9972 réponses à ce sujet

[wheelierdan]

Lochias WH wrote...

It seems very likely that at least some of the ending supporters are actually PR reps. EA has employed similar tactics in the past. It is quige telling to me that instead of replying in a few large pro-ending threads, they continue to spam the forum with new posts.

Hold the line.

i agree we shouldbe vigilant but lets not go out of our way to paint anyone who disagrees with us as wrong. 

[Salyut]

ArmyKnifeX wrote...

I think some of the upset-ness comes from them thinking that if we succeed then suddenly video games aren't art. That's a pretty silly argument in and of itself because if they are art, they're corporate art. Unless it's released for free in which case the players would be incredibly silly for protesting something in it.

However, with ME3 specifically there were things we were promised that we didn't get as well as blatant marketing lies. But unlike the guy who made the FTC complaint, we want to work with BioWare to fix these things and give ME3, and the Shepard trilogy, the kind of ending it deserves!

While I understand their concern, I think that argument is a bit silly. There are several books and movies that have been changed after fan/consumer/critic feedback. I don't think that makes literature and film less valid as an artistic medium. It just means that even artists can make mistakes.

Besides, there's also the misleading marketing you mentioned and the fact that you cannot justify everything by saying "artistic expression" if you expect people to pay money for your art.

Modifié par Salyut, 19 mars 2012 - 06:21 .

[Optimus J]

Pandoravv3 wrote...

EA stock is rising right now following a trend you usually see with it. Right now its hovering around 17$, but with a major release just coming out, I imagine investors are seeing what is up with it before commiting (EAs stock recently went down from around mid 20s due to issues with the SW MMO, so I imagine they are desperatly trying to get it higher) As for their buisness model you are in fact correct, In the end they will lose more money if they do not fix the ending. However the guy deciding if that's true or not is likely an ageing suit who thinks the average age of a gamer is 14, and we all have ADHD. Therefore the hope of them reaching the right conclusion is what is the issue. They are probably seriously underestimating the movement, and by the time they realize it, it might be too late.

That's not what I see. They had a little boost a day after the launch and it retreated, so they start to offer LOTS of games at a discount price, which generated a good selling report for they shareholders.

Thing is that's temporary and can hold them for a week, a tenday tops. Then the budget for R&D have to be cut anyway, since their profit margin was cut, and they market is already saturated.

And their stocks aren't even holding for a week. It's already retreating as we speak.

Honestly it was obvious to me since saturday. Casey took too long to bend in our way. His resistance in keep the position that professionals say he is right and we are just few passionate fans blew our trust in the WHOLE COMPANY.

And it's already costing their customers, because the fanbase is that, A BASE, in which any desire of less commited players are build. No Base, no structure. So it's the most valuable asset for company executives.

Game directors on the other hand are single persons, that are easier to watch, control, and replace. And replacing one with a message of hope and promissing future is the easier way out for company executives to regain the trust of the customers. The message that "we value you people over ALL things" is catching.

The thing who's going to use it? The game director or the company executive? Game director already lost countless chances of doing such. They respond always in cryptic or negative ways, or simply do empty promises. Which is leaving more and room for any executive to take drastitic actions,because Let's face the truth... the financial health of EA  is THEIR RESPONSABILITY, and with such gigantic responsability comes the gigantic power.

What a game director have to do and Casey isn't doing is to weight which consequences his actions will bear to be carried by executives.The moment having him as the director bear more burden than dismissing him, they will with no doubt do such.  And Casey Hudson is dangerously walking on the edge, now.

Modifié par Optimus J, 19 mars 2012 - 06:22 .

[Hicks233]

Hope you're feeling better soon Bachuck. : )

When all of this is resolved (hopefully) I really hope some lessons are learnt by all parties, publishers, developers and customers. Publishers – If you’re going to bombard us with adverts, just make sure your product matches them, customers, stand by your expectations and communicate civilly, developers, our interests are shared.

