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EA/Bioware in Full PR Damage Control Mode *UPDATED 3/22/12, 5:28 PM UTC/GMT -4 hours*


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#4776
elsunga

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lanep25 wrote...

Radwar wrote...

maki0129 wrote...

Mvin wrote...

So, what to make of this? http://i.imgur.com/6bLRG.png

Is this damage control? Has an honest soul at Bioware told us the truth and is now taking the heat from both EA and the fanbase?


Both.

Jessica Merizan, the woman who's most likely responsible for that post, is, in my experience, an unusually sincere and nice person.

She is sincerely sympathetic of the gamer's plights, worries and concerns, and actively tries to connect to the whole fanbase at an emotional level.

That being said, she's a part of the PR division of EA, whose main goal regarding this issue, should be to stall and delay any actual commitments or discussions on this issue until it either blows over, or until the company as a whole decides the direction to take in this highly unusual and volatile scenario.


Yup, unusually is the right word which means I don't trust her. No matter how "nice" she is, she's still part of Bioware's PR which means she's on the other team, period.


Ditto! I've pointed this out to others regarding Jessica Merizan, but nobody seems to want to listen. Many seem to be hanging on to her every word for hope. It's really sad. I'm glad I'm not the only one who shares this view of her. She is still Bioware PR and is to be distrusted as such.


This. She is good cop in good cop/bad cop strategy.

#4777
solvill

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they could wait till omega dlc and see how much that will sell maybe then they will decide to do smth about endings?

#4778
musicaleCA

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*sighs*

So...I just uninstalled Mass Effect 2 and 3 to make way for Skyrim, which I'm reinstalling (I got bored with it after 80 hours of play time, but I didn't actually finish everything). So...that's depressing. No amount of PR is going to convince me to bother reinstalling ME until the ending is fixed.

#4779
MordiMoro

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solvill wrote...

they could wait till omega dlc and see how much that will sell maybe then they will decide to do smth about endings?


if they do not, we will never have the endings.
I personally do not buy Omega DLC (and other DLC) but extend the ending.

Image IPB

#4780
cApAc aMaRu

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maki0129 wrote...

cApAc aMaRu wrote...

It is disgusting for you to try to guilt people into accepting less than what they deserve, excusing EA and Bioware's chronic mismanagement.


Let me be clear about something.

I am not trying to guilt anyone into anything. But this is the way that reality works, the capitalist system is in essence broken because most companies now operate like this, in fact. This kind of behavior is prevalent in most companies that subscribe to American capitalist system and it is the reason why unemployment is so high even though CEO's keep earning billions.

As I said, I'm not a fan of the endings, and I believe in an ideal world, that content should be free as of right now and forever.

But the chances of that happening are low right now.

And the chance of that happening without someone losing their job, are basically 0.

I'd rather pay for the content, than see dozens of people being laid off because their douchebag boss didn't do their job right.


By accepting that 'this is the way it is', you are facilitating the bad management decisions that led us to this place. Because everyone does it is not a reason. People SHOULD lose their jobs over this, because they have FAILED in their responsibilities. 

It is not up to the consumer to support bad business practice to keep people at work, its up to businesses to provide us with COMPLETE product that WORKS AS ADVERTISED.

If the MANY fixes required by this game are supplied through PAID DLC I will not only refuse to purchase it, I will demand that I be given it for free, or seek compensation for its cost from the provider through the law.

#4781
Samuel_Valkyrie

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A good PR person is good at their job, simply BECAUSE they actually do care, and want to be as truthful and open as possible. Also because they know that lying will backfire eventually.

Don't mistake the individual for the company. I trust that the individual person of Jessica wants the best for all of us, and you have to respect that. But, at the same time, no matter what she says, until we are given what we feel is right and justified, we will not stop, and we will not be placated.

Don't forget: I am sure that behind Bioware's closed doors, there are a lot of individuals speaking out for us. They, like us, want to be proud of their work, and they want to use the opportunity we present to doexactly that. They cannot be open about it, because they do not want to lose their jobs, but you have to separate the individual of the company, and, right now, the company says soemthing different from the individual.

So keep holding to the line, but respect the individual on the other end of that line.

#4782
Ukjack44

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kyrieee wrote...

There's a lot of complaining about EA / BW
not responding strongly or clearly enough, but I think everyone should
try to see things from their perspective, at least for their own sake.

