I think you're wildly overestimating both the quality of the game and the overall positivity of the response to it. That it's in contention for GOTY at all says more about the year than the game imo.
I would describe the consensus to be pleasant surprise after DA2 (and to a lesser extent after the ME3 debacle) rather than everyone being blown away by it. It's a good game, but still a ways off Bioware at their best.
Bioware will never hang with the Bethesdas or Rockstars when it comes to sales as long as they so stubbornly ignore the basic things those developers do to make those huge sales possible. I don't know exactly what the next TES, Fallout, GTA or Red Dead game will be, but I know for sure it won't be a continuation of an intricate story rooted in a previous game in the series. It will be a fresh start which anyone will feel able to jump into, regardless of whether they ever played an earlier game or not. It will be like that because those companies understand exactly how important that is to maximising sales potential.
I don't think Bioware are ever getting much past 5m sales while they stick to their current 'story over multiple games' model. It just locks too many people out at each new release. The big hitters quite deliberately make a point of not doing that.
This is an interesting observation.
I personally could do without the character/world importing if it really did mean such a bigger profile for the game.





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