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EA/Bioware in Full PR Damage Control Mode *UPDATED 3/22/12, 5:28 PM UTC/GMT -4 hours*


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#8876
niteight

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I never heard them say they were going to CHANGE the ending.Only that they were creating dlc to help ''clarify'' the ending we already have to give some fans who have no artistic vision some resolution.They may have lied & profitted from their current business practices but I believe they've finally stepped over the line with what their paying customers are willing to accept.You have tons of people returning Mass Effect 3 everywhere they can.I also read an article they had to cancel Dragon Age 2 Ultimate Edition because of lack of interest link: http://www.gamebansh...isinterest.html All the money grabbing practices that they've been using to turn their once great games into disfigured husks of what they once were. Is finally going to cost you not only your fans but the only thing you seem to care about in the end MONEY.

#8877
Deathfromabo

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seitani wrote...

What happened to this discussion did people become too paranoid and went too far with their conspiracy theories


No disrespect but i fail to see what you are referring to. Analysis of information seems to be pretty even all through the thread.

#8878
ahnariprellik

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niteight wrote...

I never heard them say they were going to CHANGE the ending.Only that they were creating dlc to help ''clarify'' the ending we already have to give some fans who have no artistic vision some resolution.They may have lied & profitted from their current business practices but I believe they've finally stepped over the line with what their paying customers are willing to accept.You have tons of people returning Mass Effect 3 everywhere they can.I also read an article they had to cancel Dragon Age 2 Ultimate Edition because of lack of interest link: http://www.gamebansh...isinterest.html All the money grabbing practices that they've been using to turn their once great games into disfigured husks of what they once were. Is finally going to cost you not only your fans but the only thing you seem to care about in the end MONEY.


Yeah I agree they never said they would change the endings but at least they are going back to the drawing board to brainstorm some DLC to flesh out and expand upon those endings. Personally I wouldnt mind a DLC where Sheperd wakes up after being hit by the reaper beam in London, just have everything else after that be different. For example, fight through a few waves of increasingly difficult enemy waves in the Citadel and depending on your war assets and EMS you might or might not make it to the console in time to save Anderson. Something like that. The actual endings would have been fine if the Mass Relays hadn't been destroyed.

#8879
Ilzairspar

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darthclide wrote...

in light of the blog, please take a look at the following poll
http://social.biowar...5&poll_id=30216


89% are for replacement of the ending.  Can't say I'm suprised.


You know... I'm rarely a pre-order type of person, or a DLC as you go person.  Seriously... if a new TV show  that I might like comes on I usually wait a year or two to make sure it doesn't get canceled. (Firefly burned me for the last time)

The only exception was 1 game series (Uncharted for PS3) and one company (Bioware). After this...

I think I'll just be pre-ordering my Uncharted series until they start doing story DLC for it.  With Bioware I might have to go with waiting a year for the GotY versions with all the DLC packaged for our convenience.  It's safer that way.

#8880
cyrrant

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mattynutz wrote...

Jessica Merizan wrote...

Just so you guys are aware, my Twitter account will no longer be a place to discuss BioWare (at least for now). If you're following me there and that's the only reason, I suggest unfollowing me.
(snip)


Before I respond to this, let me stand corrected. Part of my point rested on the assumption that Ms. Merizan was a salaried employee and thus was being disingenious when claiming that she was not being paid to tweet about BW and ME. I will, however, stand by my position that her willingness to tweet as a booster for product was the employee equivalent of paying under the table. It wasn't necessary, but if she wasn't going to do it, then someone else who was was going to get the job. 

Clearly the more rude tweets that people sent to her, and discussion of her twitter got to her. I doubt that that was the intention of anyone discussing that on this board. If she's only being paid hourly, then she absolutely should not be tweeting about this in her off time. It isn't healthy, especially given the heated nature of this discussion.

I find it interesting to note that Ms. Merizan didn't address me, nor quote my post, but merely referenced it in the thrid person. The purpose of this is to put a human face on herself while objectifying a person who disagreed with her.

That being said, this is another appeal to sympathy. It's meant to be taken like the kids found Mary Poppins crying in her room when they wouldn't behave. It is meant to soften the harsh criticism and make any percieved victory of the day feel hollow and empty. It is meant to make everyone criticising BW and their PR methods feel guilty. And I think that it has worked. If you haven't yet, you should take a look at the story of Napoleon Chagnone (the anthropologist whom I referenced in that long post I wrote). There are parallels to what just happened here.

