601 réponses à ce sujet

[Sanunes]

Personally I don't think this is a situation BioWare can win, for unlike a game like Tomb Raider or The Witcher the protagonist isn't set so there will be always a group of people unhappy with the direction BioWare is going for they aren't showing the gender/class combination they picked or the character you play isn't a good likeness of the character you created.

 

To be the safest and least amount of angry people which I think they are trying for with Andromeda I am pretty sure almost all of the advertisements will be as neutral as possible.

 

For gameplay videos and the such I just want a character that isn't still in development so they aren't floating around because they don't have any movement animations yet.  If they can try and give varying gender and class demonstrations I would appreciate it, but even with the EA presentation the content they are demonstrating in a week or so will be probably months old.

[Cyonan]

Personally I don't think this is a situation BioWare can win, for unlike a game like Tomb Raider or The Witcher the protagonist isn't set so there will be always a group of people unhappy with the direction BioWare is going for they aren't showing the gender/class combination they picked or the character you play isn't a good likeness of the character you created.

 

I imagine they'll just go with what they think will be the best for sales, since that's the entire point of marketing, and do just fine with it.

 

Then the BSN will forget all about it a day after launch until the next game comes around and we talk about the marketing of it,

[RZIBARA]

Do people actually care if the male is who is shown in the trailer? Like is this an issue? The feature to play as a female is in the game, why get offended over a trailer? Some f*cking people in this world...

[Panda]

I imagine they'll just go with what they think will be the best for sales, since that's the entire point of marketing, and do just fine with it.

 

Then the BSN will forget all about it a day after launch until the next game comes around and we talk about the marketing of it,

 

Well marketing folks can be bit outdated so I'd hope that they wouldn't be listened too much. Rather show what the game is about than go with money folks, nothing good comes from that.

[mopotter]

Nah, I prefer a male being in the promotional art.

 

It's a product I spend money on, I prefer what I want, I accept that you do the same so let's stop pretending it's about fairness or even sadder a "feminist issue" it's about what the people buying the game want 

I actually agree with this.  It's why I would prefer either a cover with both or neither on it.  I generally don't buy a game where there is no choice the character you play and a cover with just a male or just a female gives the impression that you don't have any choices.  

 

BioWare gives choices and they need to let people who haven't played their games know this.  Hopefully, their tv and other advertisements will show the character creation options.

[KCrawdad]

Well marketing folks can be bit outdated so I'd hope that they wouldn't be listened too much. Rather show what the game is about than go with money folks, nothing good comes from that.

The entire purpose of "marketing" is to understand how to best MARKET a product so that more people will like what they see and want to buy it. What you're saying is "ignore the people whose entire job is to make an informed decision on this".

[rocklikeafool]

NON ISSUE

[Cyonan]

Well marketing folks can be bit outdated so I'd hope that they wouldn't be listened too much. Rather show what the game is about than go with money folks, nothing good comes from that.

 

Marketing is purely about actually selling the game.

 

The only reason some advertising will act "progressive" or make a big deal out of it is because they think it will get more people to buy whatever they're selling.

 

Plenty good comes from it because it's only about marketing the game. It doesn't mean the game itself was developed only caring about what will make the most money, just that the people trying to sell us the game are actually trying to sell us the game rather than make some kind of social commentary.

 

This is also why you're not supposed to fully trust the marketing, because it's literally their job to make the game seem as awesome as possible.

[Panda]

The entire purpose of "marketing" is to understand how to best MARKET a product so that more people will like what they see and want to buy it. What you're saying is "ignore the people whose entire job is to make an informed decision on this".

 

Marketing is purely about actually selling the game.

 

The only reason some advertising will act "progressive" or make a big deal out of it is because they think it will get more people to buy whatever they're selling.

 

Plenty good comes from it because it's only about marketing the game. It doesn't mean the game itself was developed only caring about what will make the most money, just that the people trying to sell us the game are actually trying to sell us the game rather than make some kind of social commentary.

 

This is also why you're not supposed to fully trust the marketing, because it's literally their job to make the game seem as awesome as possible.

 

Marketing is also often reason why creators can't go to more diverse way, it can limit products and drop quality. I have just simply seen too many cases where female characters got cut, covers changed and so on just cause marketers wanted to go with status quo and sell sth without even thinking how that would drop quality or go against creators wishes or make thing less inclusive.

 

Money is simply instrumental value, it's not most important. It's just given too much attention in the world which is sad.

[Atomkick]

I couldn't find the thread but I remember somebody posting this. Would make a good cover art.

 

 

They can include both male and female in the middle at the same time.

 

Spoiler

 

Or they can avoid that and simply feature Mako with different planet(s) in the back since ME:A is focusing much on exploration aspect as BioWare said.

 

Spoiler

 

To me, it doesn't matter which gender will be portrayed more in the advertising because both groups can have same level of experience in the story and that is what matters. In the end, discussing about it won't make any difference because I'm sure BioWare has everything sorted out. I would just let them surprise the audience.

[Cyonan]

Marketing is also often reason why creators can't go to more diverse way, it can limit products and drop quality. I have just simply seen too many cases where female characters got cut, covers changed and so on just cause marketers wanted to go with status quo and sell sth without even thinking how that would drop quality or go against creators wishes or make thing less inclusive.

