SalsaDMA wrote...
Han Shot First wrote...
Yet, when you see how much EA spends on marketing (much more thant on actual development), a free DLC would be a better marketing strategy than a lot of things they have done...
And I think that what people fear is that a paying ending is the first step towards Capcom's strategy.
I don't have any issues with people who say that Bioware should release free DLC that alters the ending as a PR move. That might be a good business strategy for Bioware. Or it might not. I don't have a business degree or any work experience in either marketing or public relations, so I'll leave that debate to people who are a bit more informed in that area.
I do have an issue however with people who somehow think they deserve free DLC just because they didn't like the direction of the writing in the end game.
If Bioware releases DLC that alters the ending it has every right to charge for it. If the players are lucky Bioware will release free DLC in a PR move, but the players are not entitled to free DLC. If Bioware decides to charge for that DLC, the players are also not being slighted in any way.
Bioware are not entitled to their customers either:blush:
Where did I argue that they were?
It is up to the individual consumer to decide whether Bioware's games or DLC are worth purchasing.
But it is good business strategy to keep your fanbase happy. BioWare charging for a new ending DLC would be adding insult to injury considering the outrage over the current ending. So while it's true customers aren't technically "entitled" to free DLC, if BioWare really wanted goodwill with those customers who are dissattisfied, they'd not charge for it.
Perhaps. Maybe it is a good business strategy to release the DLC for free. Then again, maybe it isn't. It depends on the costs involved and how much of a loss Bioware or EA would be taking in exchange for the hope of ME3 and other DLC having better sales in the long run or DA3 getting more preorders. None of us knows for sure and even Bioware and EA, who have access to actual sales data, would be gambling a bit with free DLC.
If Bioware chose to charge for the DLC however, any player complaints over having to pay would be without substance. While getting free DLC might be an awesome PR move, the players themselves aren't entitled to it. They were sold a complete product that worked. DLC that alters the ending would be an extra, rather than a fix.
Modifié par Han Shot First, 02 avril 2012 - 06:24 .




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