1. Make the bulk off ME3
2. Underestmate development costs, run out of time and delay the release.
3. Jettison unfinished content (Javik) to be finished by the multiplayer dept to work on after the Game has gone Gold
4. Take possible twist ending (IT) and decide to adapt it to become the real ending
5. Release game, release day one DLC
6. Hope everyone will like the stand in ending
8. Release final DLC to change ending and blow everyone's minds
6. a) Underestimate the fan reaction to the rushed ending.
c) Try to avoid criticism (to be fair one cannot really openly admit they sold an unfinnished product)
d) Host a Panel at PAX east and focus on the good qualities of the product.
i) Make sure to avoid difficult questions
ii) Release Multiplayer DLC for free to appease fans and try to calm the out cry
iii) Announce Extented Cut DLC but refuse to comment on speculation
e) Go largely quiet and work on EC for an unspecified period of time.
f) Pray to the gods of PR that it will appease the masses upon release.
g) Relase EC to expand ending and (hopefully) blow some people's minds.
h) Go down in history as one of the most controversial endings to a game trilogy. For better or for worse
i) ?????????
j) Profit!
Signed: Cave Johnson





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