

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Lizardviking wrote...

Mesina2 wrote...

Lizardviking wrote...

Those where pretty good. I really loved the invasion trailer.

It is just that "Fall of Earth" and "Squad leader" really sucks.


And why is that?

Do to showing only gameplay in gameplay trailers?


No.

The tone of "Fall of Earth" just felt completely wrong. Made ME3 seem like a cheesy B action game/movie when it should be more than that,  Compare "Fall of Earth" to ME2's "Gameplay #1" (on page 4 under videos) where they showed off gameplay. But unlike "FOE" it uses its music appropiately and creates a nice slightly dark tone.

As for squad leader. It just felt akward and somewhat amerturish. Mostly because of the dialog, animations and editing.


Most of this. I did not like the fact that they used "generic guitar rock music #5" for the Fall of Earth trailer. I do agree that it made Mass Effect seem like a cheesy B action game though. The squad leader trailer was amateur hour too, I'm not sure what it was, either the dialogue or just the crappy presentation as a whole (shooting, shooting, explosion, shooting, boom, shooting, "fire in the hole," cheesy ME logo scorch.)

#102
Fiery Phoenix

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SE JN wrote...

Chris Priestly wrote...

Better marketing? How about "smarter poster"?

Not to pick, but comparing the TV commercial for ME1 (right before launch) and the launch trailer for ME2 (again, right before launch) both with finished assets to a trailer made, what maybe 10 months before game launch is hard;y fair to the "marketing" of ME3.

Yes, if that was the only trailer or TV commercial or whatever between annoucne and launch on March 6, THEN you would have some grounds to complain about how the video wasn't great. So how about you save the "marketing is bad" criticism of trailers until you have actually seen what will be available? Then, should you not like what marketign comes up with, then you can dish out out lumpos and we'll take 'em as delivered.



:devil:


:wizard: If I may-

My current issue with Bioware marketing, and again, this is my personal issue, is that, well, there isn't any.  Now, while that may be hyperbole, okay, it is, but for us fans, who have supported (or not, in some cases) ME at the very least PAID MONEY for a product we like, so is it too much to ask for new or different info?  Since the game was announced last year, we've had, I believe, 2 moments of new info.  "The Initial articles" commenting on story a bit, but mostly announcing Kai Leng and James Vega, reporter assumations and guesses, and the return of Liara nd the Virmire Survivor.  Secondly, we had E3/SDCC with combat.  So far, though, we've really only seen the opening a bit, and then the Krogan Princess.

Don't get me wrong, I like all that, but I feel as if we all deserve a bit more.  I understand you don't want to comment on the multiplayer rumor, for whatever reason, and THAT ISSUE isn't the point, but the fact that there is no comment I am going to attribute to "poor marketing" when you could say "Hey, we can't/won't comment for a reason we also can't/won't comment, BUT here's some stuff to tide you over." (insert new pics here, or a new character profile, WHATEVER).  It's a "Dinner isn't ready, so here's a cookie so you don't go hungry" type of thing.

I guess the issue, for me, ultimately, is that what we are getting, while cool, doesn't make up for what we aren't.  Dodgey comments (do we REALLY have to wait until ME3 is released to see why Liara is back to ME1 face?  How is the reason for a graphical change a spoiler???  Can we not just get a "We liked the first one better" or "It didnt test well."?), lack of new info on a (in most of our opinion, is seems) decent time frame, and poor trailers.  The content is impressive, no doubt, but we all know the majority of BSN posters want RPG element news, not combat trailers A,B,C,D, etc.  The only thing RPGish we've seen is that we can customize our guns.  Cool, yeah, but, come on, when people complain there's too much a focus on combat, and the first "RPG feature" you show is A GUN?

I know Bioware is smart, and I know they're talented.  I have faith in ME3, and I really do expect the game to be worth the wait, but in the meantime, you have an entire fanbase (or at least most of one) that feels neglected, in terms of OUR CORE WANTS.  Character reveals (more than just bad pictures and a name drop), RPG elements, etc, are the bread and butter of us BSN fans.  While you will NEVER satisfy everyone in terms of marketing (let's face it, BSN; we are so spoiled, curdled milk wouldn't touch us... and YES, I know that it isn't the same kind of spoiled, but whatever), and I know there will always be people asking for more, but I honestly don't recall more people annoyed at lack of info before on here.