I really hope that lessons are learnt from this. And by that I don’t mean ways of trying to spin and inflame customers even further.

It's true, we wouldn't be responding as vigorously as we are if we didn't care.

Hold the Line, you keep your customers happy and we'll hold yours.

[mmdestiny]

Hydralysk wrote...

ArmyKnifeX wrote...

Versus Omnibus wrote...

People have actually started protesting our protest? Why? What have we done to them?

I think some of the upset-ness comes from them thinking that if we succeed then suddenly video games aren't art. That's a pretty silly argument in and of itself because if they are art, they're corporate art. Unless it's released for free in which case the players would be incredibly silly for protesting something in it.

However, with ME3 specifically there were things we were promised that we didn't get as well as blatant marketing lies. But unlike the guy who made the FTC complaint, we want to work with BioWare to fix these things and give ME3, and the Shepard trilogy, the kind of ending it deserves!

I may sound like a broken recond here but this is pretty much what I think of when I hear the "Game are art and art cannot be changed!" line.

www.youtube.com/watch

3D Animator here.  To say that art is not subject to the opinions of the consumer is an outright lie, and we as artists know this.  Making art while at the same time saying "I don't give a dang about what the viewer thinks" isn't being rebellious, it's saying "I don't want to eat."

[HaesoME3]

SkaldFish wrote...

Sypher_KoS wrote...

Stanley Woo wrote...

TurambarEA wrote...

Volion wrote...

Noatz wrote...

I like how Stanley Woo is saying "End of Line." whenever he locks a thread.

This could just be an ironic turn of phrase, but it is also possible he is doing it specifically to try and get under people's skin.

Don't rise to it.

"End of Line." The phrase was most famously used by the Master Control Program in TRON. 
It is similar to human phrases like, "End of communication", "That's final", and "That will be all".

There's no way he picked it absent of thought for our unofficial catch cry 'hold the line'. I thought it was somewhat inflammatory as well (throwing sarcasm at already agitated people is always going to be inflammatory) but yes, agreed, don't rise to it.

I don't see how any threads concerning the endings or reactions to them can be considered not to be relevant to the story/campaign but if he's locking that thread for not being story related, then this one is really no different. Any Plan B in the event they start locking our threads?

"End of line" predates "hold the line"  by approximately 25 years. I have been using it for at least 9 years, since before Mass Effect 1. It is an homage to the Mster Control Program in the 1982 Disny movie "Tron," not a dig at anyone's cause or protest movement. If you believe it is inflammatory, then I would suggest that you're overthinking things and should perhaps learn a little more about me and the movie I am referencing.

Threads are locked if they are not story and campaign related. Since we already have a couple of threads discussing the protest movement, new threads discussing only the protest movement or addressing the protest movement will likelt be locked. This is not decret information, and I would have gladly told you all of this had you but asked in a private message. Jumping to conclusions and crafting conspiracy theories based on half-considered circumstantial evidence does none of us--least of all your "cause"--any good.

thank you.

The way he finger quotes "cause" reminds me of Councilor Sparatus. 

Ah yes, the "retake Movement" a collection of disgruntled Bioware fans allegedly petitioning us to alter our ending.  We have since dismissed that claim.

=sigh= ...and thank you for taking the time to explain.
Please everyone. Can we show some courtesy and civility here?

His point was fair and civilly made. Can you show some courtesy and accept some people are offended by things that don't offend you? I was kind of irked at "Cause" as well. Not enough to post about it, but I certainly see where the guy was coming from. It came across as condescending.

[Mighty_BOB_cnc]

MinatheBrat wrote...

MDT1 wrote...

I don't get it why people insist we have a bittersweet ending?
What is sweet in galactic mass genocide?

That is a damn good question!!

You know those tootsie roll or bubble gum lolipops?  Mass Effect 3 is like one of those.  The first 98% of the game is the sweet candy shell.  Then you get to the filling (ending) on the inside, but it isn't tootsie roll or bubble gum.  It is ear wax.

