Ambient lights only affect the environment. There is no ambient light that affects dynamic models (the wiki is wrong). I don't know why, but that's the way it is. As someone else said, you can get around this by making back lights. Try placing a point light below the ground and make sure the radius is large enough to enclose the entire area.
Even though this is kind of annoying, realize that ambient light is just a programmer hack to get around the fact that our computers aren't fast enough to do full radiosity calculations. Generally you get a much better looking effect by using points lights than ambient.
Pro tip: If it is outdoors in the daytime, tint the ground light to a similar color as the ground cover, green for grass, brown for dirt. Tried to find a good example but this is all I could find:
http://a.espncdn.com...nny1_sw_300.jpgNotice that Fatty's armpit and crotch are slightly tan color, same color as the pitching mound.