To Ms. Merizan, as I said in a follow up post to that really long post., I really don't want to come off as a D-Bag, but it isn't fair to deflect criticism with hurt feelings. I'll add that, it is fair to be displeased with people who were harrassing you on twitter and you should never do work that you aren't being paid for. 


I'm not sure how I feel about this post.  I disagree with how you're wording it, definitely.  I think there was probably a less direct way of putting it, because all I got was "omg she's trying to distract us with her tears", which sort of leaves a sour taste in my mouth.

I think atghunter already addressed this, but it's worth saying again.  Yes, there are people behind the Bioware name.  Yes, some of them are probably hurt.  Yes, it's okay to sympathize with them, because they are other people, and our actions may very well be causing them emotional harm.  You are right that humanizing the situation may be an action taken to try and deflect our attention, though.

All that being said, don't conflate the people behind the company with the company itself.  Bioware as a company put out a product we are not satisfied with.  That company is what our movement should be aimed at, not the people inside.  Don't let your feelings about the people dull your call for a fixed ending, because we have every right to make it.

@mattynutz I don't know if you're receptive to any of this, but I hope you consider amending your post to be a little less aggressive.  We pride ourselves on the level of respect we have for differing opinions around here, and we can point out what could be a PR tactic without attacking the person behind it.  For all you know she could have been told by her bosses to do it.  If you don't want to change your post, that's fine, I disagree with how you worded it but you're fully within your rights to say what you feel.

Our Choices Should Matter - Hold the Line

Modifié par cyrrant, 22 mars 2012 - 12:25 .


#8881
Zero.Gee

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Not sure if this has been dropped but the escapist zero punctuation finally did an ME3 review http://www.escapistm...7-Mass-Effect-3

#8882
G0ldmember

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mattynutz wrote...

Before I respond to this, let me stand corrected. Part of my point rested on the assumption that Ms. Merizan was a salaried employee and thus was being disingenious when claiming that she was not being paid to tweet about BW and ME. I will, however, stand by my position that her willingness to tweet as a booster for product was the employee equivalent of paying under the table. It wasn't necessary, but if she wasn't going to do it, then someone else who was was going to get the job. 

Clearly the more rude tweets that people sent to her, and discussion of her twitter got to her. I doubt that that was the intention of anyone discussing that on this board. If she's only being paid hourly, then she absolutely should not be tweeting about this in her off time. It isn't healthy, especially given the heated nature of this discussion.

I find it interesting to note that Ms. Merizan didn't address me, nor quote my post, but merely referenced it in the thrid person. The purpose of this is to put a human face on herself while objectifying a person who disagreed with her.

That being said, this is another appeal to sympathy. It's meant to be taken like the kids found Mary Poppins crying in her room when they wouldn't behave. It is meant to soften the harsh criticism and make any percieved victory of the day feel hollow and empty. It is meant to make everyone criticising BW and their PR methods feel guilty. And I think that it has worked. If you haven't yet, you should take a look at the story of Napoleon Chagnone (the anthropologist whom I referenced in that long post I wrote). There are parallels to what just happened here.

To Ms. Merizan, as I said in a follow up post to that really long post., I really don't want to come off as a D-Bag, but it isn't fair to deflect criticism with hurt feelings. I'll add that, it is fair to be displeased with people who were harrassing you on twitter and you should never do work that you aren't being paid for.


Bravo good sir. Very well put. Hence the point I was making earlier: There is nothing to fear in this thread, since we are all civil here. This is mostly the case because of two things:
  • Only people who have the game are able to post hear due to the origin/ea account rights and priveliges
  • Only people post in this thread who have invested in the ME franchise, thus well informed fans, thus well spoken and therfore much less prone to hyena like behavior.

So Jessica, ignore twitter, talk here. We're all friendly, albeit very critical ones.

Modifié par G0ldmember, 22 mars 2012 - 12:27 .


#8883
cardboardarmor

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mattynutz wrote...

Before I respond to this, let me stand corrected. Part of my point rested on the assumption that Ms. Merizan was a salaried employee and thus was being disingenious when claiming that she was not being paid to tweet about BW and ME. I will, however, stand by my position that her willingness to tweet as a booster for product was the employee equivalent of paying under the table. It wasn't necessary, but if she wasn't going to do it, then someone else who was was going to get the job. 

Clearly the more rude tweets that people sent to her, and discussion of her twitter got to her. I doubt that that was the intention of anyone discussing that on this board. If she's only being paid hourly, then she absolutely should not be tweeting about this in her off time. It isn't healthy, especially given the heated nature of this discussion.

