There are two things I'd like you to take from this
1) in an ideal world money shouldn't even come into a decision to make LGBTQ people feel like the important parts of the global community that they are. Why should profit be more important than inclusivity? The mind boggles. The world might run on money, but it's driven by people.
Yeah, Marx said something along those lines. Sadly, we do not live in an ideal world, and what the majority wants rules the market. Supply and demand and all that jazz.
2) this is why it's vital that LGBTQ people make their needs known. They are a market of gamers, potential gamers, friends of gamers and if profit really is the answer then people who support equality need to mobilise support for developers who recognise this. It's a long struggle- many companies still don't see women as a viable market for their products, but that doesnt mean it isnt worth fighting for
BioWare is already doing this. Companies like Ubisoft, Blizzard and Capcom still make way more money than they do.
Ironically, a game series that has always been very keen on representing everyone and has made a ton of money even before BioWare got around it is The Sims, which is the sixth highest grossing game series ever.





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