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Yet another promotion exclusive deal? come ON!?


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#26
Nu-Nu

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Gibb_Shepard wrote...

Nu-Nu wrote...

Is it just me, or isn't the story the full experience and everything else is just bonus. As long as I get all the story and story based dlc, that's the full experience, everything else; weapons, outfits is just bonus.


It's just you, or at least i hope to god its just you.

If all gamers have such low standards we're all screwed. 

Anyway, Bioware are the only company that do notrorious amounts of day 1 DLC and "promotional" items. 

There's no more soul, man. No more soul.



Low standard just because I don't care that I didn't get that weapon that would probaly be useless an hour into the game. Because I don't fall for marketing hype,"this weapon is so awesome, you must totally have it", there's something wrong with me. You need to stop being so susceptible to marketing hype, these promotions are just a way of advertising the game, we don't have to collect them.

#27
Rogue-Element

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They know most of the fans want every tiny bit of content they can get their hands on and that obviously what this is all about. Using that as in incentive to get people to preorder or simply buy more (collectors edition) is simply a smart business strategy that alas doesn't respect the hardcore fans who might want to get their hands on everything.

#28
StephanieBengal

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Matt251287 wrote...

LPPrince wrote...

Yes, thats how I see it. The standard edition of the game is 100% of the game. Collector's Edition adds little 5% chunks. Promotional items are additional 1%s here and there.


That's a nice way to look at it,

But frankly if all ME2 DLC is valid in ME3, that makes it within the 100% period.

 
I got all of it in the end, but i only really felt LotSB had the content to be worth it. Don't you people miss Add-On packs? they came out in the interim between full games, had tons of content and continued the storyline proper, not mini storylines written on a piece of toilet paper.



StephanieBengal you're very aloof for someone telling me nothing i don't already know. I have no-doubt they'll hit their sales, but i'm sure all of us are aware that popularity alone is not a measure of artistic brilliance, i'm sure i need not quote examples.


Been called a lot of things, aloof is a new one. Oh no doubt, in regards to the popularity and so forth. And by no means was I putting it out there that you were unaware. If it seemed that way, I do apolgize. 

I just so happen to work in this kind of field of work, that's all I'm gonna say about that, don't want to get into details on a public message board regarding my profession. I share your outlook more than you know, but as of the moment it's a losing battle from where I stand. 

Modifié par StephanieBengal, 27 janvier 2012 - 10:36 .


#29
StephanieBengal

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Nu-Nu wrote...

Gibb_Shepard wrote...

Nu-Nu wrote...

Is it just me, or isn't the story the full experience and everything else is just bonus. As long as I get all the story and story based dlc, that's the full experience, everything else; weapons, outfits is just bonus.


It's just you, or at least i hope to god its just you.

If all gamers have such low standards we're all screwed. 

Anyway, Bioware are the only company that do notrorious amounts of day 1 DLC and "promotional" items. 

There's no more soul, man. No more soul.



Low standard just because I don't care that I didn't get that weapon that would probaly be useless an hour into the game. Because I don't fall for marketing hype,"this weapon is so awesome, you must totally have it", there's something wrong with me. You need to stop being so susceptible to marketing hype, these promotions are just a way of advertising the game, we don't have to collect them.


Bingo, don't fall for it. 

#30
CSunkyst

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Hey, do you remember when Spider-Man for the PS1 SHIPPED with 8 unlockable costumes, and Spiderman: Enter Electro had 13 costumes, ALL AVAILABLE FOR FREE ON THE DISC?

What would that cost now? 5 dollars for the costume pack? More likely 2 dollars a pop for sets of extra bonus costume 3 packs.

Morons would INSIST that Doom (if it were made today) with just the pistol and chaingun was the 100% complete game, and that the Shotgun, Chainsaw, Plasma gun, Rocket Launcher, BFG, and the special super exclusive pre-order bonus boss "Cyberdemon" were all completely unimportant extras. And you're kidding yourself if you don't think ME2 did just that, what weren't about half of that game's weapons some kind of DLC?

Modern but-kissing gamers completely willing to be a publisher's tool make me sick, and you're a blind fool if you can't see that you're getting sold the rest of your incomplete game in bits and pieces.

Modifié par CSunkyst, 27 janvier 2012 - 10:45 .


#31
Bryzon

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The only problem I have with this is that I didn't get anything with the Tali figurine I purchased a few weeks ago. Other than that, I don't see a problem with it. They did something similar with Dr Pepper before, so why not their own merchandise?