[Razorsteel]

Well, still think it's a PR machine working. You should try make a poll on how many people think video games is art, and it would be a clear answer I think. Games are products. Art is not usually interactive.

They're just trying to put an art spin to it so as to excuse them saving money by reusing FMVs and changing the hues of the explosion.

Well, with art, I can see what sucks and elect not to buy it. ME 3 was good until the last 5-10 mins. If i could have witnessed the ending first, I would have never parted with my 60+ dollars.

Modifié par Razorsteel, 19 mars 2012 - 06:22 .

[Swisspease]

Stanley Woo wrote...

TurambarEA wrote...

Volion wrote...

Noatz wrote...

I like how Stanley Woo is saying "End of Line." whenever he locks a thread.

This could just be an ironic turn of phrase, but it is also possible he is doing it specifically to try and get under people's skin.

Don't rise to it.

"End of Line." The phrase was most famously used by the Master Control Program in TRON. 
It is similar to human phrases like, "End of communication", "That's final", and "That will be all".

There's no way he picked it absent of thought for our unofficial catch cry 'hold the line'. I thought it was somewhat inflammatory as well (throwing sarcasm at already agitated people is always going to be inflammatory) but yes, agreed, don't rise to it.

I don't see how any threads concerning the endings or reactions to them can be considered not to be relevant to the story/campaign but if he's locking that thread for not being story related, then this one is really no different. Any Plan B in the event they start locking our threads?

"End of line" predates "hold the line"  by approximately 25 years. I have been using it for at least 9 years, since before Mass Effect 1. It is an homage to the Mster Control Program in the 1982 Disny movie "Tron," not a dig at anyone's cause or protest movement. If you believe it is inflammatory, then I would suggest that you're overthinking things and should perhaps learn a little more about me and the movie I am referencing.

Threads are locked if they are not story and campaign related. Since we already have a couple of threads discussing the protest movement, new threads discussing only the protest movement or addressing the protest movement will likelt be locked. This is not decret information, and I would have gladly told you all of this had you but asked in a private message. Jumping to conclusions and crafting conspiracy theories based on half-considered circumstantial evidence does none of us--least of all your "cause"--any good.

thank you.

I have been on these forums for a few years and remember Stanley always using "end of line". I thought nothing of it when I've seen him use it in the last several days. He's been good to us by being one of the active mods out there listening to us. Please be nice to the mods as I'm sure their job has not gotten any easier in the last couple of weeks. Try to be civil to them as well as other people here and we will be taken more seriously. Thank you Stanley and I apologize for any insult that may have been unwarrantedly handed to you on my party's behalf.

[Wowlock]

Bachuck wrote...

Versus Omnibus wrote...

One of PR's job is to keep whatever it is they represent in a positive light. All this anti-Retake movement stuff could very well be part of that PR, but without any proof there is no way to know for sure. Our best chance to overcome those challenges is to simply to stay calm and present our goals in a reasonable light.

Hold the line, men! Hold the line!

This.

Public Relations is NOT simply damage control. PR firms routinely go on the offensive to try and sway public opinion against the dissenters.

I just take a look at their Facebook group ...consisting of 51 members some irrational comments about us and they have poll-type of posts that has ONLY ONE option to pick....

I guess that explains why they liked the ending 

[MeldarthX]

Jamie9 wrote...

Tirranek wrote...

Please don't misunderstand, I'm not against voicing objection towards the endings, and if content is released that provides a further epilogue ala DA: Awakening, I'm down with that. I also appreciate that some people are genuinely willing to be civil and discuss things, both with Bioware and the rest of the fan community.

Unfortunately the rhetoric behind so much of this is embarressing, at least to me. Terms like; The Movement, holding the line and posts that read like someone is trying to write Sun Tzu's: The Art of Sticking it to Bioware just kill any interest I have in supporting it.

