160 réponses à ce sujet

[lucidfox]

Seems legit. </sarcasm>

[Darthlawsuit]

I can confirm the practice is used. It is called Viral Marketing. Entire companies have sprung up around it and is more effective than mass marketing. More bang for the buck.

It is also taught in my marketing class as a very effective way to get people to try a product or to prevent people from bad mouthing a product. Simply question someone's validity or trustworthiness then ask for solid proof /win. It is far more effective than any mass marketing or public PR statements. It is starting to be used more and more in industry.

[MadRabbit999]

There have been about 10 of these going around already, ALL of them already debunked... do not believe all you read on the internet kids, it is the worst place to get the truth

Also, no matter how angry you are, no one that worked in a veideogame company, is that much of an idiot to do something like this ,because it would ruin your whole carrear (Would make it impossible to get any work anymore), and you can get sued and loose EVERYTHING, included your house.

No.. I have seen angry people loosing thier job where I previously worked, they have been treated like crap, yet they would have NEVER done anything like that... you might as well put a gun at your head.

Modifié par MadRabbit999, 28 mars 2012 - 03:33 .

[Darthlawsuit]

MadRabbit999 wrote...

There have been about 10 of these going around already, ALL of them already debunked... do not believe all you read on the internet kids, it is the worst place to get the truth

Actually a recent peer reviewed study found that Wikipedia on average is more accurate and has more useful information then paid dictionaries or encyclopedias.

If you want proof /google

Modifié par Darthlawsuit, 28 mars 2012 - 03:33 .

[MadRabbit999]

Darthlawsuit wrote...

MadRabbit999 wrote...

There have been about 10 of these going around already, ALL of them already debunked... do not believe all you read on the internet kids, it is the worst place to get the truth

Actually a recent peer reviewed study found that Wikipedia on average is more accurate and has more useful information then paid dictionaries or encyclopedias.

If you want proof /google

I was being sarcastic, but I edited my post to include why I said so.

[ZLurps]

Edit: Removed, malfunctioning sarcarsm detector.

Modifié par ZLurps, 28 mars 2012 - 03:43 .

[PeaceMack]

There's no doubt that viral marketing exists on the internet, whether in the form of the posts that show up on news sites, "My cousin made $14,567 last month working from home..." or in the form of more subtle "infiltration" style marketing.

There are all kinds of behind the scenes dirty tricks that people use online to promote themselves. My own company has faced situations where competitors (or rather affiliate proxies) made websites pretending to be us, and then forwarded people to our competitor's website. It's all kinds of skanky, and all kinds of common.

So, on the one hand, I wouldn't be surprised if EA is using online, "dirty tricks" to market their products. But, on the other hand, I don't have specific information about it either. It is entirely possible that the more virulent, trollish anti-Retake folks are doing it for free.

[panzerwzh]

Here comes the ugly truth...

[Humanoid_Typhoon]

xSTONEYx187x wrote...

milena87 wrote...

Catroi wrote...

Say goodbye to either THQ or Obsidian guys!

Dear god, not Obsidian!!

Actually, I'm not even ok with the idea of THQ being acquired

Well, THQ are in deep financial trouble so I wouldn't be surprised. 

I suppose EA could revamp Homefront into a super mega action brotactular explosion game.

Not that I'm complaining.

[hagren]

I'm not surprised about these tactics- viral marketing and profit maximization are both quite old and widespread business strategies.
Though I think it's a little biased to say EA--->****. Just like any other developer, they have unfaltering cash cows (Sims, EA Sports titles), milking cows with varying quality (NfS, CnC, MoH), some great franchises that are generally and genuinely well-made (ME, BF, DS) and even some smaller, riskier titles (Brutal Legend, Mirror's Edge, Shank, Kingdoms of Amalur, Shadows of the Damned, Alice 2 etc).
They are definitely not at their qualitative peak (unfortunately), but I'd say they're somewhere between Activision and Valve, not at the very bottom.

[Eebatsama]

hagren wrote...

I'm not surprised about these tactics- viral marketing and profit maximization are both quite old and widespread business strategies.
Though I think it's a little biased to say EA--->****. Just like any other developer, they have unfaltering cash cows (Sims, EA Sports titles), milking cows with varying quality (NfS, CnC, MoH), some great franchises that are generally and genuinely well-made (ME, BF, DS) and even some smaller, riskier titles (Brutal Legend, Mirror's Edge, Shank, Kingdoms of Amalur, Shadows of the Damned, Alice 2 etc).
They are definitely not at their qualitative peak (unfortunately), but I'd say they're somewhere between Activision and Valve, not at the very bottom.

This.  No publisher is going to produce gems every time they lay an egg.  And EA funds a lot of creatie works that the industry needs.

Also this guy is a viral marketer - basically lowest person on the totem pole to be telling you the innerworkings of the company's business strategy.