#32
Admoniter

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Just my two cents but I think that bioware has gone a little (completely overboard) with these dlc promotions. Granted I wasn't a fan of the dr pepper promotion in ME2, but atleast it was manageable then. For some reason the word stir crazy comes to mind.

Now I can deal with the retake specific promotions (although I absolutely despise them, they're here for the long run), and the kingdom of amalur promotion was really cool but all the other ones have just got me shaking my head. What's next? Mass Effect brand water with dlc (only available in america of course and no ps3 version), mass effect themed preparation H. After a certain point (keeping in mind there is still time for us to be bombarded by even more ridiculous promotions) it just becomes almost comical, and imo it had reached that point.

#33
Matt251287

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StephanieBengal wrote...

Been called a lot of things, aloof is a new one. Oh no doubt, in regards to the popularity and so forth. And by no means was I putting it out there that you were unaware. If it seemed that way, I do apolgize. 

I just so happen to work in this kind of field of work, that's all I'm gonna say about that, don't want to get into details on a public message board regarding my profession. I share your outlook more than you know, but as of the moment it's a losing battle from where I stand. 


No worries! You needn't apologise my friend, 'Aloof' isn't synonymous with 'rude' =)


But thank you for the clarifying reply, you're definitly right in all that you say. And i won't pry but if i worked in marketing or somesuch i cannot say that i wouldn't get on with my job regardless of personal feeling on the matter, I would do my job well no matter what.

#34
Gibb_Shepard

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Nu-Nu wrote...

Gibb_Shepard wrote...

Nu-Nu wrote...

Is it just me, or isn't the story the full experience and everything else is just bonus. As long as I get all the story and story based dlc, that's the full experience, everything else; weapons, outfits is just bonus.


It's just you, or at least i hope to god its just you.

If all gamers have such low standards we're all screwed. 

Anyway, Bioware are the only company that do notrorious amounts of day 1 DLC and "promotional" items. 

There's no more soul, man. No more soul.



Low standard just because I don't care that I didn't get that weapon that would probaly be useless an hour into the game. Because I don't fall for marketing hype,"this weapon is so awesome, you must totally have it", there's something wrong with me. You need to stop being so susceptible to marketing hype, these promotions are just a way of advertising the game, we don't have to collect them.


It's the principle. Everyone's not up in arms because they're missing out on a ****ty rifle. By then end of the ME3 marketing campaign, there is going to be at least 10 seperate guns and armour in the game that you must unlock through pre-ordering this and that. There is going to be Day 1 DLC that you must pay for, even though it was created in tangent with the game,

It's where this will eventually take us. Further down the line it's going to get worse, and we're going to have to pay for even more crucial content. Take DA2 for example, there was about 20 "promotional" items and a FULL FLEDGED companion that you had to PAY FOR on release! Spereate from the game! It's ridiculous, and if your attitude of "As long as i have the story, i'm happy!" prevails, we'll be soon charged 100$ for the complete game.

Modifié par Gibb_Shepard, 27 janvier 2012 - 10:47 .


#35
Nu-Nu

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These promotional extras are not part of the game, they were created as advertising tools. They're working adverts, that is all, they are not part of the game. They probaly decided to do this after they created the list of what's to be in the game, not let's take this out of the game and make it promotional.

#36
Guanxi

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Nu-Nu wrote...

These promotional extras are not part of the game, they were created as advertising tools. They're working adverts, that is all, they are not part of the game. They probaly decided to do this after they created the list of what's to be in the game, not let's take this out of the game and make it promotional.

It helps bank/consolidate the existing customer base... not expand it.

I don't think you can consider promo/preorder-dlc marketing for NEW customers because total n00bs for lack of a better term will not buy a game because it is associated with Dr. Pepper, etc. Only exising customers will be enticed by cross-promotions.

Oh I've got some free $1 dlc gun for a game i've never heard of...? i'll run right out the the store right now and lay down $60.00... it doesn't work like that for new customers. Existing customers however see something like that and are like sign me the **** up, allready!

Modifié par Guanxi, 27 janvier 2012 - 10:53 .


#37
Nu-Nu

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Guanxi wrote...

StephanieBengal wrote...

Nu-Nu wrote...

Gibb_Shepard wrote...

Nu-Nu wrote...

Is it just me, or isn't the story the full experience and everything else is just bonus. As long as I get all the story and story based dlc, that's the full experience, everything else; weapons, outfits is just bonus.