I do have some individual questions, if you want to answer:

What did you specifically dislike about the ending? For me it was that the final moments were presented by a character's likeness I had no attachment to. The child was un-necessary appeal to emotion that ended up dictating your Shepard's perspective on things; very un-Mass Effect. For me, having dead characters appear in the deams, and your LI or other significant character be the avatar of this moment would have had a great deal more resonance, and it would be an experience that related to your character specifically. I also think there are just basic continuity problems with Joker on the Normandy.

Is it a remake, or an extension of the ending that is being requested by the majority fans? For me, an epilogue from Hackett, stories about the first steps in rebuilding, or insights into the squadmates would be enough for me.

How many of these highlighted plotholes are actually genuinely that, as opposed to questions that fans are simply disinclined to discuss? I see mention of exploding relays = Arrival explosion, mass starvation, isolation, no hope of rebuilding etc. These are used as weight behind the argument for change, but I personally think most of these examples don't hold up under scrutiny. There is very little discussion going on about them though, because those who want to express their dislike of the endings, seem invested in making the outcome of the game seem as grim as possible.

If this change were to be achieved, what do you expect the attitude of those involved to be? I'd like to think that if a positive change is affected, it will be seen as an example of fan/devloper collaboration. As it is, though, from what I've read I'm half-expecting banners to appear, saying:  'We fought the enemy. We Endured. We made a difference.' That kind of stuff is just to me.


Anyway, thanks for responding, Jamie9.

Ah, I did slightly misunderstand your point there, thank you for correcting me.

The 'rhetoric' as you term it of comparing this to a war effort is just passionate fans romanticising this. "Hold the line" is one of the most inspiring speeches from the first Mass Effect game, and many find this, combined with "Our choices should matter" sum up our feelings in a simple, easy slogan without having to explain anything in detail.

I don't believe anyone thinks we're actually warring against BioWare, in fact most of us want just want the best experience possible, in that our wants require us to work with BioWare.

To answer the questions: I personally had no problem with the child itself, as it was established very early on in ME3. Would it have worked better using your LI or Anderson or someone you felt close to over the 3 games? Yes. But they went with this child to represent all those you had lost, and I have no particular ire against this.

The "God-child" however, is another story. Personally, I believe showing that someone controls the Reapers, makes the Reapers' menace disappear in an instant. The fact that this character is introduced in the last 10 minutes, and that you can't argue with him at all just makes the situation even worse.

My biggest gripe is our lack of choice. I would have liked the 16 (or at least 4) widly different endings based on your choices throughout the 3 games. I didn't want to have to make the only choice at the end, and I also believed the war assets would appear and actually play a role, considering I had spent 40 hours collecting them.

I myself would prefer a remake right from the beginning of the final Earth sequence, and since I want that to a high quality, am perfectly happy to pay for it. Others seem to be content with an epilogue. Some want it free, some would pay. I think they could please most by just using both options, change some of the sequences, maybe not as far back as I want, but at least as far back as the Star-Child, and also have epilogues, whether they be text or cutscene.

I point to "Heavy Rain" as an example of my thoughts. It had 17 unique 1-3 minute epilogue cutscenes based on player choices.

The plot holes can easily be filled or opened up wide because nothing is explained properly. It's so open to interpretation that you can just about come away with it thinking anything you like and back it up. This is a weakness in my eyes since Mass Effect has always been about your descisions, but some like the "Dust struggling against cosmic winds" angle.

The response by the fans? As most are acting civil, I'd expect them to thank BioWare, ask they learn from this mistake, and continue buying BioWare products. Of course some will gloat over it, but for the most part I think it will be overshadowed by the co-operation of all involved, BioWare and its fans. At the moment, there is a negative aura around BioWare because of this fiasco, if they fix it I fully believe the overall consensus would be positive.

If you got to the end of this rather long post, I thank you for your time Tirranek.

I ask of you one question:

Does the end taint the moments that came before it? Do you see yourself replaying this game knowing your choices do not matter in the end? Is it the journey, the destination, or both that matter?

