Wynne wrote...
KalliChan, don't let anybody fool you into thinking the word "few" describes us. Female gamers are not "few"--if we were, then we wouldn't have had more than one love interest! Women make up over half the pop of the world last I heard, 40% of gamers are female according to the ESA, 5 of the 12 people (roughly 40%) randomly selected to go to London for the Dragon Age event were female, and the female-to-male poll in my signature quickly climbed to 38% female and has been going back and forth between that and 36%.
Mass Effect 2 has already sold OVER TWO MILLION copies. If we just take the two million figure, and we take the average of the male to female poll with the ESA data to make a rough guess between 37 and 38%, then we can estimate that by now, about 800,000 women have played Mass Effect 2.
What? No... the logic here boggles my mind.
First of all, the 40% the ESA reports counts women who play only the Sims and Wii Sports as "gamers". Now I'm not going to even start with the whole casual vs. hardcore argument, but the majority of those women would never even touch a violent sci-fi game like Mass Effect.
Second of all, a poll in the Bioware forums is not representative of the overall video game market. We are the hardcore fans, the ones that not only go online to talk about our favorite games, but to the developer's forums specifically. The vast majority of people who buy this game will not actively participate in these forums. They will play the game, talk about how awesome it is around the water cooler, and then move on to Bioshock 2. And most of them are men.
Look, I'd like to believe that us ladies are making Bioware a load of cash. But the fact that you'd never know you could even play as a woman by
just looking at the marketing or videos indicates that we're not. It's likely that they could completely disregard the female audience (as Obsidian is doing with Alpha Protocol <_<), and still have a hugely successful game without any significant losses. Bioware is inclusive to women because we're a dedicated and vocal part of their fanbase, not because we're profitable, and I love them for that. But tailoring the games to straight men is still the highest priority, not total equality between the sexes.