It's just you, or at least i hope to god its just you.

If all gamers have such low standards we're all screwed. 

Anyway, Bioware are the only company that do notrorious amounts of day 1 DLC and "promotional" items. 

There's no more soul, man. No more soul.



Low standard just because I don't care that I didn't get that weapon that would probaly be useless an hour into the game. Because I don't fall for marketing hype,"this weapon is so awesome, you must totally have it", there's something wrong with me. You need to stop being so susceptible to marketing hype, these promotions are just a way of advertising the game, we don't have to collect them.


Bingo, don't fall for it. 


It helps bank/consolidate the existing customer base... not expand it.

I don't think you can consider promo/preorder-dlc marketing for NEW customers because total n00bs for lack of a better term will not buy a game because it is associated with Dr. Pepper, etc. Only exising customers will be enticed by cross-promotions.

Oh I've got some free $1 dlc gun for a game i've never heard of...? i'll run right out the the store right now and lay down $60.00... it doesn't work like that for new customers. Existing customers however see something like that and are like sign me the **** up, allready!



Promotional is not about getting customers to download the game, it's just about making sure their name and the game is out there. New cutomers might not be interested in the promotional dlc, but the game will stick in their head, they'll be telling themselves "Oh this game has quite a big promotion, I wonder if this game is good?", whether or not they download the item or not, the game is still being advertised to them.  It's all advertising.

Anyone who falls for it, new/old/those who download it or not but buy the game, those are all the targets this promotion hits.

Seriously, it's just advertisng, it's not the game.

#38
Guanxi

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Nu-Nu wrote...
Promotional is not about getting customers to download the game, it's just about making sure their name and the game is out there. New cutomers might not be interested in the promotional dlc, but the game will stick in their head, they'll be telling themselves "Oh this game has quite a big promotion, I wonder if this game is good?", whether or not they download the item or not, the game is still being advertised to them.  It's all advertising. 

Anyone who falls for it, new/old/those who download it or not but buy the game, those are all the targets this promotion hits.

Seriously, it's just advertisng, it's not the game.

If any translate into actual customers it will be as a result of indirect marketing not direct marketing which is far less effective. This strategy targets existing customers while direct, e.g. tv advertising predominantly targets new customers.

Modifié par Guanxi, 27 janvier 2012 - 11:06 .


#39
Nu-Nu

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Guanxi wrote...

Nu-Nu wrote...
Promotional is not about getting customers to download the game, it's just about making sure their name and the game is out there. New cutomers might not be interested in the promotional dlc, but the game will stick in their head, they'll be telling themselves "Oh this game has quite a big promotion, I wonder if this game is good?", whether or not they download the item or not, the game is still being advertised to them.  It's all advertising. 

Anyone who falls for it, new/old/those who download it or not but buy the game, those are all the targets this promotion hits.

Seriously, it's just advertisng, it's not the game.

If any translate into actual customers it will be as a result of indirect marketing not direct marketing which is far less effective. This strategy targets existing customers while direct, e.g. tv advertising predominantly targets new customers.


Promotional advertising is about bringing familiarity to the masses first and foremost, so next time someone is picking up a game, the mass effect games box will stand out. It has the same effect as product placement in movies, it bring familarity to the masses, so that brand/game sticks out.

Edit - Might not be as effective as tv advertisng, but it's still effective.

Modifié par Nu-Nu, 27 janvier 2012 - 11:14 .


#40
Guanxi

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Nu-Nu wrote...

Guanxi wrote...

Nu-Nu wrote...
Promotional is not about getting customers to download the game, it's just about making sure their name and the game is out there. New cutomers might not be interested in the promotional dlc, but the game will stick in their head, they'll be telling themselves "Oh this game has quite a big promotion, I wonder if this game is good?", whether or not they download the item or not, the game is still being advertised to them.  It's all advertising. 

Anyone who falls for it, new/old/those who download it or not but buy the game, those are all the targets this promotion hits.

Seriously, it's just advertisng, it's not the game.

If any translate into actual customers it will be as a result of indirect marketing not direct marketing which is far less effective. This strategy targets existing customers while direct, e.g. tv advertising predominantly targets new customers.


Promotional advertising is about bringing familiarity to the masses first and foremost, so next time someone is picking up a game, the mass effect games box will stand out. It has the same effect as product placement in movies, it bring familarity to the masses, so that brand/game sticks out.

Edit - Might not be as effective as tv advertisng, but it's still effective.