To answer your question.......I can't and the really frustrating part  is I want to.  I a writer; I know how hard sometimes it is to pull everything together - You don't do it right and it falls apart.  This wasn't even trying to pull everything together; that's my biggest issue.....

I have a lot of friends who want me to log onto TOR - I won't and won't resub until something is done - DLC - forget it; I can't fire up ME1 to do a run through......because its space magic at the end....its ruined the jounery.....


Our Choices Should Matter - Hold the Line

[wheelierdan]

Wowlock wrote...

Bachuck wrote...

Versus Omnibus wrote...

One of PR's job is to keep whatever it is they represent in a positive light. All this anti-Retake movement stuff could very well be part of that PR, but without any proof there is no way to know for sure. Our best chance to overcome those challenges is to simply to stay calm and present our goals in a reasonable light.

Hold the line, men! Hold the line!

This.

Public Relations is NOT simply damage control. PR firms routinely go on the offensive to try and sway public opinion against the dissenters.

I just take a look at their Facebook group ...consisting of 51 members some irrational comments about us and they have poll-type of posts that has ONLY ONE option to pick....

I guess that explains why they liked the ending 

i dont think we should put down people who are happy with the ending, i mean, we would like to be those people but THAT was funny:)

[RazorrX]

Lochias WH wrote...

It seems very likely that at least some of the ending supporters are actually PR reps. EA has employed similar tactics in the past. It is quige telling to me that instead of replying in a few large pro-ending threads, they continue to spam the forum with new posts.

Hold the line.

Exactly.  The more threads they can start the greater the chance to drive the negative ones back.  Get enough new threads and the search engine data starts to skew as well, right?

While some would see this as bad that Bio/EA is choosing to go this route vs entering a dialog, I see it as one of the last few major hurdles between us and that very thing happening.  They are going by the playbook, when this does not work they will have to go to the next option.  Meanwhile reviews are bombing, prices are dropping and sales are dropping. 

[uDoh]

Thanks, everyone for all the info.

A special thanks to atghunter for all the very useful information posted.

UK Fleet
Still holding the line

[wepeel_]

Wowlock wrote...

Bachuck wrote...

Versus Omnibus wrote...

One of PR's job is to keep whatever it is they represent in a positive light. All this anti-Retake movement stuff could very well be part of that PR, but without any proof there is no way to know for sure. Our best chance to overcome those challenges is to simply to stay calm and present our goals in a reasonable light.

Hold the line, men! Hold the line!

This.

Public Relations is NOT simply damage control. PR firms routinely go on the offensive to try and sway public opinion against the dissenters.

I just take a look at their Facebook group ...consisting of 51 members some irrational comments about us and they have poll-type of posts that has ONLY ONE option to pick....

I guess that explains why they liked the ending 

Let's not ridicule them, a lot of people would say similar stuff about us. And it's not our purpose. Leave them to theirs.

[Ace Kenshader]

Capeo wrote...

Unfortunately no. They don't see it. They're so invested in the series and BW in general they can't believe this is it no matter the evidence and history of recent decline staring them in the face. BW actually believed these would be good and satisfying endings.

Well beauty is in the eye of the beholder as the old saying goes.

Basically what I mean is that everyone has a different standard on what comes as satisfying and good endings, many people think that these endings are good and shouldn't be changed. Others would disagree, the fact of the matter is, is that Bioware didn't make the games to do god damn fan service, they want to make excellent games and get money as that is how the industry works whether you like it or not.

[Razorsteel]

Wowlock wrote...

Bachuck wrote...

Versus Omnibus wrote...

One of PR's job is to keep whatever it is they represent in a positive light. All this anti-Retake movement stuff could very well be part of that PR, but without any proof there is no way to know for sure. Our best chance to overcome those challenges is to simply to stay calm and present our goals in a reasonable light.

Hold the line, men! Hold the line!

This.

Public Relations is NOT simply damage control. PR firms routinely go on the offensive to try and sway public opinion against the dissenters.