I find it interesting to note that Ms. Merizan didn't address me, nor quote my post, but merely referenced it in the thrid person. The purpose of this is to put a human face on herself while objectifying a person who disagreed with her.

That being said, this is another appeal to sympathy. It's meant to be taken like the kids found Mary Poppins crying in her room when they wouldn't behave. It is meant to soften the harsh criticism and make any percieved victory of the day feel hollow and empty. It is meant to make everyone criticising BW and their PR methods feel guilty. And I think that it has worked. If you haven't yet, you should take a look at the story of Napoleon Chagnone (the anthropologist whom I referenced in that long post I wrote). There are parallels to what just happened here.

To Ms. Merizan, as I said in a follow up post to that really long post., I really don't want to come off as a D-Bag, but it isn't fair to deflect criticism with hurt feelings. I'll add that, it is fair to be displeased with people who were harrassing you on twitter and you should never do work that you aren't being paid for. 


Hear hear.

Been an otherwise slow news day on the forums today, really.  An increase in pro-ending, 'Retake is doomed/gone too far', 'we've got our answer from Dr. Muzyka so let's be happy' threads and posts.

It was easy to keep things together in the absence of external stimuli.  Now that stuff has been said and maybe even been done, the real test for people holding to the line comes out.  The shepard has been struck; let's see if the flock scatters.

#8884
LeoSpike

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Adam2190 wrote...

I really wish BioWare would take a leaf out of Bethesda's book and make a Broken Steel type DLC, that may they offer more content and gameplay while justifying charging people for it. Whatever they do though i really hope they don't just tack on some form of written epilogue to the current ending.


In light of the current situation, BioWare may have to take this option. Based on the way the game is constructed, dialogue choices are "hooked" to rendered scenes for lip-synched responses or cut scenes or both. Any real content to fix the endings would have to be weaved into the existing programming to be more or less seamless to come up to the quality of the scenes in the rest of the game.

Weaving new content means some re-writing. Re-writing is going to take resources, and maybe getting the VO actors back to record some lines, for both Shephards. This means spending money.

BioWare might have to - worst case - bundle any new ending content in with some other DLC content giving new gameplay elements. They'd charge for it to recoup the money spent. But they have to give something else if they want to charge folks for any "game content initiative" that helps them prepare the gaming community for larger DLC releases, or the next Mass Effect game. Addressing this issue is not in their current budget.

Dr. Muzyka did say that the Mass Effect adventures would continue. ME3 has to be prepared to give a decent segue into the next offering. These days, games and movies all kind of have endings that advertise the upcoming sequel.

#8885
Nightfire78

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Really good video review on the indoctrination theory and implications of the incomplete ending should the indoctrination thing have been intended...

angryjoeshow.com/2012/03/indoctrination-theory-proof-of-me3-ending-dlc/

#8886
ahnariprellik

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I'm still not playing ME3 again til I actually have whatever DLC they are working on installed on my Xbox. So I'm not saying be happy I'm just saying its good we finally got something close to a sure confirmation that we will get some resolution to the endings.

#8887
ZLurps

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Deathfromabo wrote...

seitani wrote...

What happened to this discussion did people become too paranoid and went too far with their conspiracy theories


No disrespect but i fail to see what you are referring to. Analysis of information seems to be pretty even all through the thread.


It's funny how there's been lot of these posts about paranoia just in few hours. None have anything to back up their claims.

Besides, that you're paranoid doesn't mean they aren't out to get you. :D

Modifié par ZLurps, 22 mars 2012 - 12:31 .


#8888
VyseN1

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Thanks for the response Jessica. I would try to stay away from the facebook and teitter comments. Those of us (myself included) participating in the "So we can't get the ending we ant after all?" thread have made sure to be civil. We have been quick to subdue to anyone who is impolite, and rude. So just look there for constructive criticism.

Modifié par VyseN1, 22 mars 2012 - 12:31 .


#8889
KHReborn

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Maybe some can give me an answer here:

One question comesto my mind. What makes the review of a video games magazine so special against the voice of a fan? Why is the game defended with those ratings? I really don't get it.
I mean it's not like the ratingsystems are veriefied by any federal institution. They're just people like us saying: "We evaluate you game with our ratingsystem. It's great because we invented it."

In my opinion every reviewer has only one voice. Not the voice of the whole costumers of the magazine.

I really don't get it.

Is it just PR for all the people who are not into this thing as we are?

Modifié par KHReborn, 22 mars 2012 - 12:30 .