 

Money is simply instrumental value, it's not most important. It's just given too much attention in the world which is sad.

 

A cover is really just another advertisement. It's there to sell the game and in a world where digital downloads have taken over PC and are gaining popularity on consoles, they're becoming increasingly obsolete.

 

Cutting a character wont happen because of the marketing department. That's a publisher or developer decision to cut stuff from the game. It might happen because the publisher thinks it wont market well, but it wasn't the actual marketing people saying "cut it, it wont sell". The decision to do that comes from a much higher pay grade than the marketing people.

 

The marketing people just take the existing game and try to sell it to you.

 

Money may not be the most important thing, but it's still very important in a world where making a AAA title costs tens of millions of dollars.

[Fixers0]

O, Joy not this again.

[Draining Dragon]

O, Joy not this again.

The cycle must continue.

[Giant ambush beetle]

I really couldn't care less about the cover art, I only care about whats behind it. 

If the game gets good reviews I'll buy it even if the cover is one giant Swastika. 

[DanishViking]

mass effect 3 turn the cover 

 

 

[SKAR]

mass effect 3 turn the cover

But then there's the issue of the default face. I agree with the turn cover but somebody is gonna complain about the default.

[Panda]

A cover is really just another advertisement. It's there to sell the game and in a world where digital downloads have taken over PC and are gaining popularity on consoles, they're becoming increasingly obsolete.

 

Cutting a character wont happen because of the marketing department. That's a publisher or developer decision to cut stuff from the game. It might happen because the publisher thinks it wont market well, but it wasn't the actual marketing people saying "cut it, it wont sell". The decision to do that comes from a much higher pay grade than the marketing people.

 

The marketing people just take the existing game and try to sell it to you.

 

Money may not be the most important thing, but it's still very important in a world where making a AAA title costs tens of millions of dollars.

 

Cover is ad that can often make you interested of the game, it makes you have assumptions on what is inside. So it should show what the game is about. I just hope it's Bioware there making these decisions and not EA, marketer or some toy company, since I doubt those really know BW players and game as well.

[General TSAR]

Use this as box art:

Problem fixed.

[Dobbysaurus]

^ But then people will complain that the girls boobs are too small.

[SKAR]

Use this as box art:

Problem fixed.

Fine by me. They're left anonymous and it's a male and female. All there needs to be is a background.

[ui876will]

Use this as box art:

Problem fixed.

Exactly this Kawaii Putin.

Before playing Mass Effect I never even thought that it was a game where you could create your own character since every picture I saw only showed Sheploo.

Bioware really needs to show people that the players are always able to create the main character instead of playing with a random cheesy guy.

It might even increase the sales...

[Gengisgame]

 

 

 

 

As long as the female is on at least half the shipped copies. 

 

I AM NOT A FEMINIST! I don't think women need to force representation in everything and everywhere.....but Bioware offers both sexes as a protagonist, therefore, half of their promotion should be the other sex in order to appeal to all their fans equally. 

 

answer me this, do you care about equality or do you care about getting what you find enjoyable, maybe you get a little buzz out of lots of representation, that's fine.

 

But stop trying to make it about fairness when it is not, if it was about fairness then we would doing things like buying copies of the game for those with low income or better yet giving the money to charity, it's not, it's just about what we want.

 

For whatever reason you prefer a female on the cover, I prefer a male, reason is irrelevant, how often one has featured on the cover of past products is irrelevant all that matters is our wants as (I'm assuming) paying customers and balancing out a product based on how many people have similar wants.

 

If someone went to EA, gave them silly amounts of money and asked that all the characters are bright yellow it wouldn't be very fair, it would just be how life works. 

 

If more people want a man but putting a female on the cover overs a greater return in overall customer satisfaction then maybe they will do that but that overall satisfaction is unlikely with the current climate, telling people that there sexist for having a preference in the product they pay for is not a mature move from many within this community.

[ShadyKat]

ME1 and ME2 always depicted the PC as male in the promotional arts/videos,and ME3 used MaleShep as the cover boy 80% of the time.
Women were never respected and seen as equal as they are now,and the feminist movement is now,stronger than ever.I think it would be a nice change if Bioware decides to show the main character more as female than male this time,you know,just so we could see a diversified main character as the cover of the promotional arts,not just another "cheesy white dude"

82% of people who played through the ME trilogy played as male Shepard. Like it or not the game will be marketed towards the masses. The protagonist will be a white male 25-35 years old. May as well just start getting ready for it. Wouldn't mind seeing an Asian, Indian, Arab, black etc used in the marketing. But I seriously doubt it will happen.

[ui876will]

82% of people who played through the ME trilogy played as male Shepard. Like it or not the game will be marketed towards the masses. The protagonist will be a white male 25-35 years old. May as well just start getting ready for it. Wouldn't mind seeing an Asian, Indian, Arab, black etc used in the marketing. But I seriously doubt it will happen.

Well,this statistic was made 3 years ago,and after that Bioware made lots of propagandas using Femshep,so the number of femshep players probably increased after these years.

And some players or even most of the players already played with both genders,so this kind of research is almost a non-factor...

[Giant ambush beetle]

Use this as box art:

Problem fixed.

 

Dat spinal bend though. That's what you get if you work out back all day long but completely forget about the abs.

A little push and she snaps in half.