I just take a look at their Facebook group ...consisting of 51 members some irrational comments about us and they have poll-type of posts that has ONLY ONE option to pick....

I guess that explains why they liked the ending 

Intellegence gathering, I love It!  Most of the pro-ending people are doing the same. The more successful we are, the more resistance we will encounter.

Our Choices Should Matter - Hold The Line

Modifié par Razorsteel, 19 mars 2012 - 06:27 .

[Hydralysk]

Razorsteel wrote...

Well, still think it's a PR machine working. You should try make a poll on how many people think video games is art, and it would be a clear answer I think. Games are products. Art is not usually interactive.

They're just trying to put an art spin to it so as to excuse them saving money by reusing FMVs and changing the hues of the explosion.

Well, with art, I can see what sucks and elect not to buy it. ME 3 was good until the last 5-10 mins. If i could have witnessed the ending first, I would have never parted with my 60+ dollars.

This is also another issue I have. The people who say "Don't like it? Don't buy it! Vote with your wallet!" don't seem to realize that argument falls apart when I need to open my wallet and give them cash before I can even see what I'm voting for.

Modifié par Hydralysk, 19 mars 2012 - 06:28 .

[shephard987]

Hey guys, am I the only one having trouble getting on the donation site?
Because I've been trying for the last hour and I still can't get in.

[OhManTFE]

GET THE DARK ENERGY EXPANSION PLOT BACK!!

[DoctorCrowtgamer]

Wowlock wrote...

Bachuck wrote...

Versus Omnibus wrote...

One of PR's job is to keep whatever it is they represent in a positive light. All this anti-Retake movement stuff could very well be part of that PR, but without any proof there is no way to know for sure. Our best chance to overcome those challenges is to simply to stay calm and present our goals in a reasonable light.

Hold the line, men! Hold the line!

This.

Public Relations is NOT simply damage control. PR firms routinely go on the offensive to try and sway public opinion against the dissenters.

I just take a look at their Facebook group ...consisting of 51 members some irrational comments about us and they have poll-type of posts that has ONLY ONE option to pick....

I guess that explains why they liked the ending 

Well I don't think that is going to do much to us if we all stick together.  If this has been put up by Bioware it's not working and it means they are in full blown panic mode and are trying ever trick to stop us because they know they can't hold out forever.  Remember the end of the month is the end of their first quarter so they have to put out a report and while it will show good first week sales it will also show a sharp drop and I am sure they will not have been selling as much DLC.  I really think that is what is going on here,they want this over with by the end of the month.  Stick together and we will win.

Hold the line for as long as it takes people.

[Optimus J]

Ace Kenshader wrote...

Well beauty is in the eye of the beholder as the old saying goes.

Basically what I mean is that everyone has a different standard on what comes as satisfying and good endings, many people think that these endings are good and shouldn't be changed. Others would disagree, the fact of the matter is, is that Bioware didn't make the games to do god damn fan service, they want to make excellent games and get money as that is how the industry works whether you like it or not.

Many? In favor have 50 members on facebook, against have 42250.
Now consider BOTH GROUPS a vocal minority. And do the math of what the silent majority feels like.

If your logic tells that most people act like the 50 and only those 42K exist, well there's a flaw in you thoughts.

Modifié par Optimus J, 19 mars 2012 - 06:30 .

[Bachuck]

I urge each of you to please remain calm and civil in your exchanges. Disrespectful comments or attacks from the "ReTake" group go a long way in helping the EA/Bioware PR machine paint the movement in a negative light, ultimately leading to public dismissal.

'Holding the Line' is great, but do so with respect and dignity. Anything less undermines our position.

Modifié par Bachuck, 19 mars 2012 - 06:33 .

[Wowlock]

wheelierdan wrote...

Wowlock wrote...

Bachuck wrote...

Versus Omnibus wrote...

One of PR's job is to keep whatever it is they represent in a positive light. All this anti-Retake movement stuff could very well be part of that PR, but without any proof there is no way to know for sure. Our best chance to overcome those challenges is to simply to stay calm and present our goals in a reasonable light.