So yeah, I would find the "trailer quality" issue to be, perhaps poorly chosen, the fact that we've been given less story/character/universe info than previous games is fundamentally still true.

Respectfully, 
A Loyal BW fan.
:wizard:

I love you, good sir.

#103
Funkcase

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They haven't shown us much, but they've been telling us loads of stuff via Twitter, I like that. Would like to see some gameplay other than that same demo though.

#104
laudable11

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Hathur wrote...

Zakatak757 wrote...

I think they could attract Halo players fairly easily without sacrificing anything. Halo players are generally open to a good sci-fi story. However, trying to win CoD players over with a story-based RPG? Not possible. Most CoD players I know haven't played the campaign before because multiplayer is 'better' (it is in that case...)


Some good points there Zak.

One interesting thing I've noted in some men I've met who play games (or call themselves gamers anyway)... many of them literally own 1 or 2 games and they just use their console literally to play those 1 or 2 games for years on end (just replacing them with their annual sequels).

Guess which 2 games they are?

Call of Duty & Madden.

A whole bunch of these guys own a console and those are the only games they own (1 or the other... sometimes both)... they have zero interest in any other game... and these guys are COMMON... they're not outliers or something. The Xbox or PS3 is just their "Madden" machine... or their "COD" machine, that's it... they have no interest in other games and most certainly no interest in a single focused player game.

I'm convinced a lot of people who play the COD series (or Madden and some other sports titles) play literally just those games and nothing else - nor do they have any interest in other games.

I think that's part of why Bioware won't ever win over the COD crowd... chiefly because a good chunk of them have no care for other games at all (not blaming them... if those games are what entertain them, so be it)... but I'm truly dubious that Bioware will ever have any meaningful chance of drawing those people to their own games.


Yeah. Everybody I know at my job owns a PS3 or a X BOX. 

But when I mention something like Skyrim, Mass Effect,  Bioshock or Deus Ex they look at me like "huh whats that." Posted Image

I found out they only play 2K sports games Madden COD (I am very pumped for MW3 Posted Image) and Halo.

Modifié par laudable11, 09 octobre 2011 - 09:21 .


#105
gammameggon

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Lizardviking wrote...

Mesina2 wrote...

Lizardviking wrote...

Those where pretty good. I really loved the invasion trailer.

It is just that "Fall of Earth" and "Squad leader" really sucks.


And why is that?

Do to showing only gameplay in gameplay trailers?


No.

The tone of "Fall of Earth" just felt completely wrong. Made ME3 seem like a cheesy B action game/movie when it should be more than that,  Compare "Fall of Earth" to ME2's "Gameplay #1" (on page 4 under videos) where they showed off gameplay. But unlike "FOE" it uses its music appropiately and creates a nice slightly dark tone.

As for squad leader. It just felt akward and somewhat amerturish. Mostly because of the dialog, animations and editing.


I agree completely. It felt way off base for the Mass Effect IP, and it has me seriously concerned, along with other factors...enough to create genuine skepticism. I'm a no purchase til a price drop unless more is revealed to allay worries I have. I never thought I'd say that about ME, but let's face it, if BioWare wants the CoD fans they will be the ones catered to, not us. Scary.

#106
Iakus

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Lizardviking wrote...

No.

The tone of "Fall of Earth" just felt completely wrong. Made ME3 seem like a cheesy B action game/movie when it should be more than that,  Compare "Fall of Earth" to ME2's "Gameplay #1" (on page 4 under videos) where they showed off gameplay. But unlike "FOE" it uses its music appropiately and creates a nice slightly dark tone.


Agreed.  The trailers so far lack, I dunno.  Personality?  Emotion?  Drive?  It's all just action, action, action.  Nothing about the vaunted ups and downs, choices and sacrifices that are supposed to be part of the conclusion.

I came across this fan trailer on Youtube:

www.youtube.com/watch

That has me way more pumped for ME3 than "Fall of Earth"  And much of the footage is from the first two games.  So no ME3 spoilers.

Also "It's not tomorrow yet" is a way catchier phrase than "We fight or we die, that's the plan!" :lol:

Modifié par iakus, 10 octobre 2011 - 12:29 .


#107
Guest_Trust_*

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iakus wrote...

