tj987654321 wrote...
I took this from my Mass Effect 3 Demo FAQ Posting
Why shouldn't BF3 purchasers get early access to the multiplayer demo? It is only there to garner interest for the Mass Effect series. I think this is a wise move on EA's behalf, because it shows that they know how to properly market a game. By giving BF3 purchasers an "prestigious" bonus of early multiplayer ME 3 access, there is a far greater chance that they will get into the series.
Also, while they haven't been announced yet, there are other alternatives to gain early access without having to purchase something. This gives fans such as us to participate in the multiplayer demo too. So I do not see why there are so many complaints about EA being disloyal to its fans. If you are a true fan of the Mass Effect series; while you may be interested in the new co-op feature; you are really here to enjoy a fulling single player experience. On the other hand, if you are a Battlefield fan and a newcomer to ME, you would most likely be far more interested in the new multiplayer aspects of Mass Effect 3 than the singleplayer aspects. However, as these types of fans play the multiplayer demo, they may become even more interested in the singleplayer storyline.
In short, if BioWare and EA execute this marketing strategy perfectly, Mass Effect 3 is going to have a hell of a lot more players! (I am not demeaning the popularity of the Mass Effect series; I am just saying that this game can stand to gain an even bigger fan base with the inclusion of multiplayer.)
Oh, and for the minotity of fans here that believe that ME 3 will be less popular due to multiplayer, ask yourself this question: "If at restarant, you planned on purchasing a hamburger; would you still buy the same hamburger if it came with a free drink due to a promotion?
Next time you don't want something on your hamburger, maybe the waiter will tell you "its optional" and walk away, leaving you to pick it out.
And wow. That new fanbase you wont get, even if they were obtained, will offer up an even greater slew of changes. See ya, romances. Goodbye, any form of stat. See you later, complex storyline.




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