As I see it, there are three possibilities:

A) BioWare have no intention of changing the ending
B) BioWare are having internal debates about what do to
C) BioWare have decided to change the ending, or maybe it was planned all along

If it's A, then it makes no sense for them to come out and say it as that would just incite even more rage.
If it's B, then they're doing exactly what they're telling us right now
If it's C, then I still don't think it makes sense for them to reveal it, because it would essentially be telling everyone to not buy the game now. The only purchasing advice anyone would give would be "wait for the DLC". That would be much, much worse for them than this campaign of yours currently is.

So maybe they'll do something, maybe they won't, it just doesn't make sense for them to say it.


Regardless of which path they choose I hope it comes with pretty colourful lights as that is what I really want!

#4783
Finnish Dragon

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kyrieee wrote...

As I see it, there are three possibilities:

A) BioWare have no intention of changing the ending
B) BioWare are having internal debates about what do to
C) BioWare have decided to change the ending, or maybe it was planned all along

If it's A, then it makes no sense for them to come out and say it as that would just incite even more rage.
If it's B, then they're doing exactly what they're telling us right now
If it's C, then I still don't think it makes sense for them to reveal it, because it would essentially be telling everyone to not buy the game now. The only purchasing advice anyone would give would be "wait for the DLC". That would be much, much worse for them than this campaign of yours currently is.

So maybe they'll do something, maybe they won't, it just doesn't make sense for them to say it.


I think you are right. I assume that Bioware is a rational company which wishes to continue using the Mass Effect franchise. They also know that many of their customers are dissatisfied because of the ending. I think many of these customers are veterans from ME and ME2 as well who wanted to see how Shepard trilogy ends in ME3. From stakeholder theory point of view (R. Edward Freeman) if Bioware wants to continue Mass Effect saga then they should give these people some kind of closure. Making your customers dissatisfied is always bad for a business in a long run and I think that Mass Effect universe is goose which can lay golden eggs. Killing it would be very stupid indeed.

#4784
Kinoru

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Well Miss Merizan is just doing her job so let's continue having a civil discourse and who knows maybe what she is offering might actually be the real thing let's wait and see. Keep holding the line.

#4785
Guest_BringBackNihlus_*

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I just want them to give us an answer.

If they're not going to do a damn thing, I'm just doing to move on from the Mass Effect series, regardless of how much it hurts me. BioWare will never get a damn dime out of me until the end of time.

If they make ending DLC? Party time.

#4786
RobinEJ

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musicaleCA wrote...

*sighs*

So...I just uninstalled Mass Effect 2 and 3 to make way for Skyrim, which I'm reinstalling (I got bored with it after 80 hours of play time, but I didn't actually finish everything). So...that's depressing. No amount of PR is going to convince me to bother reinstalling ME until the ending is fixed.


Yes, I feel the same :crying:

#4787
Sidra2099

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Samuel_Valkyrie wrote...

A good PR person is good at their job, simply BECAUSE they actually do care, and want to be as truthful and open as possible. Also because they know that lying will backfire eventually.

Don't mistake the individual for the company. I trust that the individual person of Jessica wants the best for all of us, and you have to respect that. But, at the same time, no matter what she says, until we are given what we feel is right and justified, we will not stop, and we will not be placated.

Don't forget: I am sure that behind Bioware's closed doors, there are a lot of individuals speaking out for us. They, like us, want to be proud of their work, and they want to use the opportunity we present to doexactly that. They cannot be open about it, because they do not want to lose their jobs, but you have to separate the individual of the company, and, right now, the company says soemthing different from the individual.

So keep holding to the line, but respect the individual on the other end of that line.


I don't think people are disrespecting them personally, but their words can't be 100% trusted. We can't actually base much on what they say, if for no other reason than that they are part of a company who have quite blatantly lied to us.

I don't think the mods were ever part of the judgement call to misrepresent the product, but I don't think they have a direct say in the solution either. As far as we know, they're as out of the loop as we are : and no matter how sincere they are, there is still the chance that the higher ups decide to do absolutely nothing and torch the series.

#4788
Lil One

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Without dialogue there can be no solution, right?

That does not mean we should give in or put all our faith in everything, of course.

And, meanwhile, remain calm and civil while holding the line.

#4789
X_30002000

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I do not even understand how someone could come up with such ending, It is so not ME, it even contradicts ME3 itself. Even from business point of view, killing main hero kills merchandise, so what they were thinking? I love ME1 and 2, bought DLC for them and was going to play ME3 many times with different classes. After playing 2-nd time to get “best” ending I do not feel to play it again at all (too depressing) so why would I even consider to buy any DLC?