I came across this fan trailer on Youtube:

www.youtube.com/watch

That has me way more pumped for ME3 than "Fall of Earth"  And much of the footage is from the first two games.  So no ME3 spoilers.

Also "It's not tomorrow yet" is a way catchier phrase than "We fight or we die, that's the plan!" :lol:

I didn't see that before.

Thanks for posting it.

#108
Someone With Mass

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I didn't think the trailers were that bad.

The epic scale music and the narrator voice gets a little old from time to time.

#109
littlezack

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Never bought a game based on trailers, and don't plan to start now. The stuff I've read up on ME3 has me impressed enough so far, and if this release is anything like the others, they'll start pouring out information and class demos near the release.

#110
nitefyre410

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laudable11 wrote...

Hathur wrote...

Zakatak757 wrote...

I think they could attract Halo players fairly easily without sacrificing anything. Halo players are generally open to a good sci-fi story. However, trying to win CoD players over with a story-based RPG? Not possible. Most CoD players I know haven't played the campaign before because multiplayer is 'better' (it is in that case...)


Some good points there Zak.

One interesting thing I've noted in some men I've met who play games (or call themselves gamers anyway)... many of them literally own 1 or 2 games and they just use their console literally to play those 1 or 2 games for years on end (just replacing them with their annual sequels).

Guess which 2 games they are?

Call of Duty & Madden.

A whole bunch of these guys own a console and those are the only games they own (1 or the other... sometimes both)... they have zero interest in any other game... and these guys are COMMON... they're not outliers or something. The Xbox or PS3 is just their "Madden" machine... or their "COD" machine, that's it... they have no interest in other games and most certainly no interest in a single focused player game.

I'm convinced a lot of people who play the COD series (or Madden and some other sports titles) play literally just those games and nothing else - nor do they have any interest in other games.

I think that's part of why Bioware won't ever win over the COD crowd... chiefly because a good chunk of them have no care for other games at all (not blaming them... if those games are what entertain them, so be it)... but I'm truly dubious that Bioware will ever have any meaningful chance of drawing those people to their own games.


Yeah. Everybody I know at my job owns a PS3 or a X BOX. 

But when I mention something like Skyrim, Mass Effect,  Bioshock or Deus Ex they look at me like "huh whats that." Posted Image

I found out they only play 2K sports games Madden COD (I am very pumped for MW3 Posted Image) and Halo.

 


That really has nothing to with the game they are playing but more the person.  Most people  don't step outside of the bubble they  are comfortabling and why they know with anything. Be it movies, games, friends, music, food, travel the list goes on.   The same could be said for some RPG fans ask  them to step outside of there bubble and play something like GOW, COD or Battlefeild.  Some people like to expanded the bubble and others like the way that is. 


My problem with  trailers is there not trailers there  more like teasers. 

Modifié par nitefyre410, 10 octobre 2011 - 12:57 .


#111
Savber100

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Lizardviking wrote...

Mesina2 wrote...

Lizardviking wrote...

Those where pretty good. I really loved the invasion trailer.

It is just that "Fall of Earth" and "Squad leader" really sucks.


And why is that?

Do to showing only gameplay in gameplay trailers?


No.

The tone of "Fall of Earth" just felt completely wrong. Made ME3 seem like a cheesy B action game/movie when it should be more than that,  Compare "Fall of Earth" to ME2's "Gameplay #1" (on page 4 under videos) where they showed off gameplay. But unlike "FOE" it uses its music appropiately and creates a nice slightly dark tone.

As for squad leader. It just felt akward and somewhat amerturish. Mostly because of the dialog, animations and editing.


Fall of Earth felt like what it suppose to be. The exahilaration of a massive invasion which gets the adrenaline pumping and make you go "hell yeah" as the Reapers come. Do I like it? Naw, I prefer a more emotional angle but I don't think it's bad marketing simply because it's NOT PREACHING TO THE CHOIR;)

That said, did you know that a bunch of people also b*tched about the ME2 marketing too? So yeah... Opinions differ, my friend. 

However, in the end, I do want a trailer that would focus on a more tragic or desperate feel than what the current trailers provided. 

Translation: Throw us a bone here, Bioware. You fed the non-ME fans and the casuals! Time to give us some fanservice! :P

#112
BlaCKRodjj

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Prince Zeel wrote...

