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EA/Bioware in Full PR Damage Control Mode *UPDATED 3/22/12, 5:28 PM UTC/GMT -4 hours*


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#751
Neverwinter_Knight77

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Thanks for the info, Jarrett.  Much appreciated!

#752
Emrys Ansgar

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As others have said, the ending of Mass Effect 3 sullied the entire series. With EA/Bioware using sly tactics to appease an enraged fan base, I begin to wonder why I trusted Bioware in the first place. With that being said, I thank Atghunter for his wonderful insights, and a thank you to every one else who is supporting change to something that has become more than a game to most of us.

HOLD THE LINE.

#753
Zeta0085

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I found this topic via the FB page a little while ago. This explains the sudden MP event going on when one of my friends mentioned it tonight.

As with many others on the forum, the ending of 3 lowered my chances of replaying the single player starting as a FemShep. I won't be touching the multiplayer for the weekend during the event.

And yes, continue to be heard and never give in. I know I won't.

#754
JPR1964

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Nice post from BW...

But ok, sorry if now I need proof ;)

JPR out!

Modifié par JPR1964, 17 mars 2012 - 06:38 .


#755
gearseffect

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Well F**ck me, it's good to read the first page here. As I've been thinking about BW PR and all the cr@p they are pulling to try and dane around the issue.
Maybe my Mom was right when she told me I should consider going into Marketing/Advertising or Behavioral Psychology. The last one I've considered but when my mom told me I could make lots of Money it kind of put me off on it.

#756
lijygr

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I'm not buying the PR tricks.
No surrender, no retreat!
Hold the line!

#757
Mara Shep

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Jarrett Lee wrote...

Most of these things you see as olive branches aren't that at all. They are part of the already planned launch period of ME3 (Star Wars I can't speak for). The N7 MP weekend was planned some time ago - before the ending situation came to light. Not everything revolves around this controversy. It's just unfortunate timing. Same goes for the recent strategy videos for example - we filmed those weeks ago. I think Corey and Eric did a great job in them and was dismayed at the vitriol in the YouTube comments.

You're complaints are being heard, and considered and discussed etc, but I wouldn't read so much into some of the marketing stuff we're doing. I know a lot of you won't buy that - i cant "prove it" - but I've actually always been honest with you guys all the way back to ME1. Operation Goliath is an event we planned because the multiplayer is really fun, and we want to engage the players with it (i just completed the challenge tonight myself!). Of course we had events and releases planned for the week after launch-week. There are no nefarious scheming evil meetings on this topic. We take it seriously, and are discussing it internally. Nobody is happy or dismissive about the fan reaction, at BioWare. Quite the opposite really. These are good people who care deeply about the work they do.

I would suggest patience but not sure there's receptiveness to that at this point.

Guess that's all I wanted to say for now. Have a good night/weekend.

Thank you for this, it adds to the hope.

Anyone I have spoken to who does not understand how I feel about this hasn't actually completed the game.  All I say to them is "just you wait."

Modifié par Mara Shep, 17 mars 2012 - 06:39 .


#758
Liquidmark

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HOLDING THE LINE!!!!

#759
Yalision

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Jarrett Lee wrote...

Most of these things you see as olive branches aren't that at all. They are part of the already planned launch period of ME3 (Star Wars I can't speak for). The N7 MP weekend was planned some time ago - before the ending situation came to light. Not everything revolves around this controversy. It's just unfortunate timing. Same goes for the recent strategy videos for example - we filmed those weeks ago. I think Corey and Eric did a great job in them and was dismayed at the vitriol in the YouTube comments.

You're complaints are being heard, and considered and discussed etc, but I wouldn't read so much into some of the marketing stuff we're doing. I know a lot of you won't buy that - i cant "prove it" - but I've actually always been honest with you guys all the way back to ME1. Operation Goliath is an event we planned because the multiplayer is really fun, and we want to engage the players with it (i just completed the challenge tonight myself!). Of course we had events and releases planned for the week after launch-week. There are no nefarious scheming evil meetings on this topic. We take it seriously, and are discussing it internally. Nobody is happy or dismissive about the fan reaction, at BioWare. Quite the opposite really. These are good people who care deeply about the work they do.

