To be honest, I find the whole ANYTHING being specifically said to be geared towards a specific gender/sex; exclusive, backward, narrow-minded and sexist, male or female (unless it is something very definite to a persons physical biology). A man can perfectly enjoy activities and genres that are apparently geared towards "women" just like women can enjoy and maybe even prefer something that was apparently created with "men" in mind. It's about the persons interest, not their sex or gender.
I have been gaming since I was 4yrs old, and I have a fairly eclectic taste in gaming, from shooters to RPG's. How about we just create games and not bring gender into it?
However, I will say that certainly gaming companies and such seem to keep this idea that gaming is a primarily "male" pastime, an idea that I think they really, really need to let go of. It's quite frankly ridiculous. A survey was even done recently and the "female" demographic for gaming, for the first time in history, was higher than male (albeit by only 2% but still).
All in all, gender and gaming really have nothing to do with each other when you look at it from a logical point of view. If it does, then it comes out of boxed ideas and gender stereotypes.