Savber100 wrote...


Prince Zeel wrote...
WELCOME to the 2011, friend.
Bioware is not the same company. it's all about getting the stupid casual player morons to buy. So do not be surprised.


Good God... and you're representing the smart, hardcore gamers?

The gaming industry is f*cked. :blink:


If gaming paid attention to my views, we'd be neckdeep in well thought out meaningful games. Instead they pay attention to the casual market. That's why Me3 is not so much an RPG anymore, but a overhyped shooter. TO APPEASE the morons who like to play gears of fcking war.


For the love of... Go make your own game then, if your views are the epitome of video games. 

#113
gammameggon

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BlaCKRodjj wrote...

Prince Zeel wrote...

Savber100 wrote...


Prince Zeel wrote...
WELCOME to the 2011, friend.
Bioware is not the same company. it's all about getting the stupid casual player morons to buy. So do not be surprised.


Good God... and you're representing the smart, hardcore gamers?

The gaming industry is f*cked. :blink:


If gaming paid attention to my views, we'd be neckdeep in well thought out meaningful games. Instead they pay attention to the casual market. That's why Me3 is not so much an RPG anymore, but a overhyped shooter. TO APPEASE the morons who like to play gears of fcking war.


For the love of... Go make your own game then, if your views are the epitome of video games. 


He's right, though. ME3 isn't so much of an rpg as it is an overhyped shooter. Pretty accurate assessment, IMO

#114
Iakus

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gammameggon wrote...

He's right, though. ME3 isn't so much of an rpg as it is an overhyped shooter. Pretty accurate assessment, IMO


That may not be the case.  But unless you're already a fan of Bioware/Mass Effect and frequent the boards or the developers' Twitter accounts, that''s exactly the impression you'd get.

#115
Savber100

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gammameggon wrote...

He's right, though. ME3 isn't so much of an rpg as it is an overhyped shooter. Pretty accurate assessment, IMO


Based on what? He quoted NOTHING. Are we basing this on the MARKETING? Are you guys serious? :blink:

Oh wait, what am I saying?! You guys have ME3 and have already played it hence why you can make such a "pretty accurate" conclusion!

Silly me... :D 


I mean just ignore the return to a better weapon customization, 57 different powers, and a return to a 60 level cap for ME3! It's totally bullcrap... Oh WAIT! :bandit:

Modifié par Savber100, 10 octobre 2011 - 02:17 .


#116
littlezack

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iakus wrote...

gammameggon wrote...

He's right, though. ME3 isn't so much of an rpg as it is an overhyped shooter. Pretty accurate assessment, IMO


That may not be the case.  But unless you're already a fan of Bioware/Mass Effect and frequent the boards or the developers' Twitter accounts, that''s exactly the impression you'd get.


But we do. So why do we really care about marketing?

#117
gammameggon

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Savber100 wrote...

gammameggon wrote...

He's right, though. ME3 isn't so much of an rpg as it is an overhyped shooter. Pretty accurate assessment, IMO


Based on what? He quoted NOTHING. Are we basing this on the MARKETING? Are you guys serious? :blink:

Oh wait, what am I saying?! You guys have ME3 and have already played it hence why you can make such a "pretty accurate" conclusion!

Silly me... :D 


I mean just ignore the return to a better weapon customization, 57 different powers, and a return to a 60 level cap for ME3! It's totally bullcrap... Oh WAIT! :bandit:




True, and those things are nice. But it looks like all of gameplay is non-stop linear shooting. I play games for gameplay, and intentionally avoid linear shooting and games with it. It's boring for me and many others. Should I intentionally avoid ME3? I'd wait at least til a hefty price drop? If there is non-linear, non-combat gameplay, i want to see it.

#118
Merci357

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iakus wrote...

Lizardviking wrote...

No.

The tone of "Fall of Earth" just felt completely wrong. Made ME3 seem like a cheesy B action game/movie when it should be more than that,  Compare "Fall of Earth" to ME2's "Gameplay #1" (on page 4 under videos) where they showed off gameplay. But unlike "FOE" it uses its music appropiately and creates a nice slightly dark tone.


Agreed.  The trailers so far lack, I dunno.  Personality?  Emotion?  Drive?  It's all just action, action, action.  Nothing about the vaunted ups and downs, choices and sacrifices that are supposed to be part of the conclusion.

