Well, this is from a few pages back, but the talk of FO4 and IW3 made me wonder. See, I'm a part of their significant uptick in sales. I ended up barely preordering FO4. Didn't mean to really preorder, it just happened like that-digital dl.
Anyway, it made me wonder why I bought FO4. I never played any of the other FO games. Didn't care about the franchise. And the whole minimalist marketing campaign to hit at the right time does not matter if you are not paying attention to their brand anyway. If I'm not following a game wth do I care about their marketing campaign? I was not on tender hooks waiting for info. I heard it was coming out. Meh.
Then I heard they were having a Voiced Protag; Dialogue choices; and I could play as male or female. That's why I bought it. It was not the marketing campaign, or lack thereof. It was because the game itself had features in it that I liked. From what I understand, you could always play as male/female, though. I was not aware of that, if so.
Those features put together is what tipped the balance for me between Meh and a purchase.
TW3 never played any of their games, or read the books. Was not interested until I heard some good reviews, quite a few good reviews. Then I watched a little walkthrough, and thought it looked good. It became a purchase.
At the end of the day, the game and its features must stand on their own. Marketing is not nearly as important as marketing people think it is. Yes, exposure is vital, but it does not need to be slathered all over the place. At the same time, it does not need to be this coy dance of waiting until the optimal time to slip it in there.
It's about what's in the game. At least that's how FO4 and TW3 got my new money.
I do think that there is a huge market for more "mature" rpg's. I think people want more intriguing, complex, nuanced storytelling. I mean, what's the average age of gamers these days? 35-37? And they've been gaming a long time. Not to say age has alot to do with actual maturity, but really there's a good chance that the things that wow'd you at 17 are simply not going to cut it at 37.
I think MEA will do just fine, at least initially. Idk what the actual game is going to be like so hard to say completely. But the trailer has alot of hits. Something like 2million in the first 2 days, or less? That's a good sign. Unless it's like gawking at a car accident as you drive by. You can't help but look.
Personally, I hope MEA is amazing. I want it to be a great adventure. I want to be emotionally invested in the story and characters. So far, I like the idea of the Mako, but not so much the jetpack. The jetpack I'm kinda meh about. Are we all gonna have jetpacks? Or how is that gonna work? Are they gonna be responsive? I don't wanna deal with some unruly jetpack. It's like how I felt about having horses in DAI. Oh, look, we have horses now...hmm. So, are we all gonna have horses? Or how is that gonna work? How many mountains do you all plan on having us climb that we need jetpacks? And can't we just drive the Mako up there and walk the rest of the way?
I do want richer lore from MEU.
tl;dr: Everything's fine.