I would suggest patience but not sure there's receptiveness to that at this point.

Guess that's all I wanted to say for now. Have a good night/weekend.


Thank you very much. As vocal as I have been I may just go boot up for the first time since I finished the game and start leveling a guy for your weekend. When developers come into the forums personally and tell me things like what I hightlighted, THAT gives me hope. THAT makes me want to believe you.

Again, thank you.

#760
Yalision

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Mara Shep wrote...

Jarrett Lee wrote...

Most of these things you see as olive branches aren't that at all. They are part of the already planned launch period of ME3 (Star Wars I can't speak for). The N7 MP weekend was planned some time ago - before the ending situation came to light. Not everything revolves around this controversy. It's just unfortunate timing. Same goes for the recent strategy videos for example - we filmed those weeks ago. I think Corey and Eric did a great job in them and was dismayed at the vitriol in the YouTube comments.

You're complaints are being heard, and considered and discussed etc, but I wouldn't read so much into some of the marketing stuff we're doing. I know a lot of you won't buy that - i cant "prove it" - but I've actually always been honest with you guys all the way back to ME1. Operation Goliath is an event we planned because the multiplayer is really fun, and we want to engage the players with it (i just completed the challenge tonight myself!). Of course we had events and releases planned for the week after launch-week. There are no nefarious scheming evil meetings on this topic. We take it seriously, and are discussing it internally. Nobody is happy or dismissive about the fan reaction, at BioWare. Quite the opposite really. These are good people who care deeply about the work they do.

I would suggest patience but not sure there's receptiveness to that at this point.

Guess that's all I wanted to say for now. Have a good night/weekend.

Thank you for this, it adds to the hope.

Anyone I have spoken to who does not understand how I feel about this hasn't actually completed the game.  All I say to them is "just you wait."


Good to know I wasn't the only one who noticed that.

#761
redknight38

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You will note that ATGhunter's post and the others in this thread was one of the few to warrant an official response. Yes, I know, reading into it too much and conspiracy theory, but it does make you take notice.

#762
Guest_BringBackNihlus_*

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Jarrett Lee wrote...

Most of these things you see as olive branches aren't that at all. They are part of the already planned launch period of ME3 (Star Wars I can't speak for). The N7 MP weekend was planned some time ago - before the ending situation came to light. Not everything revolves around this controversy. It's just unfortunate timing. Same goes for the recent strategy videos for example - we filmed those weeks ago. I think Corey and Eric did a great job in them and was dismayed at the vitriol in the YouTube comments.

You're complaints are being heard, and considered and discussed etc, but I wouldn't read so much into some of the marketing stuff we're doing. I know a lot of you won't buy that - i cant "prove it" - but I've actually always been honest with you guys all the way back to ME1. Operation Goliath is an event we planned because the multiplayer is really fun, and we want to engage the players with it (i just completed the challenge tonight myself!). Of course we had events and releases planned for the week after launch-week. There are no nefarious scheming evil meetings on this topic. We take it seriously, and are discussing it internally. Nobody is happy or dismissive about the fan reaction, at BioWare. Quite the opposite really. These are good people who care deeply about the work they do.

I would suggest patience but not sure there's receptiveness to that at this point.

Guess that's all I wanted to say for now. Have a good night/weekend.


I want to believe what you say about the people at BioWare, but it's kind of hard to, considering the Casey Hudson double-speak quote from earlier today (well, yesterday, I guess) and guys like Mike Gamble, Mac Walters, etc. basically ignoring all of this (publically; like you said, we don't know what's going on internally) at all costs (especially Walters).

I'm just happy that a lot of the community people are taking the time to respond directly to us. For that, thank you.

#763
Rolling Riceball

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A wonderfully well-constructed and comprehensive post. I'm learning a lot about PR tactics just by reading it... Keep up the good work!

