This puzzles me every time I hear this. Not because Mass Effect is necessarily found wanting in quality but because....Mass Effect actually has more in common with Star Trek than Star Wars.
People should be saying "Mass Effect is the next Star Trek!"
What do you all think? Is Mass Effect more like the latter or the former?
I wrote it this already.
Mass Effect was always more operatic, something Star Trek tended to lack since it got mired in too much technobabble for my tastes. Over time I noticed that there was no difference outside of the "magic" stuff in Star Wars, although Trek compensates for Time travel apparently, and a holo deck that tries to murder everyone every other week.
Heck, even something as scientific as Babylon 5 was more akin to Star Wars than Star Trek, it's the fact that it focused primarily on interpersonal relationships and had a character arc, while tackling issues found mostly in science fiction, that makes it relevant. Compound how Mass Effect is talked about in different academic fields as a case study on things also gives it a lot of credit to that theory to, it is relveant to discussion for value as something artistic.
We see that with a lot of games lately, Minecraft, WoW, GTA, and so on, so it's not unusual, but it does seem to be only a certain crop of games that continue to be talked about in that form. Something to think about.
So I stand by what I said for what it's worth. Trek always had an interesting take on science fiction, but most of the time people tend to put in the camp of harder science more than I think it should be. That's me though.