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Starting ME4 with Fem Hero advertising


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#1
thehomeworld

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I think it would be great if BW started ME4 off right by including Femhero right off the bat in advertising and game info for however many games they wish to do. I get if they've only focused again on male hero but in every article that they speak about the lead they should state " Our new hero can be male or female by the players choice) do so on the site, show off her offical art this way fans and future players will know straight away the ability to play as either gender is there.

 

The fem hero drives people to the series we all know the love most of us have for Femshep and yet BW did nothing till ME3 to say hey you can be a girl! I STILL run into gamers who only know mass effect as that game where you can be a chick in the third game and then fallow this statement up by if she was in the other two I would've played the series then of course I have to explain it to them yeah she was there just BW forgot to tell you!

 

BW you are losing sales because you aren't telling gamers about this important feature! She needs to be at least mentioned right along side the male hero when you're interviewing about the hero as a character. Mention her on the site, show at least artwork of her in trailers, interviews when you're talking features or about the hero specifically, in tweets, ect stop being so scared to get her existance out there!

 

I don't think she actually needs her own trailer as it confuses people but if BW wanted to show players that they can be either gender then make sure to plan it out that way for the CG trailers also if you are showing her base her on a realistic looking person no model, pop/rock star, ect having realistic body porpotions doesn't kill sales for either gender they've done enought studies on this. You could show them both in the canon outfit (so viewers get the idea that they're the same character) mention that you can chose your gender, show some ways you can customize your hero's face and state that feature as well as people love this option too because not every one freaks out over gun customization, show them both doing awesome things evenly so one doesn't over shadow the other and don't saddle the fem hero with all the emotion and romance moments becauses she's a girl becuae I know that would be the first thing the marketing department would advise you show those things for her you do the same for the guy and be sure to show the same amount of skin per hero and LI for both genders so femhero isn't more naked then male hero and male LI isn't more clothed then fem LI shown cuz thats the other one that would also show up in short you're treating how the hero is shown in action or passive situations exactly the same showing her in the shower but not him in the same way is a no showing them both blowing up buildings and mooks in equal areas of cool is a yes.

 

Its all about planning when you want to market something so don't forget to plan to market her with him or you're loosing revenue.


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#2
sH0tgUn jUliA

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You get a like just for mentioning it.



#3
SwobyJ

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Well if it isn't Shepard, then yeah, I'd like Bioware to try this out. Seriously. Flip the emphasis. I'd be all for it, especially if the next protagonist is more than a soldier or spec ops, but more of (just guessing here) a secret agent.



#4
Susty Randusky

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I just thought of a great idea. How about both male and female PCs.................................in the same trailer?
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#5
MassivelyEffective0730

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I just thought of a great idea. How about both male and female PCs.................................in the same trailer?

 

Hell, I'm fine with them sticking with a male only PC. But if they make her a real hottie, then why not?



#6
sH0tgUn jUliA

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Of course they'd make her a hottie. It goes without saying.


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#7
MassivelyEffective0730

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Of course they'd make her a hottie. It goes without saying.

 

And make her more womanly this time. Seriously. Femshep acts too manly: and I don't mean that in a chauvinistic way, I mean that in the 'good god, BW cut corners and essentially made all of FemSheps actions recycled models from MaleShep, making her act very un-womanlike in all the ways that aren't good'.


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#8
sH0tgUn jUliA

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And make her more womanly this time. Seriously. Femshep acts too manly: and I don't mean that in a chauvinistic way, I mean that in the 'good god, BW cut corners and essentially made all of FemSheps actions recycled models from MaleShep, making her act very un-womanlike in all the ways that aren't good'.

 

Yes! The beaver shot from hell in that dress. That walk. That run. But they didn't forget the hand and looking down when Anderson mentioned getting soft.... while manShep kind of ignores it.


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#9
von uber

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Hell, I'm fine with them sticking with a male only PC. But if they make her a real hottie, then why not?


I know (hope) you jest, but you do realise that saying things like that are part of the problem of defining female characters by their sexuality rather than who they are and what they can do (*cough* femshep beauty contest *cough*).

Anyway I agree it would be a good change. Not going to happen though; sadly it would make a certain subset of people rant so much on the Internet that the earth's supply of angry man chat would be exhausted in 3 hours.
Which is a shame. Oh and please no one mention lara Croft because one of her defining design characteristics certainly wasn't her massive chest, was it.
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#10
MassivelyEffective0730

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I know (hope) you jest, but you do realise that saying things like that are part of the problem of defining female characters by their sexuality rather than who they are and what they can do (*cough* femshep beauty contest *cough*).
 

 

I'm not jesting. Also, I know full well what the ideological views surrounding my opinion are, but I don't see that as a problem for Femshep.

 

Femshep isn't a strong, defining female character. She's nothing, a blank slate, liker her male counterpart. Sheploo is really the only Shepard that got any characterization, and that's only from promotional material. 

 

I voted twice in that contest. Both for the hot blonde, and both for the redhead. Redheaded female leads always work best for some reason. Or blondes.



#11
Excella Gionne

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Lol, all of that miscommunication to other players within the previous 2 games. Some didn't even know you could be a woman... I find that hard to believe! 

 

On topic: We still have a lot of discrimination about females being strong main protagonist too. That could lead to a lot of negativity which is why a man is always being depicted.  Take Saints Row for example. 



#12
Farangbaa

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 All this talk of Femshep and Manshep, TransShep is where it's at.



#13
Mordokai

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 All this talk of Femshep and Manshep, TransShep is where it's at.

 

And from there, a short detour to FutaShep!