I came across this fan trailer on Youtube:

www.youtube.com/watch

That has me way more pumped for ME3 than "Fall of Earth"  And much of the footage is from the first two games.  So no ME3 spoilers.

Also "It's not tomorrow yet" is a way catchier phrase than "We fight or we die, that's the plan!" :lol:


ME3: Ignition from the same person is also great.
And LC's ME1 Trailer is still the best ME1 Trailer out there. Might be worth a look for those PS3 people who missed the first game.

But yes, we miss a decent official trailer so far, but then again it's still quite some time until release. I guess early next year is early enough to start the marketing machine.

#119
BlaCKRodjj

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gammameggon wrote...

BlaCKRodjj wrote...

Prince Zeel wrote...

Savber100 wrote...


Prince Zeel wrote...
WELCOME to the 2011, friend.
Bioware is not the same company. it's all about getting the stupid casual player morons to buy. So do not be surprised.


Good God... and you're representing the smart, hardcore gamers?

The gaming industry is f*cked. :blink:


If gaming paid attention to my views, we'd be neckdeep in well thought out meaningful games. Instead they pay attention to the casual market. That's why Me3 is not so much an RPG anymore, but a overhyped shooter. TO APPEASE the morons who like to play gears of fcking war.


For the love of... Go make your own game then, if your views are the epitome of video games. 


He's right, though. ME3 isn't so much of an rpg as it is an overhyped shooter. Pretty accurate assessment, IMO


I take it you have the full game on your hands? 
No?
Oh well...
This topic is to discuss the marketing of ME3 so... After the spoiler riddled marketing of ME2, BioWare is simply sticking with gameplay videos and related information, keeping the rest 'till launch. 

#120
Romantiq

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As long as they don't market it as "...THE RISE TO POWER BEGINS [Insert date]"

Very misleading that was. lol

#121
onelifecrisis

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Chris Priestly wrote...

Oh yeah, and any more insults towards other gamers and people are going to be banned. Last warning.



:devil:


It... it can't be... but... that almost sounds like a threat to moderate BSN!!!

Unheard of.

#122
aridor1570

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Romantiq wrote...

As long as they don't market it as "...THE RISE TO POWER BEGINS [Insert date]"

Very misleading that was. lol


What was misleading about it? you did rise to power in DA2.

#123
gammameggon

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BlaCKRodjj wrote...

gammameggon wrote...

BlaCKRodjj wrote...

Prince Zeel wrote...

Savber100 wrote...


Prince Zeel wrote...
WELCOME to the 2011, friend.
Bioware is not the same company. it's all about getting the stupid casual player morons to buy. So do not be surprised.


Good God... and you're representing the smart, hardcore gamers?

The gaming industry is f*cked. :blink:


If gaming paid attention to my views, we'd be neckdeep in well thought out meaningful games. Instead they pay attention to the casual market. That's why Me3 is not so much an RPG anymore, but a overhyped shooter. TO APPEASE the morons who like to play gears of fcking war.


For the love of... Go make your own game then, if your views are the epitome of video games. 


He's right, though. ME3 isn't so much of an rpg as it is an overhyped shooter. Pretty accurate assessment, IMO


I take it you have the full game on your hands? 
No?
Oh well...
This topic is to discuss the marketing of ME3 so... After the spoiler riddled marketing of ME2, BioWare is simply sticking with gameplay videos and related information, keeping the rest 'till launch. 


Ok. I'll stay on topic. Based on the marketing, this game looks bad. It looks like a pure third-person shooter. The omni-blade is a joke. The Atlas is a joke. And i just got burned by Dragon Age II (yeah, no fake a different team is making ME3). This game, based on marketing, looks extremely linear, plastic (new FemShep looks PLASTIC) and boring. It's why I cancelled my preorder and why I'm waiting til a price drop.

Modifié par gammameggon, 10 octobre 2011 - 02:58 .


#124
DaringMoosejaw

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I'm already buying the game, so they could advertise it as edutainment for all I care.

#125
aridor1570

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You had a pre-order? and you're basing all of that out of gameplay trailer and another one that used an older build to show off some of the things you and your team mates could do?
And, you know, bioware ain't forcing that new femshep on you.