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EA/Bioware in Full PR Damage Control Mode *UPDATED 3/22/12, 5:28 PM UTC/GMT -4 hours*


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#1626
Turtlicious

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vigna wrote...

Samuel_Valkyrie wrote...

I posted someting in another thread, and I want to post it here because it might clear some thing up:


While I am convinced that this event was already planned before release, it does present an opportunity, both for Bioware/EA, and the Retake ME3 movement.
Bioware/EA will take this event as an opportunity to show how successful the game is to the outside world, no matter how many people will actually take part.However, internal statistics will show how much people will actually take part, and this is an opportunity for RetakeME3 to show that we are serious, and that we do have an impact.

And, as said before: "A boycott is an act of voluntarily abstaining from using, buying,or dealing with a person, organization, or country as an expression of protest, usually for political reasons. It can be a form of consumer activism."


EDIT 2:

Just a reminder for all: Server attendance do count, in fact, towards a games popularity, and therefore, against EA's bottom line. When you log in, whether through multiplayer or singeplayer, as long as you log into the EA servers, attendance is counted.

So, what does that mean? First of all, it means EA has the information on you, to prioritize advertisements on you. That is worth money. Second, it means that the game has longevity, and, therefore, you are committed to the EA brand. That, as well, is worth money.

In short, information is money. Our society is long past the point where over-the-counter products are the only source of income of a producer. EA no longer solely makes profit only of you buying their games, but for a great part makes money of the information you provide them by logging into their servers.(Remember the Origin row some months back? Yes, that's exactly what this is about: EA being able to collect information on you, and handing it to other parties)

So, by boycotting them, you are having a direct influence on their bottom line. Maybe not in the way you expect it, nor in the way you wish to (because, really, we all would prefer to take action without having to sacrifice anything in return), but, ultimately, you DO have influence in this way.


I also want to suggest something here:

As stated before, EA can monitor players through their servers.

Yet, many people still wish to play the game, even with the ending.

Ofcourse, this is not only thier just right, but if they can enjoy the game still, I feel they mustn't be denied this.

However, for all those who would, i would urge the following:

Disconnnect your internet.

You can play the game without internet access (except for multiplayer), but without internet access, EA cannot track who is playing. If the entire field goes black, it, again, shows a very clear message to them about how we feel.

Don't deny yourself the pleasure of the game. Just,do it in such a way, that, if you stand behind the cause, you still support it.

THIS^^^^^:)


Also as far as DLC is concerned.

You can still enjoy that too without  paying a dime.

But don't because that's piracy and stealing

:wizard:

#1627
rvayda141

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I find this all extremely interesting, and I'm quite surprised this whole thing is getting the kind of attention it's getting from other media (e.g. Forbes). It's even more surprising that so many people on this forum can come together and (for the most part) discuss this issue in a mature and civil manner.

I am in full support of the Retake movement, and I was very pleased when I first heard of the charity drive with Child's Play. I just came from making my donation, and as of a few minutes ago, the community has raised $58,153 for the charity. No matter how this whole thing turns out in the end, that particular aspect of our stand will not change, and I think that we should be proud of that.

#1628
JustinS1985

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So I'm curious, from a PR perspective would it be helpful to our cause to try to "encourage" google to show the Forbes articles on page 1 when searching for mass effect?

#1629
marshkoala

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bump

#1630
SomeBug

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If I was working for EA Public Relations, I'd go onto the BioWare forums and explain exactly what I was doing to the fans. Outline the strategies, make the community dependent on me for insight and commentary.

Then, when I needed to win, I'd simply not be there in the eleventh hour. The community would be so incapable of understanding what I was doing without my commentary, they wouldn't even notice I'd just stabbed them in the back.

#1631
joiner87

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bump bump, this is too important to get lost

#1632
Xivai

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The word must be spread.

#1633
EvilMind

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I'm actually turning off origin right now and taking a break from multiplayer, its getting really tedious anyway. This thread taught me alot of new things, thanks alot

#1634
Static Jak

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Now that was an interesting read.

#1635
KRAETZNER

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It's great to see people posting what everyones thinking, in a polite, intellegent way. I'm incredibly dissapointed with the endings, but I don't believe everyone at Bioware is shadow spawn.

#1636
rvgifford

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I'm not against the whole idea of thinking of multiplayer and singleplayer as different beasts. If the ending of ME3 truly ruined the series to you, then trade it in. Since you've already bought it and if you like the multiplayer, play it. If you're really on board with the retake movement, play it BUT don't buy DLC even for multiplayer. Keep strong and hold the line. And I agree 100%, be civil. Enough reasonable voices raised in opposition and they can't ignore us.

#1637
Kronner

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All PR employees, including Mr. Lee, are not sincere IMHO. He tries to do his best, and he is a good manipulator, but everything he says is a well crafted PR talk. People like that never say anything of substance.

Modifié par Kronner, 17 mars 2012 - 05:36 .


#1638
Harbinger of Fun

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BUUUUUUMP.

#1639
Xarathos

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I'm not going to stop playing MP, but I will not purchase any DLC that doesn't address our concerns re: the ending.

Excellent analysis of the PR process, by the way. Very helpful.

I will hold the line.

#1640
vigna

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On another note. people keep going to sites like IGN and PA looking at their articles bashing us. Every time you make a hit on one of their articles they potentially make revenue, and it may lead them to write another similar article based on it's popularity. It is one thing to comment on the initial articles, but please just stop posting the negative articles so people can read them unless you at least make a comment there expressing our side. You are feeding the enemy. Absolutely do make multiple trips to Forbes or wherever represents us positively....

