Eh, I kind of disagree with that. I don't think ME3 MP was ever really marketed as anything other than a side component to the SP game. I could be wrong. I really don't remember a ton of marketing about it in general, but it wasn't super important to me. I don't think there were many people who bought ME3 strictly for MP.Except the purpose of MP is to make more money. Draw in another crowd, and thus sell more units.
What's the point of having a marketable feature and not...market it?
I don't think it's quite as black and white as some people are making it. I'm not a huge MP fan, but I loved Halo and Destiny. I'm buying DAI for the single player, but I'd play the MP. I don't think anyone looking for the next big online MP battle type game is going to buy DAI for that. Having MP might open up new players to try DAI when they otherwise wouldn't even bother, but it also allows people who like a multitude of different types of gaming to enjoy that too.
If it's not the big draw of the game then minor marketing for isn't really a big deal.




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