Well it's all theoretical since you need more data, like ME3's advertising budget vs other games etc. My belief if you advertise a strong concept and people flock around it. Now it might be true that the concept does not matter. But on the other hand, games that do well have a fairly standard message. Anything else I see as a risk, that's upto the individual publisher to take or not.
Until someone tries it , we just won't know. But I found the fact that ME3 had less people playing FShep, despite her being an advertised option vs not being an advertised option interesting.
That to me would suggest that your female targeted advertising either failed, or attracted people who would rather play MShep. If the goal was to increase the % of female gamers to ME3. That did not happen.
Exactly.
Ben Kuchera did a breakdown to show that games that feature female protagonists tend to not get as much advertising money as others.
You're now using the same arguments he made to show that female protagonists are unfairly chastized by the industry, except now to validate that we shouldn't read too much into the data because they don't support your world view.
My point: there's a lot of confounding variables. It's nice to see you recognize them, even if I disagree with the direction you are taking it in.
But until that actually translates into spending, then I see no reason to change position.
And this is an example of both privilege and institutionalized discrimination. You're saying that there's no reason to change direction unless women show that they're willing to go and play things with other characters that don't interest them first. It's a self-fulfilling prophecy (and has already come up several times in this thread before you decided to restate it).
Gaming used to be a family thing, then there was an epic video game crash. Nintendo (in particular) did an excellent job of marketing "toys for boys" with their NES, and focused it as being a young male activity. There's a host of other problematic, systemic issues.
But you're at the point of now saying "I'd rather they continue catering to me unless a lot of women decide to show that it's a good idea to do otherwise." Because it comes at zero cost to you, and all the cost on the disenfranchised group.
It should be safe to conclude even though the sales went up the target advertising failed.
The game had a FemShep trailer and, by your own words, sales were unaffacted (in fact they went up). It should be safe to conclude that the target advertising didn't have an impact.
Even IF it was "male fantasy," the fact remains, the sales still went up.
(on a final note, when you say ME3 is the best seller, what are you comparing against?)