#8890
niteight

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That's one of the points I'm trying to make they're games are disenfranchising their fanbase so bad already retailers have refused to sell their Dragon Age 2 Ultimate Edition (GOTY edition) link is in my last post

#8891
marshkoala

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Okay I took MeldarthX's advice about posting to the admin. ending thread. Did I miss anything??
(holding umbrella over head)
Bioware,
Thank you so much for all the work, time and effort into creating the ME universe.

Having played ME 1 & 2 for years before the release of ME3.

I loved ME 3 up to saying goodbye to all my crew at the FOB.

After that I would have enjoyed seeing more of my team and/or the allied forces I brought into battle.

I did not want to play the Multi-player aspect of the game as ME 1& 2 were a single player game and I felt punished for that decision.

After I reached the beam to the Citadel, the literal feel of the game became very unMass Effect. By that I mean, movement, vision. conversations and video scenes. Like being in a dream state.

The IM scene felt on reflection a repeat of the fight with Saren with my talking him into killing himself.

The walk through with the Star Child and my lack of conversation with said entity was extremely limited. For example.........being a Paragon my Commander Fem/Shepard would have said No Way and made an effort to destroy said Star Child and then the Reapers.

Now Please note that the above views are regarding Bioware's choice of an ending.

I Believe that the ending made no sense and didn't tie into the Mass Effect universe.
According to the 3 endings I would have destroyed all life eventually as we know it with the Mass Effect relays destroyed.

That being said I personally expected to run through the battlefield, put together the Crucible and blown the Reapers away.
I'm not a game designer so I can't create anymore than that.

I hope this helps!

Sincerely yours,
A Devoted Fan
marshkoala

#8892
Nicky 192

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wantedman dan wrote...

shephard987 wrote...

I MEANT TO EDIT, BUT IT WAS REPOSTED ACCIDENTALLY


Guys, we need to show the public we're not what this article says we are.
Help further our cause. Be civil and battle using logic and reason.
Please post in the comments showing just how "immature" we are. 

http://oxcgn.com/201...reative-vision/

Thank you.


Done, and done.

ditto

#8893
mrpoultry

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durasteel wrote...

If you open your birthday present and find a turd in a box, that is a problem. It really doesn't matter if you subsequently receive a lot of clarity and explanation about who gave you the turd, and why. You've still, after all possible exposition, got a turd in a box.

After the end of Mass Effect 3 is changed to something that makes sense and relates coherently to the rest of the trilogy's story, I'll be happy to pay attention to the clarifying explanation of how a talented team of game designers dropped a turd into the box, but until then the main focus should be the fact that we don't want the turd.

Also, Casey needs to be aware that if the "game content initiatives" amount to little more than a shiny coat of polish for the turd, they will not be well received. Again, the team needs to devote themselves to turd removal, before any other efforts have a chance of meeting a warm reception.


This post has had me in tears laughing for about 5 minutes. This needs to be put in the OP.

#8894
Daerog

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Zero.Gee wrote...

Not sure if this has been dropped but the escapist zero punctuation finally did an ME3 review http://www.escapistm...7-Mass-Effect-3


In other words, Yahtzee says "Meh."

#8895
VyseN1

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KHReborn wrote...

Maybe some can give me an answer here:

One question comesto my mind. What makes the review of a video games magazine so special against the voice of a fan? Why is the game defended with those ratings? I really don't get it.
I mean it's not like the ratingsystems are veriefied by any federal institution. They're just people like us saying: "We evaluate you game with our ratingsystem. It's great because we invented it."

In my opinion every reviewer has only one voice. Not the voice of the whole costumers of the magazine.

I really don't get it.

Is it just PR for all the people who are not into this thing as we are?


Same as any other media, the critics got a lot of attention. Gamers who aren't as knowledgeable look there for reference, as well as family and friends looking to get a gift.

#8896
xlava

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Its been some time since I've posted on this site; over a year and a half actually (other account that I couldn't link in with the Origin PC program since I forgot my user and pass for my other account, oops), and there's a reason for that. I spent the time awaiting what I thought would be the greatest game of the decade: Mass Effect 3.

So let me start with a quick background of myself. I played Mass Effect 1 about 10 times. Some different playthroughs, some with different characters, or genders, some continuations. Point is, I adored that game. It was deep story wise, the characters were likable, and the conclusion was satisfying and left the game open to a sequel - I wanted to squeeze everything out of that game. Essentially, I played Mass Effect 1 up until Mass Effect 2 came out. Not only this, I recommended the game to others. I got people to buy the game, and they probably did the same for their friends. I served as a personal advertising agent of Bioware! And I was proud of it.

