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RtO = market test?


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#1
CptPatch

CptPatch
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This is more about Marketing than it is about RtO, so don't start ragging about, "Not _another_ RtO thread!"

Look at all of the grief that has occurred in regards to the RtO release. 

From those that have played it, it sounds like a 30-minute quest -- for $5.

Now compare that to Soldiers' Peak/Wardens' Keep for $7.

It's hard to imagine
A) The production and distribution being screwed up _worse_ than it already is.  Yet, people ARE expecting even more screwups.
B) Less Bang For The Buck.  30 minutes?  For $5

Could all this actually be Market Research?  Trying to see whether enough people will _still_ buy product, even after one foul up after another.  To see whether or not the resentment for poor/non-performance would ever get dangerously close to a possible consumer boycott.  Or to establish that consumer complaints can actually be totally ignored because even after MANY problems, the customers will STILL throw money at the company.

And just what IS the least amount of content that consumers will accept for the nominal price of $5?  Is this to get us all to the point of, "It's a new month and we now have a NEW sub-quest for you for _only_ $5!"?  Imagine if instead of bundling in the umpteen dozen sub-quests, each had been released as a DLC at $5 a pop.  Instead of $60 for the complete game, it would turn into $200!  Such a prospect has a LOT of appeal to a for-profit company.  And Wardens' Keep and Return to Ostagar may very will have been a testing of the waters.

Mini-DLCs: the wave of the future!

#2
Stanley Woo

Stanley Woo
  • BioWare Employees
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The latest information we've posted regarding Return to Ostagar is in this Sticky thread.



End of line.