Hold the line, men! Hold the line!

This.

Public Relations is NOT simply damage control. PR firms routinely go on the offensive to try and sway public opinion against the dissenters.

I just take a look at their Facebook group ...consisting of 51 members some irrational comments about us and they have poll-type of posts that has ONLY ONE option to pick....

I guess that explains why they liked the ending 

i dont think we should put down people who are happy with the ending, i mean, we would like to be those people but THAT was funny:)

I haven't got any problem with those who liked the ending...but for some reason they have a problem with us. They think we are ''ruining'' the gaming community and in turn their series...which is too much arrogance into it.

But groups like these are turn up only to taunt us and devalue our efforts. They will not succeed. I give a hell of a credit to those who genuienly liked the ending and not calling us ''whiners'' just because we didn't like it.

It is a two way street and if they won't show me respect...then I have none for them and I won't even bother to reply them since it will be a waste of time and effort.

Simply the best solution , they trolling ?  /Ignore.

[Pandoravv3]

Optimus J wrote...

Pandoravv3 wrote...

EA stock is rising right now following a trend you usually see with it. Right now its hovering around 17$, but with a major release just coming out, I imagine investors are seeing what is up with it before commiting (EAs stock recently went down from around mid 20s due to issues with the SW MMO, so I imagine they are desperatly trying to get it higher) As for their buisness model you are in fact correct, In the end they will lose more money if they do not fix the ending. However the guy deciding if that's true or not is likely an ageing suit who thinks the average age of a gamer is 14, and we all have ADHD. Therefore the hope of them reaching the right conclusion is what is the issue. They are probably seriously underestimating the movement, and by the time they realize it, it might be too late.

That's not what I see. They had a little boost a day after the launch and it retreated, so they start to offer LOTS of games at a discount price, which generated a good selling report for they shareholders.

Thing is that's temporary and can hold them for a week, a tenday tops. Then the budget for R&D have to be cut anyway, since their profit margin was cut, and they market is already saturated.

And their stocks aren't even holding for a week. It's already retreating as we speak.

Honestly it was obvious to me since saturday. Casey took too long to bend in our way. His resistance in keep the position that professionals say he is right and we are just few passionate fans blew our trust in the WHOLE COMPANY.

And it's already costing their customers, because the fanbase is that, A BASE, in which any desire of less commited players are build. No Base, no structure. So it's the most valuable asset for company executives.

Game directors on the other hand are single persons, that are easier to watch, control, and replace. And replacing one with a message of hope and promissing future is the easier way out for company executives to regain the trust of the customers. The message that "we value you people over ALL things" is catching.

The thing who's going to use it? The game director or the company executive? Game director already lost countless chances of doing such. They respond always in cryptic or negative ways, or simply do empty promises. Which is leaving more and room for any executive to take drastitic actions,because Let's face the truth... the financial health of EA  is THEIR RESPONSABILITY, and with such gigantic responsability comes the gigantic power.

What a game director have to do and Casey isn't doing is to weight which cinsequences his actions will bear to be carried by executives.The moment having him as the director bear more burden than dismissing him, they will with no doubt do such.  And Casey Hudson is dangerously walking on the edge, now.

It's retreating by a very small margain though, It is a wonderful start, I'll give you that, and I'm proud to belong to a movement that can have such an impact, but It's only been a 0.15 drop, and that's still fairly normal during any day on the market, plus it came after they jumped up from around mid 16ish dollars, so they are still in the green so to speak. I also do not refute your logic, it is extremely sound, what I'm saying is a jaded EA exec who doesn't yet see a huge effect (not saying the movement isn't making a difference, we are, but most of it is potential differece that some out of touch exec might dismiss untill they release DLC to find the playerbase already gone) might decide that so far, it's been a managable crisis. All I was suggesting is that we keep the pressure up, and hit them in many varies ways, and one of the clearest ways that even out of touch execs can see is if their stock prices go down.