#1641
symbiotics

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Dusty Boy T wrote...

Silveralen wrote...

JPLazyNinja wrote...

Agree completely- this is more of a battle of attrition between EA and the fans at this point.

Lets not give them an inch.


Ok wait. Stop right there. Do not blame this all on EA. EA is a huge company. They do not oversee every aspect of gmae development, and I cna't iamgine they would demand a massive overall to the ending for no apparent reason. Even if they for some reason did, despite the fact these endings remove almsot any chance for a sequal, making them very unlike an average EA choice, Bioware apaprently caved, and in no way has anyone from the company tried to reach out to fnas and explain this isn't what they wanted.

No likes EA, but shifting all of blame on to them is unfair. More than likely they had nothing to do with this. Blame the first day DLC on them if you must, that sounds alot like EA, but a bunch of endings which completely close off a sereis and give little hope for a sequal?  That doesn't sound like them at all, they'd want the same ending as fans, one that ddraws from your descions throughout the game, in most cases leaving room for more ME games.

TL;DR Blaming this on EA makes no sense. The ending was a Bioware screw up, don't let your loyalty blind you to that.

If it wasn't for EA forcing multiplayer down Bioware's throat, they may have had more time to think the singleplayer experience through. I'm sure Bioware was already feeling the heat from EA for pushing the deadline ahead once, and if given a chance, they would have pushed the deadline ahead even further.

EA is far from innocent. They're probably the biggest villain we've got in this entire debacle.


Bioware wanted multiplayer since the first game, Pinnacle Station was a first prototype of that, and Casey Hudson acknowledged that. I don't think it is in EA's best interests to close off a series like this, whithout the possibility of a sequel, seeing how much money it is making.

#1642
Darkeus

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You will get no MP play from me this weekend. I have decided to start back up with KoA: Reckoning or my other games. Plus, I play board games on Saturdays!

#1643
redknight38

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As someone who was active here last night when this thread suddenly exploded and have been watching it since, can I make a suggestion?

Instead of bumping it with "hold the line" how about bumping it by repeating what you can actively do to send a message?

It was suggested you not play MP or SP. That's an excellent idea, not one everybody will follow but which is understandable. So how about everytime you try to bump this page you remind people that? "Hold the line and don't play MP/SP" Remember, they track you through Origin.

I don't play MP but if people are going to go to that Goliath event (again, understandable, they paid for the damned game, why can't they enjoy the free parts of it?) I saw in another thread the excellent suggestion of protesting there. If it is possible (I'm not sure) change your name to include "Retake" or "Hold the Line."

HA. I sincerely doubt anything will come of that.

#1644
vigna

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Also.........Google Bombing and Google Washing are great recent tactics for advocates.

en.wikipedia.org/wiki/Google_bomb

Modifié par vigna, 17 mars 2012 - 05:38 .


#1645
Rulycar

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GameSpy - "Mass Effect 3 Fans Have Spent 1800 Years of Time Playing Multiplayer Mode"
LOL -
... recent headline to support the love of this game.
... but, they shipped 3.5 million copies.
... that works out to ~5 hours play per copy
... not exactly stellar

Modifié par Rulycar, 17 mars 2012 - 05:57 .


#1646
Harbing3r

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redknight38 wrote...

As someone who was active here last night when this thread suddenly exploded and have been watching it since, can I make a suggestion?

Instead of bumping it with "hold the line" how about bumping it by repeating what you can actively do to send a message?

It was suggested you not play MP or SP. That's an excellent idea, not one everybody will follow but which is understandable. So how about everytime you try to bump this page you remind people that? "Hold the line and don't play MP/SP" Remember, they track you through Origin.

I don't play MP but if people are going to go to that Goliath event (again, understandable, they paid for the damned game, why can't they enjoy the free parts of it?) I saw in another thread the excellent suggestion of protesting there. If it is possible (I'm not sure) change your name to include "Retake" or "Hold the Line."

HA. I sincerely doubt anything will come of that.



How about this?

http://imgur.com/a/sVB6l

Modifié par Harbing3r, 17 mars 2012 - 06:08 .


#1647
Zebra3

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I will definitely not be playing MP. I don't really like it in any game anyway. I also won't sign into the EA servers or PSN if I happen to want to play SP. They won't be getting my numbers this weekend.

#1648
Darkeus

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Rulycar wrote...

"Mass Effect 3 Fans Have Spent 1800 Years of Time Playing Multiplayer Mode"
LOL -
... recent headline to support the love of this game.
... but, they shipped 3.5 million copies.
... that works out to ~5 hours play per copy
... not exactly stellar



It only gets a little better if you realize that 3.5 million copies shipped is only about 1.5 million sold.

That only works out to about 10 hours per copy.  Still not anything special.  Compare that with the numbers that the newest Call of Duty game gets....

Modifié par Darkeus, 17 mars 2012 - 05:43 .


#1649
redknight38

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Harbing3r wrote...

How about this?

http://imgur.com/a/sVB6l




See stuff like that is fantastic, but not a lot are willing to do that. I understand that unwillingness-- again, you bought the game so it's only right you get to enjoy it. It just seems like if you're going to protest, you should do more than just posting angrily on a forum where not a lot of people outside of fans go. Google and review bombing are also effective although I personally have qualms about review bombing.

Modifié par redknight38, 17 mars 2012 - 05:45 .


#1650
o96o

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stay informed!