1- Because they didn't expect women to like videogames one day. Their target audience was solely men.
It so happens that women aren't predestined to like cooking, babysitting and other exclusive domestic/motherly activities. That's a social convention which created a distorted image of how women are in reality for over, what? Years? Decades? Centuries?
Did you know there are more women than men attending Math classes in American universities today? Conventions are just that. They don't mean anything. Some people live by them, others are brought up to find a different path. Like I was. I'm not a house wife, nor do I teach young children, like women traditionally do. I have a job, I teach and I've chosen to postpone marriage until I have better conditions to balance domestic life and work. Still an unusual choice for women, but one that's becoming more and more common nowadays.
I've been playing games ever since I was a little kid. Most of my male friends were surprised when they learned of this. I bet the reaction was similar when gaming companies realized they missed a huge potential market on women.
Now they're investing to satisfy our requests as well - not our DEMANDS or RIGHTS - and developing far broader games with a more complete content to please as much of their audience as they can. We're just an unexpected potential market they're exploring. I'm not a crazy feminist talking about rights here, nor do I associate with SJW or any of that crap. I don't stalk and harass people online because "feminism rules". I'm just stating the obvious. And you'll find this position in a lot other women AND men as well. Especially among fathers who have little girls, you know.
1. Yeah, I'm sure Nintendo execs back in the 80s held their board meetings like "We need MORE MEN to buy our games, how can we get MEN to buy our games?" I don't see how that weird tangent about women not being homemakers has any bearing on this discussion, nobody brought it up before you. There are also more women in universities than men, period, because men don't benefit from affirmative action in the same way women do. Again though, this has nothing to do with anything. The only people who say that garnering financial stability before getting married is an unusual decision, are feminists. I'm not just generalizing there either, I have literally never seen anyone say that who wasn't a feminist who already fear-monger women into thinking they're less than men.
I rather doubt your friends were actually "surprised" to learn that you played games, unless you were friends with actual sexists. The tremendous, overwhelming majority of people don't care what you are, they care who you are. Personally, if I know a woman and I discover she plays games, I don't go "whoa, girls play gaems too?" No, I friend her on whatever gaming service she uses and ask if she wants to play something sometime, and leave it at that. You know, like 99% of the rest of the population.
They're demands. You can claim otherwise all you want, but they're demands. Not requests, demands. The only other men I've seen regurgitate this kind of crap are men like Steve "I'm sorry honey I won't listen to music anymore" Shives, or Anthony "Do my wife, no I don't mind if she does it behind my back" Burch, who are, shall we say, not good sources to listen to if you want to know what men think. You say you're not a feminist or an SJW, but each and every one of your talking points is almost word for word the same as one would expect from a feminist or a social justice warrior.
Also, and this is unrelated to anything, but you put a "1." like you were starting a list, and never followed up with a 2.