It does go to your larger point of expanding brand recognition as not all customers use conventional channels and brand recognition is inherently valuable - just ask David Beckam et al. If they can they can then license out the Mass Effect brand beyond the gamer-audience that's where the real money and the return on investment is - i agree.

Still thats long term blue-ocean strategic planning not a short term sales push for ME3.

Modifié par Guanxi, 27 janvier 2012 - 11:32 .


#41
Nu-Nu

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Guanxi wrote...

Nu-Nu wrote...

Guanxi wrote...

Nu-Nu wrote...
Promotional is not about getting customers to download the game, it's just about making sure their name and the game is out there. New cutomers might not be interested in the promotional dlc, but the game will stick in their head, they'll be telling themselves "Oh this game has quite a big promotion, I wonder if this game is good?", whether or not they download the item or not, the game is still being advertised to them.  It's all advertising. 

Anyone who falls for it, new/old/those who download it or not but buy the game, those are all the targets this promotion hits.

Seriously, it's just advertisng, it's not the game.

If any translate into actual customers it will be as a result of indirect marketing not direct marketing which is far less effective. This strategy targets existing customers while direct, e.g. tv advertising predominantly targets new customers.


Promotional advertising is about bringing familiarity to the masses first and foremost, so next time someone is picking up a game, the mass effect games box will stand out. It has the same effect as product placement in movies, it bring familarity to the masses, so that brand/game sticks out.

Edit - Might not be as effective as tv advertisng, but it's still effective.


It does go to your larger point of expanding brand recognition as not all customers use conventional channels and brand recognition is inherently valuable - just ask David Beckam et al. If they can they can then license out the Mass Effect brand beyond the gamer-audience that's where the real money and the return on investment is.


It's why people shouldn't take it so personally, Bioware is mainly just expanding their brand recognition so they can stay in business. People should only start worrying when important parts of the game starts getting used for promotions, but a weapon created soley for advertisng that's not something to worry about.

Modifié par Nu-Nu, 27 janvier 2012 - 11:51 .


#42
FERMi27

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I think they'll release all these DLC ocassionally in one package... Maybe in the set of an Ultimate Edition... Just to make more money and create the motivation, y'know.

#43
PillarBiter

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Nu-Nu wrote...


It's why people shouldn't take it so personally, Bioware is just expanding their brand recognition so they can stay in business. People should only start worrying when important parts of the game starts getting used for promotions, but a weapon created soley for advertisng that's not something to worry about.


That's not the point (not mine, ayway: it's not about the rifle I'll never use, it's the principle). There are PLENTY of ways to cross promote games. Hell, stick a mass effect logo on some soda cans, put leaflets with other similar games, put contests on some items. Stuff you don't have to pay for and it works perfectly fine.

But what EA/Bioware is doing is making money off promoting their very own game. And while I acknowledge that this is brilliant, I find it morally sickening and personally I would be ashamed. They're selling a piece of their soul and believe you me... THEY KNOW IT. I am 100% sure that not everyone in bioware itselfs agrees with this strategy, and why am I so sure? Because they are men and women that come from the same gaming generation that a lot of us do. 
And do you know who thinks out advertising? It's not them, trust me. It's some men and women in EA's departement whose ONLY job is to think of how to maximise profits.

But, back on track: I came from a time where games were complete. And if you can sleep problemfree if they don't sell you a full game for you hard-earned cash, well, that's kudos for you and anyoen else that feels the same. But me and a lot of other people can't, for meanwhile obvious reasons, and I for one will think long and hard before buying the next bioware game.

#44
NNC FROSTY

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I'm rather disappointed that the Bioware Store isn't offering this promotion. I mean I'm buying it right from them no middle man. I even Pre ordered the Collectors edition Art book, but because I didn't order at Barnes and Noble I can't get the gun? SOrry about the rant, just seems foolish to me.

#45
Severyx

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Good lord, of all the things to cry, cry, cry about. Freakin' children need to lern2market. It's called incentive - they want people to say "Oh hey, there's now an additional reason to buy this!" when looking at said art book. Really, you kids need to stop making bawful threads about pointless and warrantless things.

Good God. You're crying about an ME2 DLC re-release. Stop complaining about marketing until you know a fraction of how it works.

*Deep breath* Sorry. I'll get back to enjoying my anxiety over waiting for the awesome that is ME3 now.

#46
FERMi27

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Severyx wrote...