#14
Excella Gionne

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Alliance Dragqueen?



#15
Hadeedak

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It'd make me more inclined to play a game if I know I can be a gal... Without some of the awkwardness of being Lara.

 

I quite liked Remember Me.

 

I'm not convinced dudes would explode or not play the game if they were informed in the advertising that they didn't have to play GENERIC Mc30-SOMETHING GRIZZLED WHITE STRAIGHT GUY.

 

Except in Russia.

 

I'm teasing, Russia. I'm sorry.

 

And, you know, it'd be fun to see. I do understand that marketing to 20-something ladies with a degree in rocks who work construction and live in the boontillies of the north is not ideal. So there's that.

 

Advertising is ALWAYS going to be the lowest common denominator. If we get to the point where the generic dude is slightly less generic, that'll be progress. I dunno. I'm drunk-posting again.



#16
SporkFu

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Don't they have to make the protagonist somewhat generic to allow for some customization in character creation?  



#17
Hadeedak

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True 'nuff.

 

I'm just tired of everyone looking vaguely like Sam Witwer.


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#18
KaiserShep

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And make her more womanly this time. Seriously. Femshep acts too manly: and I don't mean that in a chauvinistic way, I mean that in the 'good god, BW cut corners and essentially made all of FemSheps actions recycled models from MaleShep, making her act very un-womanlike in all the ways that aren't good'.

 

For ads, I don't suppose it makes much difference, since it would be all action-y and shooting the living poodoo out of people, but in-game, it'd be nice to have some gestures and such that are more fitting, like the infamous F!Shep in a dress where you can see forever. That said, I imagine that it can't vary too much or it runs the risk of looking silly. Some basic, subtle differences in locomotion and such work.

 

I quite liked Remember Me.

 

I found the game rather intriguing, and I quite liked Nilin. The problem I had with the game was that the world felt so empty and the combat felt kind of weak, despite having some pretty cool designs. You were basically perpetually doing parkour in Neo-Paris, and you hardly run into anything but enemies and machines. I feel like it would've made a better short film than a game. I did love the memory altering sequences though, but you don't really do a whole lot of that.



#19
SporkFu

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True 'nuff.

 

I'm just tired of everyone looking vaguely like Sam Witwer.

*googles name* ... you know I've seen him in a few things, I never knew that was his name, and now that I do I completely agree. 


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#20
AlexMBrennan

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BW you are losing sales because you aren't telling gamers about this important feature

I very much doubt that a significant number of people care about this enough to reject the game unless they are hit over the head with "you can play a girl too!" and who wouldn't even bother to do any research...
Essentially, the customer you want Bioware to appeal to is someone no goes browsing for games without doing any research, and blindly picks anything with a girl on the front.

I think it would be great if BW started ME4 off

But then you can't have a design-by-committee contest.

IMHO, they should just hire the SR guys and steal the inauguration station.

#21
von uber

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I voted twice in that contest. Both for the hot blonde, and both for the redhead. Redheaded female leads always work best for some reason. Or blondes.


The problem is is that there was never an equivalent process for manshep - it would never have even crossed there minds to hold a beauty contest for the male as he is not defined by his looks.
You say femshep is a blank slate - she isn't as she has already been created based on her beauty and judged accordingly.
Manshep is just accepted as he is.

#22
cap and gown

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The problem is is that there was never an equivalent process for manshep - it would never have even crossed there minds to hold a beauty contest for the male as he is not defined by his looks.
You say femshep is a blank slate - she isn't as she has already been created based on her beauty and judged accordingly.
Manshep is just accepted as he is.

 

Apparently, you have never seen the adventures of ugly Shepard. :P



#23
themageguy

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I want her to be biotic too!

#24
Ryriena

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The problem is is that there was never an equivalent process for manshep - it would never have even crossed there minds to hold a beauty contest for the male as he is not defined by his looks.
You say femshep is a blank slate - she isn't as she has already been created based on her beauty and judged accordingly.
Manshep is just accepted as he is.

I create my own male version of the male Shepard. I didn't like the fact he was modeled by a model anyway thought he didn't look like he's been through ****. My male Shepard has a huge scar on his face that's visible while my female has barely visible scars. She's was in a gang and lived on the streets and joined the alliance to be attacked by a Thrasher Maw on Akzus. She should have at least some visible scarring and not the barely visible type. Yes Bioware made sure to make her look less like a marine and more like a beauty pageant winner.

#25
sharkboy421

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I'm not jesting. Also, I know full well what the ideological views surrounding my opinion are, but I don't see that as a problem for Femshep.

 

Femshep isn't a strong, defining female character. She's nothing, a blank slate, liker her male counterpart. Sheploo is really the only Shepard that got any characterization, and that's only from promotional material. 

 

I voted twice in that contest. Both for the hot blonde, and both for the redhead. Redheaded female leads always work best for some reason. Or blondes.

I would argue that is precisely why she is a good character.  Shepard's character was written as a certain role in the story, the hero.  And in this case the hero's gender is irrelevant to his/her success or failure.  I've always seen this equality as a good thing.

 

I don't Sheploo got any more characterization than any custom Shep, male or female.  He just a got a little more time in the spotlight.

 

Finally your comment about a new female character being a "hottie" I think is somewhat unnecessary for games in general.  Personal preferences aside, when was the last time you saw a protagnoist in a game that was largely thought of as ugly?  I mean look at the entire lead cast of ME, everyone is downright beautiful.  Its been that way with everyone Bioware game I can think of.  Rest assured, the default face for the new ME lead (male and female) will be extremely attractive.