Then Mass Effect 2 came out. I played that game and was in pure awe. The game was neigh perfect. It felt like Mass Effect 1 with graphics that were 10x better, a streamlined (although weird and somewhat scattered) plot, really fleshed out characters, amazing gunplay which was infinitely better than ME1, and of course, great dialog options, great side missions, everything was just great. Oh and I almost forgot. Just wow... the end scene... stunning. Gorgeous. Inspiring. Breathtaking. Absolutely perfect. The score just burns a hole in you. I will never forget the end music, everything was perfectly choreographed, and I loved it. It was the kind of thing you could just listen to on your iPod, or watch the video on youtube again and again in awe of its awesomeness. Anyway, I'll stop ranting on about ME2, and just leave it as - to this day - the best game I've ever played.

Now onto my troubles with ME3. First of all, up until the last mission, it was the new best game I've ever played. Amazing stories that came to conclusion. Heartwarming relationships, great buddy scenes (lol sniping with Garrus), and of course, great dialog and combat. I was so setup, not only by this game, but by the two before it, for the best ending(sssssssssssssssssssssssssss) in video game history. Unfortunately Reddit spoiled it for me before I got there - I read that I wouldn't like the ending, nothing more - and I wondered, "what could possibly be so bad that people didn't like it?" Well I got there for myself and found out...

I won't go into extreme detail as to why myself and as I can see, legions (no pun intended) of fans hate this ending (yes, ENDING, not endingsssss), but I will say this. I feel like this game was like the New England Patriot's football season 4 years ago. They go 18-0, the perfect season. Everything is setup for making history, then lose to the Giants in the Superbowl (I'm a Giants fan so I was happy, but my point still stands). Honestly, I don't understand what happened, it was complete disappointment after the huge hype of the first two games, hence why I included the second and third paragraphs.

The saddest part of this whole fiasco, in my opinion, is that I think Bioware knew what they were doing... they gave this game the OK knowing that its ONE ending would disappoint its huge number of loyal Mass Effect fans. And almost as a smack in the face, there's a multiplayer option sitting right there on the menu screen... I think BW knows why this makes us angry. I sense pressure from EA, but who am I to make assertions?

I know I'm beating a dead horse right now, but I NEEDED to get my thoughts somewhere on this site. Maybe its not the right place, but it needed to be done. I just want to pose these questions to you BW:

Why did you have to include multiplayer? Imagine what the game would be like if all that effort went into the ending permutations? Why did you betray your close fans and dedicated gamers in favor of a "new crowd" of CoD fanatics who might buy the game for the multiplayer option and flashy colors?

I'll let it sit at that...

All in all, I find myself having to thank you Bioware. I find myself putting aside my immediate feelings in favor of my collective feelings. This ending killed the series for me, and I will not be replaying Mass Effect 3, but I must say that you have given me a ton of enjoyment throughout these three games. You made two spectacular games, and one average one, overall, an outstanding success.

Modifié par xlava, 22 mars 2012 - 12:34 .


#8897
VyseN1

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DaerogTheDhampir wrote...

Zero.Gee wrote...

Not sure if this has been dropped but the escapist zero punctuation finally did an ME3 review http://www.escapistm...7-Mass-Effect-3


In other words, Yahtzee says "Meh."


When doesn't he say meh? His whole shtick is being super harsh on games.

#8898
Tehzim

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@Jessica

Thank you for your post, it's always nice to hear from anyone at Bioware in any capacity. I appreciate your honesty. I know it must suck to have everything you say either ignored or called out and misinterpreted.

Just don't forget that a dialogue requires two people. Keep posting and keep interacting with the community, that's what we want most. Even if things don't work out, a healthy dialogue will go a long way to restoring good relations.

I am a reluctant member of RetakeME. The most important thing to happen, for me was the statement from Dr. Ray today. While I will continue to hold the line (as they say) my faith is at least partially restored. Keep talking to us. Most of us are listening and care.

#8899
K-J4y

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So whatever happens, we gonna know it for certain when a dlc is about to release. If the movement now reducts as quickly as it came, BioWare PR has won.

#8900
Jamie9

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Earlier today I "quit" BioWare in a fit of stress-induced rage. I've been spending all day here for the past 10 days and it got to me (been staying up until 4am). What atg said about taking breaks was right and I foolishly neglected his advice. Fortunately, I directed all my anger at the game, and not an actual person. If Jessica Merizan is feeling like I am, she's coping really well with the stress.

I'd like to ask to rejoin the Line if you'll have me.

Modifié par Jamie9, 22 mars 2012 - 12:40 .