I would say Bioware PC fans are represented by Chancellor Roderick, while those playing on consoles are more represented by Mother Giselle. Old school DAO fans are represented by that farmer who asks you to kill the wolves in the Hinterlands, whereas DA2 fans are represented by the Avvar warlord you judge. EA is clearly represented by the fake Blight Dragon, with the Wardens standing in for CD Projekt Red. Leliana is an in-game representation of the new anti-piracy software, as shown by how she ruthelessly deals with those disseminating fake copies of "Hard in Hightown". Hard in Hightown itself actually represents the subliminal desire of the player to have a game of a different genre - something closer to a hard boiled noir style story than the existing dark fantasy franchise. And the bees Sera is so clearly fond of are nothing but a simple metaphor for the posters on this very site.
I mean, isn't it obvious? WAKE UP SHEEPLE.