They would be releasing the multiplayer as a digital F2P game. The thinking is that this approach would lead to greater microransaction revenue as the lower barrier to entry would lead to more people playing it.
I don't really see that working out beyond a free demo with a sample of singleplayer. As multiplayer in any Mass Effect game is likely designed to be a complement for the base game, like it was for ME3MP, I don't see them ever offering it totally by itself, or allowing players to get the DLC's for it until they've paid for the entire game.





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