Women game because a lot of games are more fun than the dozens upon dozens of crappy TV shows and movies they've tolerated for so long.
The reason they didn't before is that women (generally) are more conservative and video games were once this "ew what's that weird thing you are doing over there with that weird Japanese foreign thing etc. etc. etc."
Meanwhile, I think a lot of the earlier male gamers were partly gamers but also just kind of doing whatever experimental thing was out there, whether it's D&D or games or political discourse or whatever. Many are like John Carmack or whoever that has made and enjoys games but also spends a lot of time on rocketry or just some experimental crazy fun thing. I don't see those guys getting crazy excited about Rune Factory or Animal Crossing, and a lot of them never really expand past PC gaming and building computers before just focusing on engineering or some other non-gaming thing entirely.
Meanwhile the veil of skepticism around video games kept dissipating along with the increasing awareness of games like Animal Crossing or whatever that aren't about homicidal robots and as such are increasingly playing games.





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