Walking Dead maybe considered an AA or A title possibly, small teams though usually are referenced as B titles. In essence, Bound by Flame could be a top B game in respect of what I saw Devs and CEO's were saying on one site. Me, I wouldn't know, I just know that AAA is the big games, CoD, BF, Halo, Mass Effect, and any others that are created by more than just one small team. Where as B references Indie style, small teams or even a single person.
Honestly, having a female soldier (random) is a big difference to women that I see. Gears of War 3 is loved by three of my female cousins cause they can play a version of Anya or (other girls forgot her name). CoD, they don't see themselves and don't really care, as they feel they are the ones holding the gun, not the guy in the game, he cant be seen so they don't care. If it is a female, they jump all over it regardless. CoD could have a female, and sure enough they would be that. I know to many ladies that would jump at being a female, my best friends wives would jump to a game that allows female protags over male ones too. I tend to see this happen more than not. Yes, they may play the male but they actually do care. I see their excitement when I say it can be a female. I know at the store, couple of my friends there taken notice of that as well. It's not as uncommon as would think, women do want representation, even those that wont say so, just watch their picks of characters if females are widespread. I am sure you will see the lady picked, of course, there are male gamers that would antagonize such a pick too online.