#4790
Risllot

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        I'm not one to sociolize on the internet (even forums), but I felt like I needed to get my voice heard about my experience with this series. I remember the first time I had bought the first Mass Effect. I was a freshman in college; architecture student, so I had very little time to enjoy such extensive videogames. After I had switch majors, I had a lot of free time and asked one of my roommates about some open world futuristic games; I got a little tired of playing Oblivion over and over again. That was when he suggested Mass Effect. I started playing the game and I expected graphics like Oblivion, but I was surprised. It was an entirely different feel; I felt so indepth with the characters and the storyline. After the first Mass Effect, I bought Mass Effect 2 and enjoyed that as well. It had a little darker feeling to it, but it was my choice in the end if I wanted to finish with a dark ending or an ending that was epic. I chose the ending that would lead me to Mass Effect 3.
        I didn't have many friends in school and I was always the quiet type sitting in the corner of the room starring at the wall worried that I might say something stupid (even if it was just a simple hello).In Mass Effect, I was able to connect with the characters to the point as though they were like my virtual friends. I love the fact that Garrus would always show up, in ME2 and ME3, in the most unexpected places. I felt the passion and love that Ash gave and enjoyed that feeling and it carried on as I fought of synthetics and every other enemy out there. I felt like I had purpose and I felt like I wasn't alone throughout this journey. Every companion had so many unique personalities and I could go on and on about each one, but I digress.
        I played Mass Effect 3 to the point where there was nothing else to do but to do the final showdown. I was emotionally attached to the series at this point. When we landed on earth, my gut told me that this wasn't going to end the way I thought it would. Earth looked like another scene from Call of Duty. It was just too abrupt. There was no real epic Shepard style landing like in ME2. 30 minutes before the ending hit, I chose Garrus and Ash to come with me to the final stages of the assault. I eventually ended in a situation where I had to destroy a reaper with a single rocket by just pushing a button...wow.. epic battle. (sarcasm sorry). 15 minutes in and I'm sure everyone knows what happened next. I saw through the entire ending and tears started to roll down my eyes; It had been 18 years since the last time I ever had tears rolling down my eyes (I'm 22).
      After playing Mass Effect 3, I was psychologically disturbed. I couldn't believe what had happened. I wanted closer; I wanted to see Joker and EDE together with Shepard standing there next to them in the end, Liara, Wrex, and everyone else to follow suite. I wanted my choices to have an affect throughout the entire series and I wanted to see the hard work I had put into this series; I wanted to see everyone's outcome in all of this. But the ending was just... defeating... I ejected the disc and had taken the game, along with ME2 and ME1, and stored them in the basement. I couldn't talk to anyone after that, not my family or my friends; I couldn't even eat dinner with my family because I was emotionally scarred. I felt like I lost a very close friend; a friend that stood by you when times were tough, a friend that you can always look back for moral support. I had been seeing a psychologist and a psychiatrist before this. They helped me through the emotional pain that came and went. I had support from my friends and family. But most importantly, I was not alone.
      I started to do some research to see if there was any kind of hope and I found exactly what I was looking for. I found the people who are "Holdong the Line!" I found the biggest support of all; fans like me! So I will say this... I hope that this ending changes, I hope that someone is touched by what I have been through, as they read this, and forces a change. I want my choices to matter and i want to see closer; not just for Shepard, but for everyone!
       So...  I will raise my voice and Hold the Line! And I am not alone!
     





welcome buddy.
No you are not alone in this, we got your back :). Most of us went through the same experience that you did, and take confort on each other. There are many genders, many backgrounds, many ways of life.. but still everyone here is standing for a comon goal, a comon cause and that speaks volumes by itself. So grab a banner and make your voice be heard aswell :).

Hold the Line

#4791
RobinEJ

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@Alpha5811, @Lucypo0n

welcome, I'm totally with you!

HOLD THE LINE

#4792
Mirandr

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X_30002000 wrote...I do not even understand how someone could come up with such ending, It is so not ME, it even contradicts ME3 itself. Even from business point of view, killing main hero kills merchandise, so what they were thinking? I love ME1 and 2, bought DLC for them and was going to play ME3 many times with different classes. After playing 2-nd time to get “best” ending I do not feel to play it again at all (too depressing) so why would I even consider to buy any DLC?





Did the same as you. Got the best ending on my 2—nd play, and now i dont see me play it again. Was looking foward too try out another class then soldier but after that ending:-( listen too your fans bioware.


Hold the line

Modifié par Mirandr, 19 mars 2012 - 11:35 .


#4793
Karabassoff

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Fulgrim88 wrote...

Some first class satire on the same topic


That is exquisite. Thank you sir, you have just made my day.)

#4794
Kinoru

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X_30002000 wrote...