#764
Sneaky Monkey

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Wow. I would've never thought of most of what atghunter said. He is an absolute asset. It was all a very interesting read. Please share any more insights you might have when more statements are possibly made.

Hold the Line

#765
RocketManSR2

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 I'm going to sleep, but before I go, I leave this:

www.youtube.com/watch

#766
UnbornLeviathan

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 Verrrrrry interesting.

#767
Bachuck

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I've updated the OP with atghunter's lastest comments (and have saved a copy to my HDD in case this thread vanishes like Shepard's squadmates after Harbinger's beam hit).

:)

#768
Caz Neerg

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Nice to see that Merizan isn't the only one who can communicate like a real person, rather than solely in PR doublespeak.

The unfortunate implication of Jarrett Lee's post is that, while they are paying attention and are not enjoying our discontent, they aren't allowing it to interfere with their pre-planned schedule at all. Which, frankly, implies that they don't take us that seriously, or they would actually be adjusting something based on our reaction, rather than having pretty much everything proceed as if the controversy doesn't exist.

#769
Jarrett Lee

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redknight38 wrote...

You will note that ATGhunter's post and the others in this thread was one of the few to warrant an official response. Yes, I know, reading into it too much and conspiracy theory, but it does make you take notice.


There's no voodoo at work here - I'm just sitting on my couch reading this on my iPad, it has been a difficult week, I'm very tired, and wanted to respond to some of the points made here. I just followed the link from the thread about Casey's post :)

#770
cadoodle

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This One just made its donation to Child's Play. This One joins in the vocalization regarding to maintaining control of the linear representation of a battle grouping.

#771
vigna

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Also remember to be civil..people like chris, jessica, and Jarrett are always so nice. we may just be weird gamers, but it is better that we be respected than resented.

#772
Dark Wyn

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Jarrett Lee wrote...

Most of these things you see as olive branches aren't that at all. They are part of the already planned launch period of ME3 (Star Wars I can't speak for). The N7 MP weekend was planned some time ago - before the ending situation came to light. Not everything revolves around this controversy. It's just unfortunate timing. Same goes for the recent strategy videos for example - we filmed those weeks ago. I think Corey and Eric did a great job in them and was dismayed at the vitriol in the YouTube comments.

You're complaints are being heard, and considered and discussed etc, but I wouldn't read so much into some of the marketing stuff we're doing. I know a lot of you won't buy that - i cant "prove it" - but I've actually always been honest with you guys all the way back to ME1. Operation Goliath is an event we planned because the multiplayer is really fun, and we want to engage the players with it (i just completed the challenge tonight myself!). Of course we had events and releases planned for the week after launch-week. There are no nefarious scheming evil meetings on this topic. We take it seriously, and are discussing it internally. Nobody is happy or dismissive about the fan reaction, at BioWare. Quite the opposite really. These are good people who care deeply about the work they do.

I would suggest patience but not sure there's receptiveness to that at this point.

Guess that's all I wanted to say for now. Have a good night/weekend.


As much as I want to see the endings fixed guys, I am beginning to see ((was too caught up in "rage" to care at first)) that the guys at Bioware are still people too.  They've spent years working on this series and the backlash from us must be hard to deal with.  "dismayed at the vitriol in the Youtube comments"...think about it.  It must be rough to spend time, crafting things then have angry fans just stomp on it.  Hell, I don't even post my own art anymore because I fear reactions like this over at DevArt.
Point is, I am a firm believer in "hold the line" and I'm dying to see if we get our endings fixed up.  But seeing some of this and thinking about it all in retrospec, I feel bad for the guys at Bioware too.
Weather others agree with me or not, I DO appreciate the years of awesome stories from Bioware and the memories and I truly hope we give and you recieve awesome feedback to help bring about the endings and closure we ALL  ((us fans and you at BW)) truly deserve. 

Now I return to civily "holding the line"

#773
Naked David

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They didn't vanish. They biotic charged back to the Normandy and then charged in unison to take the Normandy to Gilligan's Island with them

#774
mancado22

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Holding the line

#775
tfKR3W

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 Hold the Line!