A) Audience/Player Input =/= "Fans Writing The Story"Bioware/EA sink tens (sometimes hundreds) of millions of dollars into making a game. If you're putting in that kind of investment, market research is probably a good idea, especially as reliance on brand name alone seems not to be working as well as one might hope.
The forum they're talking about is basically a think tank: "Customers, we're interested in feedback on Topic X" - Watch what is said, filter through, and see if there are any strong trends.
E.g.
- "We want to see what happened with Morrigan's god-kid"
- "MOAR DRAGONS!"
- "New Arlathan would be sooo cool!"
- "Please for the love of god make more than two underground areas for the next game!"
- "NWN2 had this great castle-building section - stuff like that is sweet!"
- "The Qunari bit in DA2 was awesome... We'd like to see more of them"
- "The Winterforge mod for DA:O was a cool crafting system - something like that in DA3 would be great"
And so on. They help give ideas about what people would love to see, buy, and recommend to their friends (free advertising). For example: I was personally expecting that DA2's "rise to power" would actually be set 20 years after DA:O and follow Morrigan's child as the protagonist as they sought to fight against the Darkspawn and redeem the other old gods... or some such.
Polarizing Issues for Internet Drama Value = Unnecessary
Let's face it, the modus operandi of the internet is to take any given issue and for the most vocal to take either extreme perspective and try to argue it from there: "ZOMG! They're giving us exactly what we want" vs "ZOMG! Fans writing games will DESTROY THE WORLD!"
No.
They're trying to formalise and structure gaining customer feedback on specific topics regarding their IP to use in development for DA3, and that is not either of the above extremes. Indeed: Those extremes almost never exist, they just make for more passionate and vocal internet drama.
It's a good idea. A better idea might be making sure the schedule and budget of DA3 is actually aligned with the scope.