I do not even understand how someone could come up with such ending, It is so not ME, it even contradicts ME3 itself. Even from business point of view, killing main hero kills merchandise, so what they were thinking? I love ME1 and 2, bought DLC for them and was going to play ME3 many times with different classes. After playing 2-nd time to get “best” ending I do not feel to play it again at all (too depressing) so why would I even consider to buy any DLC?


I think the fact that they took out the player's choice on the matter is what really pisses alot of people off. Yeah sure Shepard dying for a heroic sacrifice might suck to some people but to others it might just be their cup of tea because that's in line of their Shepard's character. It's the real ability to choose his/her eventual destiny and be able to view it's effects that alot of people are looking for.

#4795
AveryChim

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I finished the game and thought to myself... that wasn't so bad. It wasn't what I had hoped for but at least it was something. Then I went to watch another ending with a higher EMS.... and another ending with a different choice...

Oh...

That was when I started really thinking about the ending. The destruction of the relays. The crew abandoning Shepard. The agonizing choices I had to make, all made redundant with the flick of a switch.

The next few days were a mix of emotions. Disappointment at how bioware ended the trilogy and how they handled their fans. Sad that in a few months, the touching moments on Tuchanka, Rannoch and Thessa would all be overshadowed by the endings which had burned themselves into my mind. Angry at comments made by journalists calling fans "entitled" for wanting a better ending and the vague double speak made by Bioware. It felt like a war of attrition, a battle in which I felt the fans would ultimately lose. I finally reached a stage of uncomfortable acceptance, that I was powerless to do anything, that the voices of discontent would eventually die out, and that Mass Effect 3 would forever be remember as a disappointment.

And then I found this thread.
It show me that the battle was still being fought, and being fought hard! It gives me hope that there might yet be a better ending for the trilogy. It showed me that fans were not willing to be silenced and that if we stand together, our presence will be felt and our voices heard! We will hold the line!

It might have only taken one Shepard to unite a galaxy to retake earth, but it'll thousands to retake Mass Effect 3. Until then, I'll be glad to stand in your ranks.

#4796
Razyx

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BringBackNihlus wrote...

I just want them to give us an answer.



If they really care about it, they would have done time ago.


BringBackNihlus wrote...


[..] they're not going to do a damn thing, [...]


Fixed for you...

After the PR stuff started, they proved that don't want/like to move their arse. The said; if you want you can, speaks volumes about the "compromise with their loved customers".

I don't know if Bioware can see it, on short term we are talking about the endings, but about the medium/long term, it's about loyalty, they being trusted as developer...they will know, or not, who cares, "it's a story".

Regards

#4797
Drake_1000

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solvill wrote...

they could wait till omega dlc and see how much that will sell maybe then they will decide to do smth about endings?


Its what they want to do. Until that we are nothing, they dont know how many of us wont pay for new DLC so they dont say "we will make a ending DLC even if we dont know how many people will buy it". They just dont want to lost money.

#4798
RainbowDazed

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I voiced my disappointment in the ending in the ending-thread and I'll just state here that if more content to the ending will be released as a DLC (free or commercial), I will definately buy it. I won't demand for it, but I hope people at EA/Bioware hear the voice of the community.

#4799
Psythorn

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So just to remember what we can do:
- Not buy DLC (or any other stuff) until we got what we want
- Make ourselves heard. Keep pressure up. For example: Rate the game in the Bioware thread here - give it a good rating for all BUT the last 10 minutes, express how much you enjoyed it and how deeply the last 10 minutes ruined it - hint that you would give a much better rating if this would be fixed
- Do the same at amazon and other websites (free speech - if you feel that way - express it)
- Keep the important polls on the first page (bookmark them, comment to them every day)
- Stay polite, emphasis on how this ruined your experience complete on an otherwise great game

Keep up the pressure - hold the line.

Modifié par Psythorn, 19 mars 2012 - 11:45 .


#4800
Sarah Aran

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Drake_1000 wrote...

solvill wrote...

they could wait till omega dlc and see how much that will sell maybe then they will decide to do smth about endings?


Its what they want to do. Until that we are nothing, they dont know how many of us wont pay for new DLC so they dont say "we will make a ending DLC even if we dont know how many people will buy it". They just dont want to lost money.


I honestly don't think the movement is nothing at the moment. The fact that Bioware has acknowledged that there is a problems speaks volumes. Would they like to wait until the next DLC comes out? Yes, by all means, they'd like to stall and drag this out as much as possible, however as long as the movement holds the line, the news stories about the ending will constantly shadow any new release related to ME. Right now I imagine the PR folks are sitting down and working out just how much of a loss that will add up to.

The longer you hold the line, the better!