Good lord, of all the things to cry, cry, cry about. Freakin' children need to lern2market. It's called incentive - they want people to say "Oh hey, there's now an additional reason to buy this!" when looking at said art book. Really, you kids need to stop making bawful threads about pointless and warrantless things.

Good God. You're crying about an ME2 DLC re-release. Stop complaining about marketing until you know a fraction of how it works.

*Deep breath* Sorry. I'll get back to enjoying my anxiety over waiting for the awesome that is ME3 now.

You're typing God's name too often, which is a bad thing, considering your pointless irritation.

Also, if you're so mature, why don't you just ignore it, like me? When people are being overwhelmed by emotions, they really don't care about "marketing". You gotta understand that, if you consider yourself a grown adult.

Modifié par FERMi27, 27 janvier 2012 - 12:17 .


#47
Tazzmission

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Severyx wrote...

Good lord, of all the things to cry, cry, cry about. Freakin' children need to lern2market. It's called incentive - they want people to say "Oh hey, there's now an additional reason to buy this!" when looking at said art book. Really, you kids need to stop making bawful threads about pointless and warrantless things.

Good God. You're crying about an ME2 DLC re-release. Stop complaining about marketing until you know a fraction of how it works.

*Deep breath* Sorry. I'll get back to enjoying my anxiety over waiting for the awesome that is ME3 now.



um no offence and i do understand marketing and thats fine but you must admit the whole pre order dlc is getting a tad bit out of hand.

i myself rarley complain but theres times where i even go ok who's really in controll of the marketing here?

give it time and we will see best buy, target ,wal mart pre orders next

am i complaining? nope but i do know when something is going to be milked 

#48
Severyx

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FERMi27 wrote...

Severyx wrote...

Good lord, of all the things to cry, cry, cry about. Freakin' children need to lern2market. It's called incentive - they want people to say "Oh hey, there's now an additional reason to buy this!" when looking at said art book. Really, you kids need to stop making bawful threads about pointless and warrantless things.

Good God. You're crying about an ME2 DLC re-release. Stop complaining about marketing until you know a fraction of how it works.

*Deep breath* Sorry. I'll get back to enjoying my anxiety over waiting for the awesome that is ME3 now.

You're typing God's name too often, which is a bad thing, considering your pointless irritation.

Also, if you're so mature, why don't you just ignore it, like me? When people are being overwhelmed by emotions, they really don't care about "marketing". You gotta understand that, if you consider yourself a grown adult.


At the risk of derailing this thread even more, I'll bite.

Well, you have me there. You're reply to my post wasn't hypocritcal or anything, based on your pointless irritation of my pointless irritation. There's a certain level of childishness regarding accusations without knowledge/basis/facts/logic I can handle. This thread in general has surpassed that threshold, waking me from my semi-lurk state. I simply wish to bring home the dishearteningly complete lack of maturity these sort of threads promote. Seeing as how someone felt the need to reply, I believe it worked just fine. I'm going to leave this thread now. It doesn't seem to have a purpose.

#49
DaJe

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StephanieBengal wrote...

Just how it is these days, not saying it's fair, just the reality.


It's only like this because people still buy it. I can only shake my head about some peoples comments like "Can you make an outfit for xyz, I will pay anything!" This attitude is the reason you can't get a complete gaming experience anymore, even after you went through the tedious process of glueing all the pieces together, spending more money than it's worth. And by that point the game has lost it's magic. The first playthrough is always the most important one. This is just making sure noone gets to to experience the game, the way it was intended.
EA is pushing it and I can only hope that this model will fail.

Modifié par DaJe, 27 janvier 2012 - 12:38 .


#50
Tazzmission

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DaJe wrote...

StephanieBengal wrote...

Just how it is these days, not saying it's fair, just the reality.


It's only like this because people still buy it. I can only shake my head about some peoples comments like "Can you make an outfit for xyz, I will pay anything!" This attitude is the reason you can't get a complete gaming experience anymore, until you went through the tedious process of glueing all the pieces together, spending more money than it's worth. And by that point the game has lost it's magic. The first playthrough is always the most important one. This is just making sure noone gets to to experience the game, the way it was intended.
EA is pushing it and I can only hope that this model will fail.



i dont think the game lost its magic but i do see where you are coming from. heck i remember before the new mortal kombat came out people were blowing 80 to 100 bucks on ebay just to get the code of a costume for the fighter it was for.

whats even more sad is people would pay around 150 for the kollectors edition from 3 diffrent retailers for such a code wich to me is just nuts on the fans part